No one ☝️ likes to wait .....Implications of being slow are devastating...

No one ☝️ likes to wait .....Implications of being slow are devastating...   As we all have borderline ADHD, we want everything instantly. Fifty percent wouldn’t go back again to an establishment that kept them waiting for something.   Surprising as all this may be, the implications of this impatience are even more shocking. Amazon’s calculated that a page load slowdown of just one second could cost it $1.6 billion in sales each year. Google has calculated that by slowing its search results by just four tenths of a second they could lose 8 million searches per day–meaning they’d serve up many millions fewer online adverts.   The State of Online Retail Performance analysis report held some startling revelations.   Most notably, the best load times for peak conversions ranges from 1.8 to 2.7 seconds.   Now brace yourself. The research also found out how much just a tenth of a second matters. Desktop pages that loaded in 2.7 seconds had a peak conversion rate of 12.8%. Pages that loaded one-tenth of a second slower, or 2.8 seconds, had a 2.4% decrease in conversion rate.   On Prime Day, Amazon sold 6,000 items per minute. That’s 360,000 items per hour and 8,640,000 items in 24 hours. (You’re wishing you were Amazon right now, aren’t you? Me, too.).   How much would Amazon lose by loading in 2.8 seconds?   That one-tenth of a second would add up to a loss of 144 sales a minute, 8,640 sales per hour, and 207,360 sales in 24 hours. YIKES!   Here are a few free tools to check your loading time, and gain insight:   1. Web Page Test   2. Google Page Speed Tool   3. SEO Plugin for WordPress   4. Google Mobile Site Speed Test   5. Bitcatcha Server Speed Test   6. Pingdom Website Speed Test   7. GTmetrix   20 ways to speed up your website speed:   https://rapidboostmarketing.com/wp-content/uploads/2018/08/20-Ways-To-Speed-Up-Your-Website.pdf

No one ☝️ likes to wait .....Implications of being slow are devastating...   As we all have borderline ADHD, we want everything instantly. Fifty percent wouldn’t go back again to an establishment that kept them waiting for something.   Surprising as all this may be, the implications of this impatience are even more shocking. Amazon’s calculated that a page load slowdown of just one second could cost it $1.6 billion in sales each year. Google has calculated that by slowing its search results by just four tenths of a second they could lose 8 million searches per day–meaning they’d serve up many millions fewer online adverts.   The State of Online Retail Performance analysis report held some startling revelations.   Most notably, the best load times for peak conversions ranges from 1.8 to 2.7 seconds.   Now brace yourself. The research also found out how much just a tenth of a second matters. Desktop pages that loaded in 2.7 seconds had a peak conversion rate of 12.8%. Pages that loaded one-tenth of a second slower, or 2.8 seconds, had a 2.4% decrease in conversion rate.   On Prime Day, Amazon sold 6,000 items per minute. That’s 360,000 items per hour and 8,640,000 items in 24 hours. (You’re wishing you were Amazon right now, aren’t you? Me, too.).   How much would Amazon lose by loading in 2.8 seconds?   That one-tenth of a second would add up to a loss of 144 sales a minute, 8,640 sales per hour, and 207,360 sales in 24 hours. YIKES!   Here are a few free tools to check your loading time, and gain insight:   1. Web Page Test   2. Google Page Speed Tool   3. SEO Plugin for WordPress   4. Google Mobile Site Speed Test   5. Bitcatcha Server Speed Test   6. Pingdom Website Speed Test   7. GTmetrix   20 ways to speed up your website speed:   https://rapidboostmarketing.com/wp-content/uploads/2018/08/20-Ways-To-Speed-Up-Your-Website.pdf