Assemble Dance Studio Coaching
289 episodes - English - Latest episode: 4 days ago - ★★★★★ - 14 ratingsEvery week on the Assemblé Dance Studio Coaching Podcast, Claire O’Shea explores & discusses the vision and practical steps to help you grow your dance studio simply & successfully. With practical tips, tricks and strategies Claire discusses what you need to know to grow your business so you can reach more students & become the go to dance studio in your area. Whether sharing her own experience or interviewing fellow experts in the Dance industry, Claire brings to light topics of interest for those with entrepreneurship on the horizon or for the seasoned professional looking to make a change.
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Episodes
#259 | 3 pillars of success when STARTING your dance studio
April 22, 2024 20:00 - 14 minutes - 20.4 MBBecome an Assemblé member today! 👉 https://podcasters.spotify.com/pod/show/assemblecoaching/subscribe In today's episode, we are going back to the start of owning a dance studio & things I wish I did or did better when starting out! I chat through 3 pillars that will truly help anyone wanting to start their studio! 1. Vision & Planning 2. Quality Classes & Curriculum 3. Community Engagement & Marketing Listen now!
#258 | Let's chat BRANDING!
April 15, 2024 20:00 - 14 minutes - 20.3 MBIf you've been listening for a while, you will know that having clear branding is an absolute must! In today's episode, Mariah & I chat all things branding through consistency, brand voice, photography, videography, logos & so much more! We talk about our brand change we did a couple years ago & why & how that all came about! Listen in!
#257 | Double Your Dance Studio with Paid Ads
April 08, 2024 20:00 - 16 minutes - 22.1 MBBecome an Assemblé member today! 👉 https://podcasters.spotify.com/pod/show/assemblecoaching/subscribe We are back with another Double Your Dance Studio episode & this time it's all about paid ads! Whether you want to double the amount of students, double the amount of classes they take, double your revenue, double your trials....this series is for you! To help implement all of the lessons you learn during the series, we have created an e-book that is updated monthly to match the s...
#256 | Are business awards worth it?
April 01, 2024 20:00 - 10 minutes - 14.2 MBLast year I set a goal to focus on entering business awards & that I did! I have so many thoughts on business awards that I am excited to dive deep into this topic with you. I chat about positives & negatives, why or why not you should enter & how it can help any business owner. Thinking about entering your business? Listen in.
#255 | A week in the life of a Marketing & Operations Manager
March 25, 2024 20:00 - 13 minutes - 18.1 MBHave you been thinking about outsourcing your marketing? Having someone onboard to help with your operations but not entirely sure what their role would entail? I sit down with Mariah, my Marketing & Operations Manager to chat through her role, what it entails & what a general week looks like for her. Listen in!
#254 | Double Your Dance Studio with streamlined trials!
March 18, 2024 20:00 - 15 minutes - 21.2 MBBecome an Assemblé member today! 👉 https://podcasters.spotify.com/pod/show/assemblecoaching/subscribe We are super exciting to be bringing you a new series on the podcast! The DOUBLE YOUR DANCE STUDIO series, each month we will release an episode about a specific topic that will help you double your dance studio! Whether you want to double the amount of students, double the amount of classes they take, double your revenue, double your trials....this series is for you! To help impleme...
#253 | Meetings, Trainings & Retreats for your team!
March 11, 2024 20:00 - 23 minutes - 32.5 MBIn today's episode we are talking about all types of meetings, training & the retreats we have throughout the year for our team! This includes our management team & our teaching team, what each one involved & how you can incorporate this into your yearly schedule!
#252 | How to film your own concert video this year!
March 04, 2024 20:00 - 19 minutes - 26.6 MBLast year, we were quoted 300% more than the previous year for our concert videography. To be fully transparent, we couldn't afford it so we decided to take our filming in house last year & we want to teach you how to do the same! We discuss our top tips, the cameras to use & the benefits of filming it in house! Listen in to find out more.
#251 | 5 Metrics you NEED to track in your studio!
