Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates artwork

Breakthrough Brand Podcast - Online Business Growth, Website Design Strategies, Grow a Podcast, Motherhood and Business, Passive Income, Christian Faith, Showit Templates

298 episodes - English - Latest episode: 3 days ago - ★★★★★ - 239 ratings

Relatable, raw and tactical business trainings to keep you moving towards your big goals. I’m Elizabeth McCravy — a website designer and business strategist for female entrepreneurs. And, I’ve built a multiple six-figure web design business while in my early and mid 20s. I believe that how to build a thriving business shouldn’t be a secret. So, I’m here to pull back the curtain of all things successful business building. I'm a Christian business owner, a toddler boy mama (with baby #2 on the way), and I'm married to my high school sweetheart. I design and sell Showit website templates over at elizabethmccravy.com. I teach fellow brand and website designers how to build an in-demand business in my course and coaching program, Booked Out Designer. And, I've been a podcaster/content creator for years now. I also do real estate investing and my husband and I own 5 long-term rental properties! I believe in working smarter, building wealth through scalable income, and building your business around your LIFE... not your life around your business. On this podcast, you’ll find solo episodes that are tactical, actionable, and easy listening! And you’ll find expert guest interviews and lifestyle-related episodes too. Let’s build a business that feels amazing on the inside and also looks great from the outside. We’re talking online marketing, brand and website design, podcasting, faith, motherhood, productivity, systems, growing a team, business strategy, and so much more! It’s time for you to build a breakthrough brand!

Entrepreneurship Business Marketing showit website design start a podcast christian business owner motherhood work from home passive income web designer start a business
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

264: Behind the Scenes of Building a Multi-Six-Figure Signature Online Course

April 23, 2024 10:00 - 56 minutes - 38.8 MB

Today, I’m doing something NEW on the podcast. I don’t think I’ve ever shared an interview from another person’s podcast with you, but this episode from Mara Kucirek’s podcast (Create a Better Course) was so good that I knew I wanted to share it with you today. If you want to see the nitty-gritty behind the scenes of launching an online course, this is one episode you do not want to miss. If you haven’t yet, make sure to also listen to episode 261 where I interviewed Mara about all the thin...

263: Podcast Equipment Guide: The 5 Pieces of Equipment You Need + How to Start Your Podcast for $90!

April 16, 2024 10:00 - 24 minutes - 16.7 MB

I've been producing The Breakthrough Brand podcast for over 5 years now, and let me tell you, it's become one of my absolute favorite parts of my business! Funny enough, I  was re-listening to an old podcast episode to prepare myself for a speaking engagement earlier this week (at the time of recording), and I literally talked about how much JOY podcasting was bringing me 20 episodes in. Now 260 episodes later? That’s STILL true for me.  If you're even remotely considering starting a podcas...

262: 7 Powerful Thoughts/Affirmations for Working Moms

April 09, 2024 10:00 - 15 minutes - 10.8 MB

Hey moms, this episode is for you. It can be a lot to be juggling work, motherhood, no matter how many kids you have, how old they are, what type of work you do, how much childcare you have or don't have, it doesn't matter. I often have moments now as a mom (which I've been a mom for about two and a half years now) where I'm genuinely like, “what was I doing before being a mom? Why did I feel so busy?” Because things are so much busier now. In this episode, I'm going to share with you seven...

261: Strategies And Trends For Creating (And Selling) Successful Online Courses In 2024 With Mara Kucirek

April 02, 2024 10:00 - 1 hour - 43.1 MB

Whether you're a brand new course creator or you've had lots of success in selling online courses already, this episode is for you. Mara really knows all the things about creating quality courses that give your students wins and help you ultimately grow your business. I learned a lot from this interview (as someone who's made courses already and has had success with online courses). So let me just say, that regardless of where you are in the “courses" stage of your business, you'll get a lot...

260: 14 Things That Make Growing Your Business MUCH Harder (Your New "To Quit" List)

March 26, 2024 10:00 - 32 minutes - 22.3 MB

Whether you're in the early days and months of your business, or you've been at it a while, we all unfortunately do things that make business harder than it has to be. These are things that both new and established business owners all do, and today, we are adding them to your “To Quit” list, because they're taking up your time, energy, and ultimately making growth slower. Today, I’m sharing 14 things as a business owner that are making your business harder that you may not even realize you'...

