Gareth Spence is Senior Director of Digital Marketing and Public Relations at ADVA. 

He helps companies build global brands and grow new revenue opportunities. He has an in-depth knowledge of producing compelling and original multimedia content for senior audiences. 

ADVA's technology forms the building blocks of a shared digital future and empowers global networks. They continually develop breakthrough hardware and software that leads the networking industry and creates new business opportunities.

We discuss:

What the best companies do to win through content marketingHow PR and digital marketing go hand in handThe fundamentals of great PRHow PR approaches and tactics have changed