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Episode 48: The Hero's Journey in Marketing
Chatting with Copywriters
English - January 14, 2020 15:00 - 28 minutes - 19.5 MB - ★★★★★ - 5 ratingsBusiness Education marketing copywriting facebook ads email marketing direct response marketing strategy conversion copywriting b2b copywriting Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Episode 47: Creating the Ugly First Draft
Next Episode: Episode 49: Year in Review
In this episode we interview Jenny Edwards about how to build trust and put your audience in the hero's journey into your marketing.
Show Notes:
The power of storytellingWhat is the hero's journeySteps on how to use the hero's journey in your businessHow important is a story in your marketingHow to better monetize your message by putting storytelling in your copyJenny Edwards WebsiteKimberly's WebsiteBobbie's WebsiteThanks for listening