259: 4 Ways to be BOLDER in Your Faith as a Christian Business Owner (Part Two)

March 19, 2024 10:00 - 19 minutes - 13.6 MB

This is PART TWO of last week's episode, with 4 more ways to be bolder in your faith as a Christian business owner!  If you feel like your faith is a secret because you don’t know if it’s ok to share it as a business owner, you’re worried you’ll alienate clients/customers who disagree with you, or maybe you feel God calling you to share but you’re like “what does that practically look like when I’m a photographer? Or a designer? Or a copywriter? Or bookkeeper?” Don’t worry - that’s what we ...

258: 4 Ways to Bring God into Your Business as a Christian Business Owner

March 12, 2024 10:00 - 21 minutes - 15 MB

Today’s episode is inspired by a question I got over and over again in my audience survey last year because a lot of you guys are like me. You are a personal brand business or other type of business but you are not a ministry, and what you do may have literally nothing to do with your faith on paper, but you ARE a Christian business owner and your faith is an important part of who you are and how you show up in the world. It also informs the decisions you make in your business, both the big ...

257: 3 Things I WISH More People Understood About Their Website (From a Designer's Perspective!)

March 05, 2024 11:00 - 17 minutes - 11.9 MB

What makes a great website? What makes a dud?  Besides all the obvious things like don’t make your text too small, don’t use 1,000 fonts at once, and things like that… What are the major keys?!  No matter what you do in your work, if you have a website, you should be asking yourself these questions. Today I’m sharing 3 things that I consider TOP things to making a great website, and people often miss them.  I’m calling these “strong opinions”, but this could also be called “unpopular opin...

256: 10 Steps To Creating a Quiz Lead Magnet that SELLS Your Offers

February 27, 2024 11:00 - 39 minutes - 27.2 MB

Are you looking to grow your email list this year? Quizzes have a MUCH higher conversion rate than the typical lead magnet, and in this episode, I'm walking you through EXACTLY how you can create one for your business! I've been creating quizzes since the beginning of 2018, so over five years now. Since then, I've made new quizzes, revamped quizzes, and helped other business owners make quizzes for their businesses through my quiz website template bundle for Showit. I get asked about crea...

255: How I Run a Multiple-Six Figure/Year Business Working Part-Time as a Mom (+ Challenging the 40-Hour Workweek!)

February 20, 2024 11:00 - 41 minutes - 28.7 MB

I posted a reel on Instagram all about a week in the life with my schedule in the last year and a half as a working mom who owns a business but works part-time from home. Today, I want to expand on what I explain in that very short 90-second clip to tell you more of the nitty-gritty details about what my week is like running my business, taking care of my son, recording this being very pregnant, and how my team and my husband fit into this. We have had three days of childcare since November...

254: Want Better Results from Your Launches and Sales? Steal My Launch Debrief System

February 13, 2024 11:00 - 37 minutes - 25.7 MB

In this episode, I’m teaching you how to create a launch debrief for your business. If you’re not 100% clear on what I mean by this - don’t worry! We’ll talk about what it is, why you should do one, all the STEPS, and I even have a new resource to share with you — a ready-to-go Google Doc template of my ACTUAL launch debrief process that you can use as your starting point!  Whether you’re just getting started and debriefing your first launch EVER, or if you’ve been in business a while and a...

253: Planning a Social Media Detox? How Shanna Skidmore is Marketing Her Business WITHOUT Chasing the Instagram Algorithm

February 06, 2024 11:00 - 1 hour - 41.9 MB

Have you ever wondered if you could run your business without Instagram? Thinking about a social media detox? How much time would you get back? How would it affect things like your revenue, your website traffic, and your overall visibility as a business owner? What other marketing tools would you use instead of social media?  As someone who uses Instagram a lot in my marketing, I'm like the rest of us in that I have desired to throw in the towel from time to time, especially after moments l...

