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Creator's Block

108 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 13 ratings

The podcast for marketing creatives about doing the work, big ideas, and agency life. Hosted by Marcella Jalbert and Justine Timoteo of IMPACT Branding and Design.

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Episodes

Episode 23: Marketers Can Learn a Lot From Fake News

January 12, 2017 23:29 - 1 hour - 110 MB

I'm a bit of a junkie when it comes to NPR podcasts - especially since a lot of their best radio content airs when I'm busy here at the Quintain office, working on content for our clients. So the fact that I can catch up on what I missed on live radio after it airs makes me happy.  But I'm not here to wax poetic about podcasts or NPR. Instead, I want to share a specific episode of Fresh Air, during which Craig Silverman of Buzzfeed Media was interviewed regarding what he learned about the ...

Episode 22: Marketers vs. Creatives

January 06, 2017 15:50 - 1 hour - 95.8 MB

Welcome to the first episode of Creator's Block of 2017! To kick off the new year, we brought Shelby Clarke (our amazing graphic designer) back to the recording studio to discuss a blog post she wrote some time ago: "7 Things a Graphic Designer Isn't."  Not only does she make a lot of great points in the original article - seriously, go read it, if you haven't already - this post opens up a much larger discussion around the unspoken friction that often exists between marketers and the crea...

Episode 21: How to Prep for a Website Redesign

December 23, 2016 01:01 - 1 hour - 93.1 MB

One of the most common misconceptions about a website redesign project is that your work begins with an agency as soon as you make the decision that it's time for an online facelift.  In reality, approaching the redesign of your website with that kind of mentality can be what ultimately makes the project a total disaster.  So in the last episode of Creator's Block for 2016, Liz and I are verbally rolling up our sleeves and arming you with a step-by-step guide in terms of everything you n...

Minisode 2: How to Choose Great Stock Photos

December 15, 2016 21:32 - 32 minutes - 44.4 MB

Welcome to our second minisode! This week, our graphic designer, Shelby Clarke, joins me as a co-host in Jessie-Lee's absence. (Long-time listeners will remember her from our episode about brand style guides.) But this time, our topic wasn't one of our choosing. Instead, it came from one our awesome Creator's Block listeners, Frances (Hi, Frances!), who writes: "How about a minisode on how to pick stock photography? I listened to the episode about why you prefer not to use stock photos...

Episode 20: 2017 Content and Design Trends

December 08, 2016 22:49 - 1 hour - 109 MB

We're back with one of our full-length discussion episodes. And if you can believe it, a brand new year - 2017! - is only a few short weeks away.  But before we say goodbye to 2016, we're pausing to reflect. Jessie-Lee and I - in addition to starting this podcast - have learned a lot this year, through projects, conferences and experiences, within our walls, with our clients and beyond.  So this week, we're taking a deep dive into what content and design trends you should be focusing on ...

Minisode 1: How to Write Killer Blog Intros

December 01, 2016 18:32 - 19 minutes - 27.1 MB

WHAT INSPIRED THIS EPISODE? Welcome to our very first minisode! Unlike our typical deep-dive discussion-based episodes, Creator's Block minisodes will be quick, down and dirty tutorials that will teach you how to do something in 20 minutes or less.  This week, Liz is teaching us how to tackle what I think is probably one of the hardest parts of blogging - writing a killer introduction in a way that doesn't make you want to pull your hair out. That's because, for many of us, a blog introd...

Episode 19: The Thanksgiving Episode

November 23, 2016 18:07 - 1 hour - 88.5 MB

WHAT INSPIRED THIS EPISODE? On this very special episode, we're getting ready to celebrate one of our favorite holidays: Thanksgiving! Both personally and professionally, we have a lot that we're feeling thankful for this year - from family and friends, to professional milestones and favorite tools that help us do our job better. So whether you're currently trapped in traffic, as you travel toward your Turkey Day destination, cooking up a storm in the kitchen or still at the office, we h...

Episode 18: So, How Was #INBOUND16?

November 17, 2016 20:17 - 1 hour - 106 MB

WHAT INSPIRED THIS EPISODE? We're back from Boston and HubSpot’s annual INBOUND conference! Before we left, we shared what we were hoping to get out of it, as well as our tips for getting the most out of the conference.  But did it live up to the hype? What did we love? What annoyed us? What sessions blew our minds? Did we encounter any ideas that influenced our feelings or philosophies on content and design? How will what we learned impact how we help our clients win? We had a lot to...

Guests

Jessie-Lee Nichols
1 Episode

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