5 Skills Your Sales Team Must Learn (and probably do not know)
Crazy Enough to Win (For Those Who Love the Game of Business)
English - September 01, 2021 15:00 - 26 minutes - 18.4 MBEducation Business winning mediocrity crazy gobig howto leadership business motivation inspiration learning Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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The inherent problem with professional sales is the knowledge gap. Years ago, I heard someone say expertise requires the accumulation of 50,000 units of knowledge. The problem occurs when people reach 10,000 units of knowledge and believe they know the subject at a high level while being utterly unaware of the remaining 40,000 units of knowledge. The 40,000-unit deficit is routine in the field of professional sales. This reality is the sales skills gap (SSG), a significant challenge facing most sales teams today.