It’s been 30 years since Ajaz Ahmed founded AKQA, the agency named after his own initials. It was the dawn of the internet, and his experience working with software companies sparked a passion for design and communications that led to one of the industry’s most iconic digital agencies. 

Over the past three decades, AKQA has grown to more than 5,000 employees around the world with longstanding clients such as Nike. In an era when digital agencies are struggling to keep up, AKQA stays ahead of the curve by following a mantra it instilled early on: “It’s good to be first, it’s better to be good, it’s best to be both.” 

In this episode, Ahmed talks about AKQA’s history, new innovations he is excited about (hint: the Apple Vision Pro) and Future Lions, the agency’s long-running program that invites students from around the world to compete on a brief at the industry’s biggest creative festival. 

Listen to this episode and subscribe to Campaign Chemistry wherever you get your podcasts.


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