#151 | Do you want more students? Start here.
Assemble Dance Studio Coaching
English - October 22, 2021 20:00 - 16 minutes - 31.3 MB - ★★★★★ - 14 ratingsBusiness Arts Performing Arts arts business businessownership dance dancestudio education entrepreneurship performance Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
JOIN THE WAITING LIST FOR STUDIO BLOOM: www.assembledancestudiocoaching.com/studiobloom
Enrolments open - 29th OCTOBER 2021 6AM!
You might know me as a podcaster, business coach and dance studio owner. But do you know how I got into the industry? Like so many of you reading, my awesome Mum took me along to my first class at 3 years old and I was hooked. Once I graduated from school I did what most people from school did, went to university! But it was whilst I was studying (enjoying it, but not loving it) that I got a call one day from my Mum and she mentioned how a cute little hall near our house would be for a dance studio. That’s all it took, one little suggestion and I was obsessed. Fast forward to today and I have now been in the industry for over 15 years! I started my studio at 19 and I would attend conferences and events filled with other dance studio owners or business owners and I had so many people saying to me, “you’re so young”, “too young” or “wow, so young!”. I get it, looking back and now seeing 19 year olds, I was so young! But at the time, it pushed me. To have a successful studio I knew I HAD to work hard, but 24/7?? That’s not what I signed up for!
Whenever I attended these conferences or events, the one MAJOR topic that kept coming up when I spoke with more experienced DSOs was “I don’t have enough time with my family”... trying to find that work/life balance was a big issue for a lot of DSO’s and at the time, being 19, I didn’t think much of it. I wasn’t planning to have a family of my own at that time so I wasn’t worried it would be an issue for me. That being said I knew I wanted a family in the future and like most DSO’s starting out, I did EVERYTHING myself so I did often think back to those comments from DSO’s struggling to find balance and I wanted to make sure when that time came me and my dance studio were well prepared for me to not be doing everything myself!
So I started researching, learning & tweaking, trying to figure out what is the best way to build my business processes and systems! I knew you could grow or build a sustainable business with the business steps in your head… you need to take action! So I knuckled down and got to organising, hoping one day, all that hard work would pay off.
Everything came to a head when I had to take maternity leave early due to family reasons. I had to take a step back from the business and well… I am now in month 4 of maternity leave and everything is running smoothly. I jump in to pay bills and wages and I visit when I like, but aside from that my team run, grow & scale my business without me needing to be there!
I know what DSOs need to get more time, be in control of their businesses and ultimately grow their student numbers. That is why I started coaching and that is why I created Studio Bloom. If you haven't heard already, I have created a comprehensive 12 week coaching program called Studio Bloom with a 5 step process to really grow your business and watch it flourish!
Prepare: Avatars, Goal Setting, Product Ladders & Offers
Plan: Pricing, Sales Messaging, Cashflow & Budgeting
Nurture: Your Team & Systems
Grow: Events, Traffic, Connections & Community
Harvest: Automation & a Business Bloom Action Plan
Stop being okay with being okay…. It’s time to BLOOM!
Without a strategic marketing and business plan, you can try a heap of different things and it might get you to your goals eventually, but if you want to take clear, actionable steps to grow (& save your sanity)...This program is for you! On completion of the course, you will walk away with a comprehensive Business Plan that will set you up for success for years to come!
But you might ask, ‘how does a business plan lead to growth? Stay tuned for next episode!