252: 3 Advanced Podcasting Tips That Will Boost Your Downloads, Save You Time, and Make More Money

January 29, 2024 11:00 - 23 minutes - 15.9 MB

Today, I’m sharing three ADVANCED podcasting strategies - one for show growth, one for boosting efficiency, and one for making money for your podcast. Sounds pretty good right? Honestly, it was SO hard to narrow it down to just one tip from each category because I really do have SO many that I share inside Podcast Success Blueprint (which the doors are officially open to, if you’re reading this in real time, until February 2nd!). If podcasting is one of your goals for 2024, or you already h...

251: 3 Easy Hacks To Grow Your Show With Podcast Guests

January 23, 2024 12:00 - 23 minutes - 16.5 MB

Even on mainly solo podcasts like mine, guest interviews are so important, not only for your show growth, but also just for giving your audience someone else's perspective. Not to mention - it gives you a break from being the brains behind all the content in your business. Podcast guest interviews are also a fun and exciting way to meet other people, network, make strong connections, and potentially even make lifelong friendships through people you meet.    On top of all that, podcast inte...

250: Bible Verses to Encourage You in Goal Setting & Vision Casting as a Business Owner

January 16, 2024 12:00 - 20 minutes - 14.4 MB

In this episode, I am sharing THREE of my favorite scriptures lately that I think are really encouraging as we start new as business owners this year. Whether you’re still setting goals or are just feeling called to be more attuned to God as you make decisions in your business, I hope these verses will be encouraging to you (in January when this airs, and for the rest of the year). I’m not just reading the Bible verses, I’m talking through them with you as well to help you apply them to your...

249: How to Host a Yearly Team Vision Meeting

January 09, 2024 12:00 - 22 minutes - 15.6 MB

Today, I’m sharing ALL about team vision meetings. I rarely hear people talking about this, but personally I've found it be incredibly impactful in my own business. So, naturally, I wanted to share it with you all! What I mean by team vision meetings is a gathering to kick off the year, close a year, start a new quarter, or even halfway through the year. It's where you lay out the exact direction we're heading in as a team! In these meetings, we: discuss the business goals and how each ...

248: 3 Things You Need to Update on Your Website for the New Year (That Take LESS THAN 5 minutes!)

January 02, 2024 12:00 - 11 minutes - 8.24 MB

A new year means it's a great time to make some tweaks to your website. In this short and sweet episode, I'm sharing a few things for you to do for the new year to keep your website up to date and fresh from an SEO perspective, make sure it’s attracting new clients and just overall ensure it works properly.  These three things can be done in less than five minutes (and this episode is less than 10 minutes!). So it’s SUPER quick and actionable - which I thought would be the best way to kick ...

247: 2 BIG Lessons I Learned This Year + 2 BIG Moves I'm Making in 2024

December 19, 2023 12:00 - 35 minutes - 24.3 MB

Before diving into the goals for the coming year, I always like to take a moment to reflect on the previous year. It's time to evaluate what worked, what didn't, and relive the best memories. In this episode, I want to take you along on this journey, sharing TWO very practical business lessons I learned in 2023 and tips for taking what I learned to help you grow your business in the new year.  On top of that, I'll be sharing two specific things I'll be focusing on in 2024. 2023 was such an...

246: 10 Morning Journal Prompts to Start Your Day With Intention

December 12, 2023 12:00 - 37 minutes - 25.5 MB

This week, I'm thrilled to share with you one of our all-time favorite episodes that originally aired as episode 23 back in July 2019. This episode has consistently been one of the most downloaded, and if you're like me and don't often revisit the early episodes of your favorite podcasts, you might have missed it so as my team and I take a little break this holiday season, I thought it would be the perfect time to share it with you again!   Whether you are an avid journaler like me or no...

245: Setting Goals for 2024? How to Choose a BUSINESS Word of the Year (And How This Practice Absolutely Changed My Life in 2023!)

December 05, 2023 12:00 - 28 minutes - 19.6 MB

  In this episode, I’m sharing all about having a word of the year for your business! I've alluded to having a word of the year (I actually had THREE words of the year) on the show many times so if you're a regular listener, you've heard me talk about this already but today I’m sharing WHAT those words are, why I picked them, why this matters, and how you can do the same!    In this short episode, I’m covering: Why your business word of the year and personal word of the year should be...