February 26, 2024 20:00 - 15 minutes - 21 MBIn today's episode, Mariah & I chat through the 5 metrics you NEED to be tracking in your studio! We dive deep into each of them & why you need to be looking at these numbers, how to find them, how often you should track them & our personal experiences doing just this! We are super passionate about this topic & we want you to listen in to continue to grow or maintain the health of your dance studio!
#250 | How I'm preparing for maternity leave as a business owner
February 19, 2024 20:00 - 22 minutes - 30.9 MBIn today's episode, I am filling you in on all the steps I am putting in place before I go on maternity leave. With already doing this once, I have new insight in how I plan this time to be a little different. If you are interested in this or maybe you just want to take a step back from the business while it continues to thrive, this episode is for you!
#249 | How to start or buy a dance studio in 2024!
February 13, 2024 00:17 - 23 minutes - 32.1 MBWe're back with another getting started episode! This is for someone who is JUST starting out & wanting to get some advice on how to do it or for someone who has a dance studio already & is looking to expand or purchase another studio! We chat through my top tips & lessons of starting my own studio at 19 years old. Listen in now!
#248 | Invest in your team with these different events!
February 05, 2024 20:00 - 16 minutes - 22 MBBecome an Assemblé member today! 👉 https://podcasters.spotify.com/pod/show/assemblecoaching/subscribe In today's episode we are chatting about the different ways you can invest in your team! At the end of the day, you can put in all the money into marketing, new merch etc. but you sell dance classes & these need to be the KEY to retaining & growing your studio. Your teachers are the forefront of these classes. Investing in them will be worth it!
#247 | How I started my dance studio at 19 years old
January 29, 2024 20:00 - 37 minutes - 51.3 MBBecome an Assemblé member today! 👉 https://podcasters.spotify.com/pod/show/assemblecoaching/subscribe We are back for 2024 & in today's episode we are rewinding 12 years & I take you back to how it all started for me & my journey up until this point! I chat about the phone call that changed it all, when I started hiring & how I now have 10 locations. Listen in!
#246 | What's next for Assemblé?
December 11, 2023 20:00 - 16 minutes - 23 MBSo guys, this is our LAST episode for 2023! What an incredible year we have had on the podcast with you 🎙️ In our final episode, we chat about what is coming up next for Assemblé & how we are changing things up going into 2024! + exciting announcement from Claire! Listen in!
#245 | Quick Fire Five: How to convert your trial students!
December 04, 2023 20:00 - 6 minutes - 8.58 MBWe are back with another QUICK fire five, 5 questions in 5 minutes & today's episode is all about converting your trials into enrolled students! Want to know the answers to the below questions? Listen in. How do you ensure a welcoming and engaging environment for trial students on their first day, and why is this crucial? Every dance studio has its unique offering. What makes our studio stand out, and how do you effectively communicate this to trial students? How do you engage trial st...
#244 | How to grow your pre-school program!
November 27, 2023 20:00 - 17 minutes - 24.3 MBIn today's episode, we will chat through how to grow your pre-school programs! We will talk about the importance of early dance education & how growing your pre-school program will be the best decision for your business for on-going retention. Mariah talks you through marketing strategy for attracting young students & their parents and why it is different to advertising to your school aged students! We also talk through: Tailoring classes for younger ages Partnering with pre-school...
#243 | My Dream Studio
November 20, 2023 20:00 - 27 minutes - 37.5 MBIn this episode, I'm excited to share with you my DREAM studio! I have such a clear vision for the future so today we are manifesting (haha!) We touch on: Envisioning the ideal studio space. Importance of location, facilities, and ambiance. The dream of integrating performance theatre into the studio. Designing efficient office spaces for the administrative team. Balancing aesthetics with functionality in studio designs. Branding Don't forget to join me for my FINAL masterclass this ...
#242 | How to plan a branding shoot
November 13, 2023 20:00 - 13 minutes - 19.2 MBIn today's episode, we are chatting about our recent branding shoot with our performance teams! It was such a success & we have incredible photos now we can use for our marketing. We chat through: A look into the preparation, coordination, and execution. Importance of pre-shoot planning and team alignment. Navigating challenges during the shoot. Celebrating the team's efforts and hard work. Post-shoot review and lessons learned.
