The Good Guide to Business artwork

The Good Guide to Business

213 episodes - English - Latest episode: 18 days ago - ★★★★★ - 2 ratings

The Good Guide to Business podcast is all about conversations with businesses, organizations, and local leaders who are going above and beyond to make our community a better place. Grab a cup of coffee, sit down, buckle up, and get ready to join our hosts Nick Hill and Meredith Radford from BBB of Eastern Carolinas.

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Episodes

70: Business for Good: Volunteering Leadership (ft. Amber Smith)

October 14, 2021 16:00 - 24 minutes - 21.7 MB

As Nick and Luis continue their discussions on leadership, they welcome in Amber Smith- Founder and Executive Director of Activate Good to speak on the important link between volunteering and leadership. Tune-in to hear why more and more businesses are getting connected with volunteering opportunities, and how volunteering is an important avenue to inspire change as a leader. Also be sure to come see Amber at the 2021 Better Business Summit on October 20 and 21!

Business for Good: Volunteering Leadership (ft. Amber Smith)

October 14, 2021 16:00 - 24 minutes - 21.7 MB

As Nick and Luis continue their discussions on leadership, they welcome in Amber Smith- Founder and Executive Director of Activate Good to speak on the important link between volunteering and leadership. Tune-in to hear why more and more businesses are getting connected with volunteering opportunities, and how volunteering is an important avenue to inspire change as a leader. Also be sure to come see Amber at the 2021 Better Business Summit on October 20 and 21!

69: Leading through Partnerships (ft. Dr. Holly Sullenger)

October 07, 2021 11:00 - 21 minutes - 20.1 MB

In this episode of Brunch with BBB, Nick and Luis have an insightful conversation with Dr. Holly Sullenger about leadership and negotiating partnerships. Dr. Holly is an award-winning speaker, corporate trainer, and consultant anchored in the Triangle area. She is also a presenter at the 2021 Better Business Summit taking place on the mornings of October 20 & 21.  Register now to hear Dr. Holly and others speak on essential topics for today's leaders: https://www.eventbrite.com/e/2021-bette...

Leading through Partnerships (ft. Dr. Holly Sullenger)

October 07, 2021 11:00 - 21 minutes - 20.1 MB

In this episode of Brunch with BBB, Nick and Luis have an insightful conversation with Dr. Holly Sullenger about leadership and negotiating partnerships. Dr. Holly is an award-winning speaker, corporate trainer, and consultant anchored in the Triangle area. She is also a presenter at the 2021 Better Business Summit taking place on the mornings of October 20 & 21.  Register now to hear Dr. Holly and others speak on essential topics for today's leaders: https://www.eventbrite.com/e/2021-bette...

Hispanic Heritage Month Series Pt. 2: Exploring the Importance of Hispanic Businesses (ft. Ellizon Torres)

September 30, 2021 11:00 - 21 minutes - 20.3 MB

In Part 2 of our special 2-part Hispanic Heritage Podcast series, hosts Nick and Luis sit down with the founder of Fortify Media, Ellizon Torres, to talk about the significance of Hispanic businesses in the community, as well as the affordances of video.

68: Hispanic Heritage Month Series Pt. 2: Exploring the Importance of Hispanic Businesses (ft. Ellizon Torres)

September 30, 2021 11:00 - 21 minutes - 20.3 MB

In Part 2 of our special 2-part Hispanic Heritage Podcast series, hosts Nick and Luis sit down with the founder of Fortify Media, Ellizon Torres, to talk about the significance of Hispanic businesses in the community, as well as the affordances of video.

67: Hispanic Heritage Month Series Pt. 1: Our Hispanic Experiences at BBB (ft. Alyssa Parker)

September 27, 2021 11:00 - 31 minutes - 29 MB

In Part 1 of our special 2-part Hispanic Heritage Podcast series, our hosts Nick and Luis sit down with BBB of Eastern NC's very own Alyssa Parker to discuss their Hispanic heritages and experiences. 

Hispanic Heritage Month Series Pt. 1: Our Hispanic Experiences at BBB (ft. Alyssa Parker)

September 27, 2021 11:00 - 31 minutes - 29 MB

In Part 1 of our special 2-part Hispanic Heritage Podcast series, our hosts Nick and Luis sit down with BBB of Eastern NC's very own Alyssa Parker to discuss their Hispanic heritages and experiences. 