244: The Most Wonderful Time of Year: How to Actually REST This Christmas Season as a Business Owner

November 28, 2023 12:00 - 52 minutes - 35.9 MB

This episode is a recast from 2022, aired at the same time of year last year. You guys loved it then, and I loved it too! It was such a fun episode to record. I just finished listening to the whole thing on a walk before I re-recorded the intro. I decided to re-air it because it's as relevant now as it was a year ago. Let's talk about what this episode is and then dive right into it. Today’s episode is a fun friend-to-friend chat about Christmas, and I am certainly bringing the Christmas E...

243: Get a New Website By New Years: How to Customize Your Showit Website Template Really Fast

November 21, 2023 12:00 - 31 minutes - 22 MB

Now, are you ready to get your new website up fast? Today, I’m sharing my TOP tips to getting yourself a new website my new years instead of letting that website template you bought sit on your virtual shelf. After 5 years of selling Showit templates - there have been some recurring themes between those that get their website up FAST (like within days!) and those who take many months to make their site live.  While either scenario is completely OK, if you DO want a new website by New Years,...

242: Is Your Website Template Guilty of These 3 SEO Mistakes?

November 14, 2023 12:00 - 21 minutes - 14.9 MB

As a designer, I absolutely love talking about SEO, and I incorporate SEO strategy into every template and website I design. It might surprise you, but before you even input your own information, a website template can already be SEO-friendly or be a disaster that you'll have to fix later. While most SEO strategies are implemented after you customize the template with your own content, images, and SEO settings, there are certain things you can look for in templates to ensure they're SEO-frie...

241: Working Less + Reclaiming Your Life: Talking about CRMs, Repurposing Content, and the Power of Automation with Colie James

November 07, 2023 11:00 - 1 hour - 43.9 MB

Today, I have an amazing guest, Colie James. I've known her online for years, and we finally got to meet in person at a conference in January. She's absolutely wonderful, inspiring, and incredibly knowledgeable about systems and all things business. I can’t wait to share her brilliance on the podcast today! In our conversation, we’re diving deep into topics like: - What most people MISS when starting to put more formal systems together in their business - What to do first if you find you...

240: An Easy Hack for More Satisfying Work Days

October 31, 2023 11:00 - 21 minutes - 14.9 MB

We all have those days where we reach the end and think, "Wow, that was an awesome day!" Or maybe it's more like, "Wow, that day really sucked. I'm ready for a fresh start tomorrow." Often, we just move on without asking ourselves what made the day good or bad. We might acknowledge it if something big happened, but we often miss the opportunity to appreciate the small but amazing days.  I believe that It's important to take note of what makes it good or bad, especially on those mundane day...

239: 4 REAL Fears You Might Have About Starting a Podcast (+ My Honest Thoughts About Whether Podcasting is Right for You)

October 23, 2023 11:00 - 33 minutes - 23 MB

If you're reading this live, my new course Podcast Success Blueprint is now open for enrollment! Join now as a founding member and get exclusive limited-time discounts and bonuses. Get all the details at https://elizabethmccravy.com/psb As you think about starting a podcast, you might have hesitations and questions like: do I have time for it? Who am I to start a podcast? Do I have anything to say that people would actually want to hear? Is the tech going to overwhelm me too much? Will I e...

238: The Name for My New Online Course on Podcasting (DUN. DUN!) and, a Look BTS of My Course Naming Process

October 18, 2023 11:00 - 36 minutes - 25.3 MB

First, I want to tell you… I officially have a NAME FOR MY NEW COURSE! If you didn’t know… I’m launching a new course on podcasting next week and today, I’m going to share the name (and the very long journey to get to it!). If you’ve ever named a course before, you know how challenging it is. I nearly drove my husband Adam crazy with every single bump in the road as I came up with a name that I truly believe reflects what you’ll get inside the course.   In this episode, I’m sharing: Wha...

237: 3 Real Ways to *Actually* Make Money from Your Podcast

October 17, 2023 11:00 - 31 minutes - 21.4 MB

Most podcasters don't earn as much as they could from their show. In fact, many smaller podcasts don't make any money at all, which is one reason why so many podcasters quit. Today, I’m talking about how making money from podcasting goes beyond just getting sponsors for ads. For smaller podcasts with less than a thousand downloads per episode, you likely won’t make enough on sponsorships for running a show to be “worth it” which is one of the reasons so many podcasters quit.  Today, I’m go...