#241 | Quick Fire Five: How to create great team culture at your studio
November 06, 2023 20:00 - 9 minutes - 12.9 MBWe are back with another Quick Fire Five & this time it's all about creating great team culture within your dance studio! Mariah asks Claire: How do you promote open and effective communication among team members to foster a positive and collaborative work environment? What specific steps do you take to ensure that new team members feel welcomed and integrated into the existing team culture? Can you share an example of a team-building activity or exercise that had a particularly positiv...
#240 | How to better communicate with your parents & team!
October 30, 2023 20:00 - 20 minutes - 28 MBIn today's episode, we are talking all things communication! As studio owners, we can constantly wonder what the best way to communicate with your studio parents & also your team members. I over the years have trialled a number of different approaches and in today's episode I will walk you though what I currently do at my studio. I will also be touching on: The significance of clear and consistent communication. Different communication methods and platforms. Tips for transparent and...
#239 | Quick Fire Five: Dance Studio Models
October 23, 2023 20:00 - 8 minutes - 11.3 MBIn today's episode, we are bringing back our fun segment 'Quick Fire Five'. 5 questions in 5 minutes and this time it is all about studio models! Listen in to find out the answers to these questions. What are the key factors dance studio owners should consider when searching for the right venue for their studio? How can dance studio owners determine if a potential venue meets their specific needs in terms of space, amenities, and accessibility? Are there any tips or strategies you can s...
#238 | Start planning for 2024!
October 16, 2023 20:00 - 23 minutes - 32.5 MBIt's that time of the year where you NEED to start planning for the new year! Listen in as we chat you through how we are planning for 2024. We review our past year, what worked & what didn't as well as discussing: The importance of setting clear objectives and goals. Market trends to anticipate in the dance studio industry for 2024. Strategies to foster growth, innovation, and improved student experiences. Resource allocation and budget considerations. Changes we are looking at for n...
#237 [Interview] Abbe Bradbury on Building a Performing Arts Powerhouse
October 09, 2023 20:00 - 53 minutes - 73.7 MBJoin us for a captivating conversation with Abbe Bradbury, the visionary founder and Creative Director of Dynamite Studios. From its humble beginnings in 2007 to becoming one of the country's most acclaimed performing arts institutions, Abbe's journey is a masterclass in ambition, innovation, and dedication. Dive deep as she reveals the pivotal moments that shaped Dynamite's evolution, her multifaceted roles, from managing a vast studio to personal coaching, and her secret strategies for ...
#236 | Prepping for the Summer/Winter Holidays
October 02, 2023 20:00 - 10 minutes - 13.8 MBIn today's episode we are chatting you through preparing for the Summer or Winter holiday break! We want to challenge you to think of new ideas to keep your business running through the long break! No other business shuts for 6 weeks at a time so why should we!? We talk through: Your goals & objectives Planning the camp or workshops Retaining current students Attracting new students Engaging your performance team students Managing staff & scheduling Revenue-generating ideas Evalu...
#235 | On The Day Concert Checklist
September 25, 2023 20:00 - 12 minutes - 16.8 MBWe've covered the planning & process of getting to the concert day in previous episodes so now it's only right we bring your our On The Day Concert Checklist! So much work goes into making the day happen so set yourself up for success ON THE DAY. I chat you through my best tips, our "roles of the day" doc + so much more! Listen in to get your checklist ready to go! Interested in learning more about social media for your dance studio!? Book your spot in my October Masterclass now! htt...
#234 | It's time to check your socials!
September 18, 2023 20:00 - 12 minutes - 17.3 MBListen in to myself & my marketing manager, Mariah as we take you through how to audit your own social media platforms! We dive into some tips on how to stay current, how to keep improving your analytics + so much more! Interested in learning more about social media for your dance studio!? Book your spot in my October Masterclass now! https://assembledancestudiocoaching.com/masterclass/ In October, we are jumping into all things social media tailored specifically for dance studio succes...
