19: Rishi Dave of Vonage: The Value of Playbooks, The Politics of Being CMO and What Makes Marketing So Great

CMO Confessions

English - April 24, 2019 14:00 - 31 minutes - 29.1 MB - ★★★★★ - 5 ratings
Business Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 18: Leela Srinivasan of SurveyMonkey: The Real Value of Data, the Power of Personas and the Brand’s Path to the Enterprise

Next Episode: 20: Lisa Jillson of Arity: Building Arity, Authenticity in Marketing and Right vs. Right Now

Can marketing playbooks be one-size-fits-all? Are analysts actually worth the cost? In this episode of CMO Confessions, Joe Hyland talks marketing chops with Rishi Dave, CMO of Vonage. Tune in to learn what it takes to be a CMO.

Follow Vonage on Twitter: @Vonage

Follow Rishi on Twitter: @RishiPDave

Follow ON24 on Twitter: @ON24

Learn more about ON24: https://www.on24.com

Twitter Mentions

@vonage
@rishipdave
@on24