236: Why We Need to Share Boldly in Our Faith (and How Podcasting Can Help) With Brooke Jefferson

October 10, 2023 11:00 - 49 minutes - 34 MB

This episode is a 2 for 1! I’m interviewing Brooke Jefferson on how to share more boldly in your business as a Christian business owner AND picked her brain on starting a podcast (she has two shows - with one of them almost at half a million views!)   In this episode, we talk about: Why we should infuse our faith in our business instead of keeping them separate How we can invite God into our businesses more intentionally What to do if you are nervous about sharing your faith boldly ...

235: 3 Podcast Systems I Use to Save Me Time and Energy with My Show

October 03, 2023 11:00 - 24 minutes - 17 MB

Have you ever wanted to start a podcast? I believe that podcasting can be a powerful way to grow your business AND it can be enjoyable too. However, in my experience, too many podcasters struggle to achieve their business growth goals because they lack effective marketing strategies and systems. But I believe with the right podcast systems in place, it CAN be done well. And that’s what I’m here to talk about today!   Podcasting is the #1 lead generation source for my business. Seriously ...

234: 3 Very Awkward Client Asks + Exactly How to Deal with Them

September 26, 2023 11:00 - 22 minutes - 15.4 MB

In today’s episode, I share 3 very awkward client asks (that you WILL be asked as a designer) and how to respond to them. These are ones that people truly don't talk about enough, but you've probably wondered about. I'm sharing my own experience of course, but I’m also sharing advice and scripts on how to respond to these situations. If this feels helpful to you, I cover this extensively in Booked Out Designer, so check that out below if you are interested!    Fun News! It's Booked Out w...

233: How to Price for Profitability as a Showit Designer

September 19, 2023 11:00 - 45 minutes - 31.1 MB

This is a bit of a unique episode, because it's actually a masterclass I taught for Showit Designers inside of Showit's new Designer Hub! I did the video training version of this class last week, and I asked Showit's team "Hey! Do you mind if I share this with my podcast community too?" and they said "Heck yes!" So, here we are… with you getting to learn from this awesome training while on the go!  This is a JAM PACKED episode/training all about pricing yourself as a designer. And, these s...

232: From $300 Logos to $10,000 Projects: How Amanda Scott Grew Her Creative Side Hustle into a Profitable Design Business

September 12, 2023 11:00 - 44 minutes - 30.6 MB

Exciting News! Booked Out Week is happening soon (Starting September 25, 2023). Get info here: https://elizabethmccravy.com/BOD-week  In today’s episode, I'm chatting with Amanda Scott, an incredibly talented and inspiring designer friend who signed up for Booked Out Designer in the beta round! She's been honing her skills as a website designer for over 10 years now, working with both billion-dollar businesses and one-woman shows. It’s been so fun to see her business absolutely skyrocket s...

231: HI! Big News — I’m Creating a Course for Podcasters, and I Want YOU in the Beta Round

September 08, 2023 11:00 - 48 minutes - 33.6 MB

This short little (not regularly scheduled episode) comes to you with a huge announcement. An announcement that I am so thrilled to share that I had to just make a random episode about it! I am creating my next online course, and DUH DUH… as the title says it’s for PODCASTERS. Whether you’ve been at the podcasting thing a while or you are a brand new podcaster who wants to start a show but you don’t know where to start, this is for you.    In this short episode, I’m sharing: - Why I’m ...

230: The One-Day Workweek: Building a Multiple 6-Figure/Year Business as a Stay-at-Home Mom with Courtney Lazar from System

September 05, 2023 11:00 - 44 minutes - 30.3 MB

Have you ever wondered what it would be like to just work ONE day per week? And run a successful 6-figure business? Courtney Lazar (our go to systems expert in episode 226 - make sure to listen to that one if you haven’t yet!), is back on the podcast but this time she’s coming to us as a mom to a toddler with another baby boy on the way, sharing exactly how she built her business as an agency model that allows her to work just ONE day a week (and completely unplugs from work the other 6 days...

