How Miinto is leveraging SoMe in order to drive luxury fashion sales

Social Media Sucks

English - July 07, 2022 12:43 - 40 minutes - 57.6 MB
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Previous Episode: How brands turn serious business into creative content on TikTok

Next Episode: A heritage brand about creating content for social media

Malthe Cederborg, CMO at Miinto, guested this episode of the Social Media Sucks podcast to talk about social media commerce, luxury fashion retail, paid social media and why you need a strong social media strategy to run a modern retail e-business.

This episode is for anyone with an interest in content creation and marketing strategies for social media. As the conversation shows, Malthe is a knowledgeable speaker about everything from social media ads and social commerce to, say, Instagram paid promotion, paid advertising on Facebook and social media KPIs.

Although his tenure at Miinto has only just entered its sixth year, Malthe has got his finger squarely on the pulse of social media ecommerce and the luxury fashion industry. The wealth of actionable knowhow he brings to this conversation is sure to benefit anyone looking to reach, target and inspire their social media audiences. Thank you for listening!

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