#233 | Quick Fire Five: Social Media
September 11, 2023 20:00 - 9 minutes - 13.6 MBIntroducing a fun new series we will be doing on the podcast more "The Quick Fire Five"! For our Quick Fire Five, we will be asking either myself, Mariah or podcast guests to answer 5 questions in 5 minutes on a specific topic! This time around we have got Mariah in the hot seat talking about social media! I ask Mariah: What are some effective strategies for growing a dance studio's social media following? Can you share a few tips for creating engaging content on social media platform...
#232 | Lease, Buying or Mobile Locations?
September 04, 2023 20:00 - 19 minutes - 26.9 MBLet's talk about different studio models and what the best option might be for you! From leasing spaces and investing in property to adopting a mobile approach, we delve into the pros and cons of each option. Explore how your choice impacts marketing strategies and aligns with your studio's vision. Whether you're starting a studio or contemplating a change, equip yourself with insights to make informed decisions. Don't forget to join me for my next masterclass! Tuesday 5th September 9.3...
#231 | Concert Planning: Communication & Marketing
August 28, 2023 20:00 - 14 minutes - 19.5 MBWe are onto our final part of the "First Steps to Concert Planning" series, if you missed last weeks, make sure you go give that one a listen! Today's episode is all about prioritising communication, how to promote & market your concert, paying attention to the details & reflection year to year. We hope you enjoy & have the most successful concert yet! Don't forget to join me for my next masterclass! Tuesday 5th September 9.30 AEST - Mastering Concert Season: Stress-Free Strategies for...
#230 | Concert Planning: Where to start!?
August 21, 2023 20:00 - 17 minutes - 23.4 MBToday's episode is all about starting your concert planning! We talk about the absolute MUSTS that we do to get the concert ball rolling! Think theme, establishing a timeline, managing costumes, creating the running order FIRST + more! If you're ready for planning to become second nature, this one is for you! Don't forget to join me for my next masterclass! Tuesday 5th September 9.30 AEST - Mastering Concert Season: Stress-Free Strategies for Dance Studio Owners https://assembledancestud...
#229 | All Things Performance Teams!
August 14, 2023 20:00 - 27 minutes - 37.6 MBToday's episode is ALL things performance teams! We pull back the curtain on both the highs and lows of integrating teams into your dance studio. We chat through strategies for nurturing a positive team culture, mastering parent communication, and ensuring dedicated commitment. Plus, get insights on choosing the ideal teachers and managing both parent and student expectations. Whether you're starting fresh, refining, or seeking innovative ideas for your studio's performance teams, this e...
#228 | My Costume Buying Trip to Thailand
August 07, 2023 20:00 - 33 minutes - 46 MBAs some of you may know, I went over to Thailand with my sister to source costumes for our 2023 concert! Listen in to today's episode to hear firsthand accounts of our preparation process, the unexpected discoveries, and navigating the cultural intricacies of the Thai market. Discover how we carefully selected costumes, prioritizing aspects like design, affordability, and authenticity as well as overcoming language barriers and stand out moments for our trip! Tune in to this episode fo...
#227 | How to create positive team culture
July 31, 2023 20:00 - 28 minutes - 39.2 MBIn today's episode, we are diving into how to create positive team culture. I will be asking thought provoking questions to get you thinking about your current team culture, give you insight into my team culture & ways for you to keep encouraging a positive work environment!
#226 [Interview] Inside Kym Degenhart's Journey to a Dance Studio with its Own Professional Theatre
July 24, 2023 20:00 - 30 minutes - 55.8 MBIn this episode, we sit down with Kym Degenhart, the dynamic force behind Bom Funk Dance Studio, and author of "Frou Frou to Fruition". Tune in as Kym shares her inspiring journey of acquiring and evolving Bom Funk, managing diverse roles, and realizing the vision of a state-of-the-art dance studio with its own professional theatre. Get invaluable insights into the strategic decision-making behind studio expansions, the balancing act of owning a theatre, and the creation of specialty progr...