229: Exciting News! Baby #2 is On Its Way (1st Trimester + 4 Things I'm Doing Differently This Pregnancy)

August 29, 2023 11:00 - 45 minutes - 31.6 MB

Hey everyone! So, as you can tell from the title, I'm super excited to announce that I'm pregnant with baby number two. I have so much to share with you all! While I am sharing the 4 things I’m doing differently with baby #2 below, this is one conversation you’ll want to grab your earbuds for!  I’m sharing: How we found out (and how I shared the news with Adam) The timeline we are looking at with our due date and the age gap with Colin! An update for how this first trimester has been ...

228: 5 Shifts I Made To Go From Freelancer to CEO When I Started My Business

August 22, 2023 11:00 - 49 minutes - 33.8 MB

If you're a new business owner or still in the season where you prefer to call what you do a side hustle, freelance work, or a hobby, this is for you. I’m sharing 5 strategies to help you step into a CEO role, even if that term feels silly to you now. It's okay to feel new and uncertain but to grow your business, you need to act like a business owner. That means letting go of the freelancer and hobbyist mentality and taking things more seriously. Don’t worry - I’m going to help you do just t...

227: 3 Subtle Shifts That Make a BIG Difference When Growing Your Team

August 15, 2023 11:00 - 21 minutes - 15.1 MB

In this episode, we're diving into the topic of working with a team and the importance of effective communication - especially when things are not going well! If the thought of growing, managing, and leading a team sounds overwhelming to you, let me just say this: I had the vision of being a solopreneur when I first started out, but over time, I came to realize that having a team is a game-changer for any business. However, I also know that managing people, whether they are contractors o...

226: Beyond Project Management: How ClickUp and Other PM Tools Should Become Your Digital Workspace with Courtney Lazar of SystemsUp

August 08, 2023 11:00 - 55 minutes - 38.4 MB

I switched my business workspace manager to ClickUp last fall, and it was a big decision. A lot went into the switch, but ultimately, it was the best thing for my business.  In today's episode, we dive into the world of business productivity and systems with special guest Courtney Lazar, the CEO and founder of SystemsUp. Courtney shares her expertise in systems solutions, helping six and seven-figure online business owners transform their operations. In our conversation, we discussed: Man...

225: Creating 30 Days of Content in 5 Days: How to Get Out of the Feast or Famine Marketing Cycle You’re Stuck in with Amanda Warfield

August 01, 2023 06:00 - 57 minutes - 39.6 MB

In this episode, I got to sit down with Amanda Warfield of Chasing Simple, a simplicity-focused content marketing expert and launch strategist. Amanda helps her clients and students simplify their marketing efforts, allowing them to find the time to market their businesses without being overwhelmed. I was thrilled to have her on the podcast today!  In this episode, we dive deep into the concept of "Feast or Famine Marketing" and how content marketing plays a crucial role in breaking free f...

224: Launching an Unaligned Offer: 8 Lessons Learned from Closing My Membership After Only a Few Months

July 25, 2023 06:00 - 42 minutes - 29.1 MB

In the previous episode, I shared the mistakes I made during the creation and launch of my membership (and explained why I eventually chose to shut it down!). While I briefly touched on it before, I wanted to go deeper in this episode to explain why I don’t regret the experience AT ALL. In today's podcast, I’m sharing the eight lessons I learned throughout the whole experience and how it’s impacted the way I’m operating my business now.   These lessons aren't limited to those already thi...

223: Why I Closed My 170-Member Paid Membership (+ My 3 Biggest Mistakes!)

July 18, 2023 10:00 - 41 minutes - 28.2 MB

In the online space, we often talk about the good without the bad, right? When we hear about memberships, they are often praised as recurring and consistent revenue and when we think about memberships failing, it’s often because we didn’t “sell” enough. These things were NOT necessarily the case for me, and while I could have “fixed” the mistakes I made, I ultimately decided to close my 170 person membership last year. While I don’t regret it (starting it OR ending it), this episode shares t...

222: Peek BTS of the Showit Customer Support Team: Everything You Ever Wanted to Know But Couldn't Ask

July 11, 2023 11:00 - 45 minutes - 31.1 MB

I've been eagerly anticipating this episode's release. If you're a fellow Breakthrough Brand podcast enthusiast, you'll already know how much I adore Showit. As a long-time user and design partner, I even dream in its interface! I can't help but gush about it. However, I understand that website platforms, including Showit, can sometimes feel overwhelming. That's why I invited Showit support Pro, Parker Pearson, to join me for a conversation about all things Showit.    And hey - if you ar...

