How to Gain Brand Loyalty
Creative Juice Show - Paul & Laura Heslop
English - April 30, 2020 11:00 - 16 minutes - 11.6 MBMarketing Business Entrepreneurship creative marketing business marketing chief marketing officer side hustle small business marketing entrepreneurship creative juice creative juice show creativity Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
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I had an epiphany. I have been using Old Spice deodorant for 23 years and realized I have stayed loyal to their brand all of these years because they introduced their brand to me during a transition in my life. Many think life transitions are rare, but if you stop and think for a moment, you'll realize there are so many ways for brands and products to serve customers in unexpected ways during these transitions in their lives.
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