Building Smarter Client Relationships (The Future of Learning Series 2 of 6)

Are you posting on LinkedIn and Twitter and expecting your clients to stay in the know about the latest developments in your business? The only person excited about those posts may be you. Seasoned digital marketer, technologist and thought leader Anuj Rastogi explains that in today’s digitally connected world, creating exemplary client experiences is essential to an organization’s long-term success. Listening to your clients and communicating with them via their preferred modes helps organizations build rapport and forge stronger client relationships. Join Anuj Rastogi and Liz West as they explore strategies and tools sole proprietors and SMB accountants can leverage to build smarter relationships with clients in a constantly evolving, competitive market.