66: Bringing Professional Basketball to the Triangle with The Raleigh Firebirds (ft. Wade Harris)

August 25, 2021 11:00 - 26 minutes - 24 MB

To commemorate National Black Business Month, Nick and Luis sit down with Wade Harris- owner of the Raleigh Firebirds Professional Men's Basketball team. Learn about how Wade and the Firebirds brought professional basketball to the Triangle, and how the Firebirds are involved with so much more than just basketball through their community initiatives.

Bringing Professional Basketball to the Triangle with The Raleigh Firebirds (ft. Wade Harris)

August 25, 2021 11:00 - 26 minutes - 24 MB

To commemorate National Black Business Month, Nick and Luis sit down with Wade Harris- owner of the Raleigh Firebirds Professional Men's Basketball team. Learn about how Wade and the Firebirds brought professional basketball to the Triangle, and how the Firebirds are involved with so much more than just basketball through their community initiatives.

65: New Co-Host and New Beginnings

August 04, 2021 11:00 - 15 minutes - 13 MB

The Brunch with BBB Podcast returns for a second season with some new surprises! Join Luis as he gives a warm welcome to his new co-host: Nick Hill. This season is going to be packed with amazing guests, insightful tips, and more of the content you love— so stay tuned!

New Co-Host and New Beginnings

August 04, 2021 11:00 - 15 minutes - 13 MB

The Brunch with BBB Podcast returns for a second season with some new surprises! Join Luis as he gives a warm welcome to his new co-host: Nick Hill. This season is going to be packed with amazing guests, insightful tips, and more of the content you love— so stay tuned!

Canes Social Media (ft. Matt Sutor)

June 23, 2021 17:13 - 35 minutes - 32.5 MB

Matt Sutor, of the Carolina Hurricanes, joins the Brunch with BBB podcast to share his passion for social media and how he has helped their team stand out online among the other NHL teams.

64: Canes Social Media (ft. Matt Sutor)

June 23, 2021 17:13 - 35 minutes - 32.5 MB

Matt Sutor, of the Carolina Hurricanes, joins the Brunch with BBB podcast to share his passion for social media and how he has helped their team stand out online among the other NHL teams.

Maximize Your Networking Efforts (ft. Janice Williams)

June 11, 2021 16:10 - 32 minutes - 29.6 MB

Janice Williams, owner of Williams Payment Solutions and Women in Networking, shares top networking tips to help you build meaningful relationships whether in person or virtual! Listen in to learn networking best practices, how to get connected with a networking group, and how to maintain network relationships.

63: Maximize Your Networking Efforts (ft. Janice Williams)

June 11, 2021 16:10 - 32 minutes - 29.6 MB

Janice Williams, owner of Williams Payment Solutions and Women in Networking, shares top networking tips to help you build meaningful relationships whether in person or virtual! Listen in to learn networking best practices, how to get connected with a networking group, and how to maintain network relationships.

62: How to Identify Legit Mystery Shopping Opportunities (ft. Elaine Buxton)

June 10, 2021 12:39 - 36 minutes - 33.5 MB

Who wouldn't love getting paid to do everyday tasks like visiting a resturant or going shopping? In this episode, Elaine Buxton of Confero shares how their business model is often mimicked by scammers, commonly known as mystery shopper scams. Listen in to learn how, as a business owner, you can successfully collect customer feedback and how, as a consumer, you can identify legitimate mystery shopping opportunities.

Scam of the Month: Travel Scams

June 01, 2021 14:07 - 17 minutes - 15.6 MB

Are you ready to celebrate the end of quarantine with a summer vacation?! Before booking your dream trip, Luis and Catherine have tips and resources to help you travel safely and avoid risking your time and money to con artists. Listen in to learn about common scenarious and red flags related to vacation and travel scams!

61: Scam of the Month: Travel Scams

June 01, 2021 14:07 - 17 minutes - 15.6 MB

Are you ready to celebrate the end of quarantine with a summer vacation?! Before booking your dream trip, Luis and Catherine have tips and resources to help you travel safely and avoid risking your time and money to con artists. Listen in to learn about common scenarious and red flags related to vacation and travel scams!

60: Keeping Your Business Ready to Sell (ft. Neal Isaacs)

May 27, 2021 12:17 - 21 minutes - 19.9 MB

In this final episode of Small Business Month, Luis and Catherine chat with Neal Isaacs of VR Business Brokers about the benefits of having your business ready to sell at any time. 