#225 | Creating my studio system 'playbook'
July 17, 2023 20:00 - 30 minutes - 42.3 MBIn today's episode I wanted to talk to you about creating my studio system playbook. I've has massive growth over the past 12 months and with that has been a massive leap for my team and our systems. As we grew, at times I felt somethings were missed mistakenly as roles were ever changing and I felt the need to start an overhaul of my studio systems hence the creating of my studio playbook. Let's talk through the benefits of having studio systems in place & how you can start your own tod...
#224 | Branding is EVERYTHING
July 10, 2023 20:00 - 7 minutes - 9.94 MBIn today's episode, Mariah (My wonderful co-host & marketing manager) is answering 3 questions all about BRANDING in this QUICK FIRE episode! (More of these to come 😉)! I asked her: 1. How can dance studios effectively communicate their brand message to their target audience? 2. What are some effective branding strategies that a DSO could implement to stand out in such a competitive market? 3. How important is it for dance studios to define their unique brand identity and how can they a...
#223 [Interview] Automating your dance studio operations with Micaela Royer
July 03, 2023 20:00 - 38 minutes - 53.2 MBIn today's episode, we're thrilled to have Micaela Royer, founder of The Streamlined Studio, joining us today. She's here to share her expertise on streamlining and automating dance studio operations. Listen in as Micaela reveals her journey from overwhelmed admin to automation extraordinaire. Discover how automation can save you time, enrol students effortlessly, and create order in your business. Micaela Royer is the founder of The Streamlined Studio, where she helps dance studio owner...
#222 | All Things ChatGPT!
June 26, 2023 20:00 - 16 minutes - 22.3 MBJoin us for an exciting episode as we explore how ChatGPT is saving time in our business. We share our firsthand experiences and reveal how this advanced AI tool saves time, automates admin tasks, and becomes an indispensable virtual assistant. We chat about how YOU can start to use ChatGPT for social media posts, marketing plans, timetabling, idea brainstorming and so much more! Don't forget to join me for my next masterclass! Tuesday 4th July 9.30 - 10.30am AEST - Streamlining Your D...
#221 | Behind The Scenes of My Teacher Retreat Day
June 19, 2023 20:00 - 30 minutes - 42.5 MBA couple of months ago, I got our whole team together for a Teacher Retreat Day! This is something that has become an annual event for connection, collaboration & check ins! I talk about how I planned it, the overview of the day, how to execute your own, the benefits and WHY I decided to do these days in the first place! If you are thinking about a team day, don't look past this episode! Don't forget to join me for my next masterclass! Tuesday 4th July 9.30 - 10.30am AEST - Streamlini...
#220 | Transitioning Your Dance Teachers Into Management Team
June 12, 2023 20:00 - 21 minutes - 29.8 MBIn today's episode, we dive into the topic of transitioning your dance teachers into a management team. As a dance studio owner, you may have a talented and experienced teaching team, and this episode will give you insights into what to look for in your teachers before making the transition. We also discuss the process of transitioning and give you some tips based on our own management team experience. We'll talk about creating role descriptions and stepping into the new era of running a d...
#219 [Interview] Helping Dance Businesses Overcome Marketing Challenges with Amy Leisner
June 05, 2023 20:00 - 37 minutes - 51.6 MBIn today's episode, I sit down with Amy Leisner, the founder of A18 Media. She shares her unique perspective on marketing for the dance industry. As the founder of A18 Media, an online marketing agency for the dance industry, Amy understands the unique challenges that dance businesses face when it comes to marketing. Through her extensive experience in advertising and dance, she has developed effective strategies that have helped dance businesses overcome those challenges. Amy discusses ...
#218 | How to plan a successful holiday workshop or camp!
May 29, 2023 20:00 - 21 minutes - 30.1 MBIn today's episode, Mariah & I chat about how to plan a successful holiday workshop & camp! Our top tips to get more sales & the best practices when starting to plan! As my business has started to grow, closing over the holiday break is no longer an option, I have multiple full time staff to pay as well as all the normal bills that come with owning a studio.... I mean what other business is expected to close around 14 weeks out of the year. NONE. Why should we!? Let's get you all set up ...