221: 5 Ways I'm Growing My Website Traffic This Year

July 04, 2023 06:00 - 32 minutes - 22.4 MB

We're already halfway through 2023, and today, I want to share what I've been doing this year to grow my website traffic. This was one of my BIG goals for 2023, and in today’s episode I’m going to share what I’ve tried, what’s been successful, and what the jury is still out on. Whether you're a newcomer to these methods or are already using them, I hope you'll find some insights that will be helpful in growing YOUR traffic this year!   In this episode, I share: 5 ways I’m growing my tra...

220: Steal My 8 Step System To Profit First Each Month (Part Two)

June 27, 2023 11:00 - 34 minutes - 23.7 MB

Want to know EXACTLY what I do each month in my business? Want these 8 steps in a step-by-step guide format with screenshots and examples? Get the FREE guide at https://elizabethmccravy.com/profit-first-guide Last week, I shared my honest review of Profit First, since implementing it into my own business just over six months ago. If you haven’t listened yet, go back and listen to it because I share all about the percentage breakdown, how I set up my accounts, and how I use it to get an “at...

219: 6 Months into Using the Profit First Accounting Method - An Honest Review + Tips!

June 20, 2023 11:00 - 39 minutes - 27 MB

If you’ve been in the online space for a while, you may have heard of “doing Profit First”, which is based on the popular book Profit First by Mike Michalowicz. It’s a way of taking your profit first (literally) instead of looking at your profit as “what’s left over” after all of your expenses have been paid.     When I started using this accounting method in December, I knew I had to share it with my podcast community. In this episode (part one of two), I'm going to share what Profit Fi...

218: Navigating Conflict in Your Business with Confidence: Expert Tips for Handling Tough Team and Client Conversations with Jillian Dolberry

June 13, 2023 11:00 - 1 hour - 42.2 MB

Whether you are like me and work with a small team of contractors, or you are looking to hire your first contractor, this episode is for you! And hey - even if you don’t have a team yet, we are talking about difficult conversations and setting boundaries with clients, too, so this episode absolutely still applies.   Today, I’ve brought Jillian Dolberry onto the podcast because she is a PRO at teams (she specifically works with VA’s and OBM’s through her membership “Serve Your Heart Out”)...

217: 5 Expert Tips for Becoming an Unforgettable Podcast Guest in 2023

June 06, 2023 11:00 - 35 minutes - 24.4 MB

I’ve been a guest on MANY podcasts at this point over the last 7 years of owning my business. I still remember being absolutely terrified before my first interview. I came prepared with about 4 pages of outlined notes and had literally rehearsed answers to the questions I knew I’d be asked! Not kidding! Who can relate?   Now, YEARS later, I can go on a show and feel confident in my answers with very little preparation (in comparison, anyway!). But I still make sure I’m always showing up ...

216: My 3 Most Unpopular Opinions about “Girl Boss” Business Culture

May 30, 2023 11:00 - 29 minutes - 20.3 MB

This episode is brought to you by Riverside. Riverside is my favorite software for recording podcast interviews and creating short form videos and YouTube content from those episodes! Visit https://elizabethmccravy.com/riverside to get 20% off your subscription and try Riverside today!     Do you love “unpopular opinions” style content as much as I do? Today, I’m sharing 3 of my most unpopular opinions about “girl boss” business culture and I have to be honest with you: I am both excited...

215: 4 Secrets to Creating an INSTANT Connection with Your Dream Clients in Your Copywriting with Elise Hodge

May 23, 2023 11:00 - 57 minutes - 39.5 MB

This episode is brought to you by Riverside. Riverside is my favorite software for recording podcast interviews and creating short-form videos and YouTube content from those episodes! Visit https://elizabethmccravy.com/riverside to get 20% off your subscription and try Riverside today!    We all want to write copy that actually connects with our readers, right? Whenever we sit down to write something for our business, we are hoping our writing is intriguing enough that it captures our id...