59: How to start a business (ft. Holly Yanker)

May 20, 2021 12:05 - 32 minutes - 29.4 MB

Are you a new business owner or looking to start your own business? Holly Yanker of Small Business Advisors, previously known as Business Link NC, shares steps to starting a business, programs and resources available to local business owners, and how to successfully navigate being a business owner during the pandemic.

59: Downtown Raleigh's Growing Small Business Community (ft. Bill King)

May 13, 2021 13:01 - 28 minutes - 25.9 MB

Did you know downtown Raleigh is 93% locally-owned on the storefront level? To celebrate Small Business Month, Luis and Catherine chat with Bill King, CEO of the Downtown Raleigh Alliance, to see what the small business community looks like downtown and how it has pivoted during the pandemic.

58: Downtown Raleigh's Growing Small Business Community (ft. Bill King)

May 13, 2021 13:01 - 28 minutes - 25.9 MB

Did you know downtown Raleigh is 93% locally-owned on the storefront level? To celebrate Small Business Month, Luis and Catherine chat with Bill King, CEO of the Downtown Raleigh Alliance, to see what the small business community looks like downtown and how it has pivoted during the pandemic.

58: Scam of the Month - Small Business Scams

May 06, 2021 13:09 - 16 minutes - 14.7 MB

In this episode, Luis and Catherine share how small businesses have grown during the pandemic and become more vulnerable than ever due to new financial tensions. Listen in to learn the most common scams targeting small businesses and how to guard against them.

57: Scam of the Month - Small Business Scams

May 06, 2021 13:09 - 16 minutes - 14.7 MB

In this episode, Luis and Catherine share how small businesses have grown during the pandemic and become more vulnerable than ever due to new financial tensions. Listen in to learn the most common scams targeting small businesses and how to guard against them.

Tips to Connecting Online with Your Target Audience (ft. Hank Hoffmeier)

April 29, 2021 12:43 - 29 minutes - 26.6 MB

Do you know how to communicate with your cleints online? Which platforms to use? Or how often? In this episode, Hank Hoffmeier, senior manager of client solutions at J2 Global, shares the importance of digital marketing and tips to effectively connect with your target audience online.  Did you enjoy this episode? Hank is an upcoming speaker at BBB's 2021 Better Your Business Academy where he will dive deeper into digital marketing and client relations. Program details and application instru...

57: Tips to Connecting Online with Your Target Audience (ft. Hank Hoffmeier)

April 29, 2021 12:43 - 29 minutes - 26.6 MB

Do you know how to communicate with your cleints online? Which platforms to use? Or how often? In this episode, Hank Hoffmeier, senior manager of client solutions at J2 Global, shares the importance of digital marketing and tips to effectively connect with your target audience online.  Did you enjoy this episode? Hank is an upcoming speaker at BBB's 2021 Better Your Business Academy where he will dive deeper into digital marketing and client relations. Program details and application instru...

56: Tips to Connecting Online with Your Target Audience (ft. Hank Hoffmeier)

April 29, 2021 12:43 - 29 minutes - 26.6 MB

Do you know how to communicate with your cleints online? Which platforms to use? Or how often? In this episode, Hank Hoffmeier, senior manager of client solutions at J2 Global, shares the importance of digital marketing and tips to effectively connect with your target audience online.  Did you enjoy this episode? Hank is an upcoming speaker at BBB's 2021 Better Your Business Academy where he will dive deeper into digital marketing and client relations. Program details and application instru...

NCFC Navigating COVID-19 (ft. Santiago Lucio)

April 22, 2021 13:16 - 30 minutes - 27.8 MB

The sports industry has has its fair share of challenges during the pandemic, but a local league has grown amidst the adversity. In this episode, Luis and Catherine chat with Santiago Lucio, Director of Corporate Partnerships at North Carolina Football Club (NCFC). Lucio shares what their industry has looked like during the pandemic and how they are gearing up for the 2021 season.  

56: NCFC Navigating COVID-19 (ft. Santiago Lucio)

April 22, 2021 13:16 - 30 minutes - 27.8 MB

The sports industry has has its fair share of challenges during the pandemic, but a local league has grown amidst the adversity. In this episode, Luis and Catherine chat with Santiago Lucio, Director of Corporate Partnerships at North Carolina Football Club (NCFC). Lucio shares what their industry has looked like during the pandemic and how they are gearing up for the 2021 season.  

