Big Hats, Brunch and Business: Growing an Audience and Hosting Events
Show Up Better!
English - October 22, 2023 14:00 - 23 minutes - 16.2 MB - ★★★★★ - 2 ratingsEntrepreneurship Business Education Self-Improvement business marketing video production branding social media content social media content creator Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
On this episode of Show Up Better I interview Ms. Lana Hunter. She is the founder of the Big Hats and Sundress Brunch. This women's event is hosted in many cities in the southeast including Charlotte, Atlanta, D.C and Raleigh.
This episode is for you if you are an event planner, event coordinator or just looking to host events.
How did the Big Hat and Sundress Brunch start?
It started as a brunch with close friends and was hosted at a church. It begin to grow as more and more people were interested in attending.
Do you need to already have an audience to host events like this?
All you need is the believe that you can do it, and just do it.
What are the common characteristics of the attendees?
They are women, mostly between the ages of 45 and 65 and seeking community.
What are some of the marketing strategies for the Big Hat and Sundress Brunch?
Facebook and email. Email is still a very effective strategy for keeping people updated and getting them to purchase tickets to events.
What are the different revenue streams from hosting the brunch events?
Merchandise in the form of books and t-shirts.
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