Business - From Soldier to Seven Figures with Lee Matthews

For this episode, Andy´s special guest is a former paratrooper, world kickboxing champion and the owner of the UK's largest chain of martial arts centres, Lee Matthews. He went From Soldier to Seven Figure Business Owner and now also guides other martial arts business owners. His goal is for their businesses to grow fast, thus ensuring that every member of society can experience the benefits of practising martial arts.

Lee shares how he developed the self-discipline and focus which led to his success. While also sharing invaluable business tips.

KEY TAKEAWAYS

Consistently doing what needs to be done regardless of how you feel is transformative. Shiny object syndrome leads to failure.Be pinpoint focused on your goals. When you fail, learn from it, and continue to pursue your goals.Structure things so that everyone wins. It is mutely beneficial.Submerge yourself in a task. Counterbalance afterwards e.g. take the family on a long holiday.Success is the basic things done consistently.Be genuine and engage using the 3 points of contact.Practicing martial arts improves you as a person. If everyone did it society would have no problems.

BEST MOMENTS

‘If you know something needs to be done, you´ve got to do it regardless of how you feel.’

‘Just pinpoint focus on your goals, don´t get distracted.’

‘I work the 80/20 rule.’

EPISODE RESOURCES

https://www.leematthewsofficial.com

Book - https://www.leematthewsofficial.com/book-order

Socials - @leematthewsofficial

VALUABLE RESOURCES

Stay Hungry Podcast Series

Stay Hungry Bestselling Book

Done-for-you marketing: www.codebreak.co.uk
If you're fed up with wasting your time and money on marketing that doesn't generate enquiries and sales - hop on a Codebreak discovery call.

After all, getting lots of 'likes' on your Facebook page ain't gonna make your boat go faster. But up-to-date marketing techniques combined with AI will. A strategy and action plan that attracts buyers rather than tyre-kickers. The Codebreak Crew is here to do all that heavy lifting for you - https://calendly.com/d/4t8-98m-kq7

ABOUT THE HOSTS

Joel Stone

Joel Stone is a marketer and disciple of business strategy. After seeing the impact of the 2008 recession, he decided to take control and leave employment to set up in business for himself. He quickly built an award-winning design agency, partnering with Andy on numerous projects until they formed Codebreak in 2019. 

Having previously helped brands including GlaxoSmithKline, Diageo, Beta Tools, and Channel 4, Joel’s work has been seen all over the world. He takes pride in applying techniques normally reserved for huge corporations to SMEs throughout the UK. Case studies of Joel’s work have featured in Design Week, The Drum, and Social Media Today.

Andy Rao

Andy studied Psychology at university, which was his springboard into the world of marketing. He realised that to sell successfully you have to put yourself into the shoes of your c