Christopher Melotti: What Makes A Good Ecommerce Product Description
Bringing Business to Retail
English - June 09, 2022 15:14 - 52 minutes - 61 MB - ★★★★ - 5 ratingsMarketing Business Education How To business bricksandmortar ecommerce management marketing retail stores Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Why? Why? Why? Why? Why?
Have you tried asking yourselves why 5 times before buying a product? Why do I need this? Why do I want this? Why would it be helpful for me? Why am I attracted to this? Why will I spend my money on this? These are just sample questions that you can ask before purchasing something. And as business owners, sometimes we tend to forget this simple approach. By also asking these questions, we get to understand our customers better and be able to target them with better product descriptions.
Christopher Melotti is a well-established and renowned Australian Content Marketing and Copywriting Professional who lives by the motto, "Continually challenge, consistently grow, constantly humbled, confidently show."
Catch Christopher and Salena talk about how simplicity is key to understanding your customers and bridging your products to them!
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