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How Wistia Gets Bums in Seats Using Video
Call to Action
English - August 26, 2015 04:30 - 24 minutes - 33.8 MB - ★★★★★ - 32 ratingsBusiness Education marketers ppc seo abtesting conversion copywriting digital landingpages marketing optimization Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Why Social Media Marketers Get No Respect
Planning a conference can be intimidating. Venues? Expensive. High-profile speakers? Often busy and hard to get hold of. Plans going awry the day of? Stressful. But delighting your audience with an actionable live event? Priceless.
This episode of the Call to Action podcast is all about using video to create exceptional marketing experiences around your events.
Unbounce's Dan Levy caught up with Wistia's Director of Business Development Kristen Craft to chat about how video can be the catalyst that pushes prospective attendees from "maybe" to "I want to go to there."