55: NCFC Navigating COVID-19 (ft. Santiago Lucio)

April 22, 2021 13:16 - 30 minutes - 27.8 MB

The sports industry has has its fair share of challenges during the pandemic, but a local league has grown amidst the adversity. In this episode, Luis and Catherine chat with Santiago Lucio, Director of Corporate Partnerships at North Carolina Football Club (NCFC). Lucio shares what their industry has looked like during the pandemic and how they are gearing up for the 2021 season.  

55: One Year of Brunching with BBB (ft. Luis + Catherine)

April 15, 2021 12:47 - 21 minutes - 19.6 MB

Luis and Catherine celebrate one whole year of the Brunch with BBB podcast by sharing some of their favorite episodes and moments from the past year. **Be one of the first five people to screenshot this episode and share it on social by tagging @bbbeasternnc to share your topic idea for the chance to win a Brunch with BBB gift bag!

54: One Year of Brunching with BBB (ft. Luis + Catherine)

April 15, 2021 12:47 - 21 minutes - 19.6 MB

Luis and Catherine celebrate one whole year of the Brunch with BBB podcast by sharing some of their favorite episodes and moments from the past year. **Be one of the first five people to screenshot this episode and share it on social by tagging @bbbeasternnc to share your topic idea for the chance to win a Brunch with BBB gift bag!

53: Scam of the Month: Identity Theft (ft. Luis + Catherine)

April 14, 2021 12:46 - 15 minutes - 14.6 MB

In this Scam of the Month episode, Luis and Catherine share how to guard against identity thieves attempting to steal your personal information. Listen in to learn how to identify and prevent identity theft, as well as what to do if your identity is stolen.

54: Scam of the Month: Identity Theft (ft. Luis + Catherine)

April 14, 2021 12:46 - 15 minutes - 14.6 MB

In this Scam of the Month episode, Luis and Catherine share how to guard against identity thieves attempting to steal your personal information. Listen in to learn how to identify and prevent identity theft, as well as what to do if your identity is stolen.

Identity Theft Scams Targeting Business Owners & Consumers

March 31, 2021 17:17 - 15 minutes - 14.6 MB

In this Scam of the Month episode, Luis and Catherine share how to guard against identity thieves attempting to steal your personal information. Listen in to learn how to identify and prevent identity theft, as well as what to do if your identity is stolen.

53: Celebrating Women-Owned/Led Businesses (ft. BBB of Eastern NC President & CEO)

March 25, 2021 13:20 - 20 minutes - 18.4 MB

In this final episode of Women’s History Month, Luis and Catherine interview Better Business Bureau serving Eastern North Carolina’s president and CEO, Mallory Wojciechowski, to share her journey to becoming a woman in leadership at a young age!

52: Celebrating Women-Owned/Led Businesses (ft. BBB of Eastern NC President & CEO)

March 25, 2021 13:20 - 20 minutes - 18.4 MB

In this final episode of Women’s History Month, Luis and Catherine interview Better Business Bureau serving Eastern North Carolina’s president and CEO, Mallory Wojciechowski, to share her journey to becoming a woman in leadership at a young age!

Women-Owned/Led Businesses (ft. BBB of Eastern NC President & CEO)

March 25, 2021 13:20 - 20 minutes - 18.4 MB

In this final episode of Women’s History Month, Luis and Catherine interview Better Business Bureau serving Eastern North Carolina’s president and CEO, Mallory Wojciechowski, to share her journey to becoming a woman in leadership at a young age!

52: Scam of the Month, Top Scams Targeting Women (ft. Luis + Catherine)

March 18, 2021 14:00 - 26 minutes - 24 MB

In alignment with Women's History Month, Luis and Catherine share the top three scams targeting women in 2020 and 10 tips for guarding against them! If you think you've been the victim of a scam, you can report it to BBB's Scam Tracker at bbb.org/scamtracker.  10 Tips to guarding against scams: Never send money via gift card or wire transfer to someone you have never met face-to-face. Avoid clicking on links or opening attachments in unsolicited emails. Don’t believe everything you see....