#217 [Interview] From Humble Beginnings to Thriving Empire: Jessie Byrne's Journey to Building a Successful Dance Studio Business
May 22, 2023 20:00 - 43 minutes - 81.4 MBI am SO excited to bring you today's episode! I interviews Jessie Byrne, a leader in our dance studio owner industry! We chat about her journey as a business owner, how she manages multiple businesses, challenges she has faced & her newest exciting venture! Jessie Byrne is the founder and owner of JB Dance, a highly successful dance studio with over 20 locations in Sydney and Newcastle. Starting the business at the age of 19, Jessie has transformed JB Dance from a humble school hall opera...
#216 | Mother's Day Special - Challenges, wins & personal moments of being a mum & business owner
May 15, 2023 20:00 - 49 minutes - 92 MBToday's episode is SUPER special! Mariah takes the lead to interview Claire about her personal experience of balancing work life & mum life, the challenges she has faced, personal wins, what she has learnt from being a mum & how she has now put that into her business! We hope you all had a wonderful Mother's Day & we hope you enjoy the episode! Don't forget to join me for either or both of my June Masterclasses! I am hosting TWO masterclasses for the month of June! 6TH JUNE: The firs...
#215 [Interview] The studio owner event you NEED to be at with Jen Dalton
May 08, 2023 20:00 - 26 minutes - 50.1 MBI am super excited about today's episode, I sat down with my business bestie that you should all know by now, Jen Dalton! Jen has created an incredible studio owner conference called "The Business of Dance" that I couldn't possibly recommend enough to studio owners. We sit down to talk about the WHY she created this event, what benefits studio owners get out of these events & what a conference like this did for Jen that helped her grow her business exponentially. If you are interested i...
#214 | My step by step guide to hiring new teachers
May 01, 2023 20:00 - 14 minutes - 20.5 MBEver wondered my process on hiring new teachers!? Well, now you have it! In this episode, I take you through my EXACT process on how I go about hiring new teachers, where to start, the interview process... all of it! We touch on what I look for in a resumé, my absolute NO's and how to get yourself the BEST team members who want to stick around for years to come!
#213 | How to track student retention
April 24, 2023 20:00 - 16 minutes - 22.8 MBLast week, we spoke about the importance of retaining your students and this week we are touching on all things tracking! It's all well & good to put plans into action for retaining your students, but is it working? and how do you know? Mariah & I fill you in on why you should be tracking, the benefits of tracking, how we currently track our student numbers and how this information will help you grow your studio! Don't forget to join me for my May monthly masterclass! https://assembl...
#212 | How consistency BOOSTS your student retention!
April 17, 2023 20:00 - 12 minutes - 17.7 MBWelcome back to another episode! Today, I am filling you in on how consistency within your studio boosts student retention. I give you my strategies that INCREASE the amount of students that stay in my studio... there are so many layers of consistency like: - Consistency in team members - Consistency in your calendar - Consistency in your enrolment process - Consistency in your timetable - Consistency in your events/shows/performances Let's chat about how this in turn helps you G...
#211 | How to START a dance studio!
April 10, 2023 20:00 - 30 minutes - 42.3 MBAre you a dance teacher considering opening your own studio? Are you a new studio owner in your early planning stages? Are you a studio owner who just wants to check in & make sure you're on track? Or maybe are you a well established studio owner and you're ready to expand? This episode is for you! I chat you through my best tips & strategies to starting your own dance studio, we touch on what I think is the MOST IMPORTANT starting out, this biggest piece I have for LONGEVITY and what to l...
#210 | How to deal with industry drama
April 03, 2023 20:00 - 10 minutes - 14.6 MBIn today's episode, I chat you through how I deal with industry drama! Maybe there is some animosity between studios in your area? Here is my best tips to get yourself OUT of the toxicity. Want to learn more from me!? Join me for my May masterclass "How to retain your students for years to come" on the 2nd May 9:30 - 10:30am AEST! You will learn my top tips for studio consistency to help retain your students, strategies to increase the amount of students to stay at your studio, events/...