51: Scam of the Month, Top Scams Targeting Women (ft. Luis + Catherine)

March 18, 2021 14:00 - 26 minutes - 24 MB

In alignment with Women's History Month, Luis and Catherine share the top three scams targeting women in 2020 and 10 tips for guarding against them! If you think you've been the victim of a scam, you can report it to BBB's Scam Tracker at bbb.org/scamtracker.  10 Tips to guarding against scams: Never send money via gift card or wire transfer to someone you have never met face-to-face. Avoid clicking on links or opening attachments in unsolicited emails. Don’t believe everything you see....

Top Scams Targeting Women

March 18, 2021 14:00 - 26 minutes - 24 MB

In alignment with Women's History Month, Luis and Catherine share the top three scams targeting women in 2020 and 10 tips for guarding against them! If you think you've been the victim of a scam, you can report it to BBB's Scam Tracker at bbb.org/scamtracker.  10 Tips to guarding against scams: Never send money via gift card or wire transfer to someone you have never met face-to-face. Avoid clicking on links or opening attachments in unsolicited emails. Don’t believe everything you see....

51: Importance of Social Media for Businesses (ft. Luis + Catherine)

March 11, 2021 21:23 - 34 minutes - 31.9 MB

Are you maximizing the benefits of social media to grow your business? In this episode, Luis and Catherine share the facts about social media usage and how you are likely missing out on a large pool of potential clients/customers by not being connected online. They also share tangible tips for establishing and maintaining your social media presence - including content creation, analytics, and crisis communication!  Ready to Elevate Your Social Media? Gain access to session recordings and do...

50: Importance of Social Media for Businesses (ft. Luis + Catherine)

March 11, 2021 21:23 - 34 minutes - 31.9 MB

Are you maximizing the benefits of social media to grow your business? In this episode, Luis and Catherine share the facts about social media usage and how you are likely missing out on a large pool of potential clients/customers by not being connected online. They also share tangible tips for establishing and maintaining your social media presence - including content creation, analytics, and crisis communication!  Ready to Elevate Your Social Media? Gain access to session recordings and do...

Why your business should be on social media

March 11, 2021 21:23 - 34 minutes - 31.9 MB

Are you maximizing the benefits of social media to grow your business? In this episode, Luis and Catherine share the facts about social media usage and how you are likely missing out on a large pool of potential clients/customers by not being connected online. They also share tangible tips for establishing and maintaining your social media presence - including content creation, analytics, and crisis communication!  Ready to Elevate Your Social Media? Gain access to session recordings and do...

50: BHM Series, Celebrating Black-Owned Businesses (ft. BBB Atlanta + BBB Kansas City)

February 25, 2021 12:37 - 43 minutes - 39.6 MB

In this episode of the Black History Month Series, Luis and Catherine chat with fellow BBB colleagues in Kansas City and Atlanta to unpack the history of African-American owned businesses, the impact they have on the marketplace, and how consumers can support Black-owned businesses year-round.

49: BHM Series, Celebrating Black-Owned Businesses (ft. BBB Atlanta + BBB Kansas City)

February 25, 2021 12:37 - 43 minutes - 39.6 MB

In this episode of the Black History Month Series, Luis and Catherine chat with fellow BBB colleagues in Kansas City and Atlanta to unpack the history of African-American owned businesses, the impact they have on the marketplace, and how consumers can support Black-owned businesses year-round.

Celebrating Black-Owned Businesses (ft. BBB Atlanta + BBB Kansas City)

February 25, 2021 12:37 - 43 minutes - 39.6 MB

In this episode of the Black History Month Series, Luis and Catherine chat with fellow BBB colleagues in Kansas City and Atlanta to unpack the history of African-American owned businesses, the impact they have on the marketplace, and how consumers can support Black-owned businesses year-round.

Cultural + Economic Impacts of Durham's Black Wall Street (ft. CEO of M&F Bank)

February 18, 2021 13:20 - 18 minutes - 16.9 MB

In this episode of the Black History Month Series, Luis and Catherine chat with a representative of the oldest African American owned bank in North Carolina. James Sillis, CEO of M&F Bank, located in Durham, NC, shares the history of this iconic business and how it has shaped our local marketplace for both business owners and consumers.

49: BHM Series, Durham's Black Wall Street (ft. CEO of M&F Bank)

February 18, 2021 13:20 - 18 minutes - 16.9 MB

In this episode of the Black History Month Series, Luis and Catherine chat with a representative of the oldest African American owned bank in North Carolina. James Sillis, CEO of M&F Bank, located in Durham, NC, shares the history of this iconic business and how it has shaped our local marketplace for both business owners and consumers.

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