Bossing It
12 episodes - English - Latest episode: over 5 years ago -The weekly podcast for women in business, brought to you by entrepreneurs Frankie Cotton and Lara Sheldrake.
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Episodes
EP12 | #HOWSHEDIDIT Self-funding, Expensive Mistakes and Brand Licensing with Laura Lane, Founder of My Icon Story
April 04, 2019 11:57 - 42 minutes - 41.8 MBOur guest this week is Laura Lane, solo founder of My Icon Story. In this episode, Laura shares what’s she’s learned over the last few years, how she secured great press coverage and built her brand, protecting My Icon Story's online platform and why she has chosen to self-fund until now. Find out more about My Icon Story https://www.myiconstory.com https://www.instagram.com/myiconstory/ https://www.facebook.com/myiconstory https://twitter.com/myiconstory Connect with Laura Lane http...
EP11 | #HOWSHEDIDIT PR Tips, Book Deals, Motherhood & Scaling a Small Business with Lucy Werner
March 28, 2019 13:32 - 51 minutes - 44.5 MBOur guest this week is Lucy Werner, founder of The Wern. Lucy shares her story of launching and scaling her PR agency, discovering she was pregnant and, as a result, pivoting the business strategy. Lucy also shares her top PR tips, how she won her book deal and finding success with her lifestyle business. Find out more about Lucy Werner https://www.thewern.com https://twitter.com/wernchat https://www.instagram.com/wernchat/ https://www.linkedin.com/company/wernchat Resources @bookstot...
EP10 | Four Steps to Social Media Success
March 22, 2019 07:45 - 32 minutes - 32.5 MBIn this episode, we talk about how to manage social media for your business so it doesn’t take over your life. We share tools, tips and tricks for executing an effective social media strategy that we’ve accrued through our combined 20 years of experience in marketing and advertising. We hope you enjoy! Resources Buffer scheduling tool Sprout social To find out more about this podcast and to nominate a guest visit www.foundflourish.co.uk/podcast. Join the conversation using #bossingitpo...
EP09 | How To Make Instagram Work For Your Business
March 15, 2019 13:29 - 35 minutes - 35 MBIn this episode, we talk about how to have a strategic approach to Instagram, tips and tools for execution and we answer your Instagram conundrums. We also celebrate our feature in Apple podcasts 'Inspiring Women' collection and share the insights from our International Women's Day panel. We hope you enjoy! Resources The latest UK social media statistics for 2018 Contagious by Jonah Berger VSCO photo editing tool Canva editing tool Over editing tool Unfold Instagram stories and temp...
EP08 | Tools and Techniques to Overcome the Fear of Public Speaking
February 28, 2019 10:39 - 31 minutes - 32 MBIn this episode, we discuss one of the world's biggest phobias; public speaking. We share our own experiences including the good, the bad and the ugly as well as offer a range of tools and techniques to help overcome your fear. Resources TED Talks: The Official Ted Guide to Public Speaking by Chris Anderson How to Fail with Elizabeth Day - Deborah Frances-White 15 Fear of Public Speaking Statistics Tim Ferriss with Susan Cain - #357 - How to Overcome Fear and Embrace Creativity | The T...
EP07 | How We Set Up Found & Flourish and The Role of Content in Creating a Radically Successful Business
February 21, 2019 12:42 - 29 minutes - 29.6 MBIn this episode, we focus on the radically effective business model outlined in 'Content Inc' and how you can build large audiences who are deeply connected with your brand. We talk about how we set up Found & Flourish, how we've used this approach in other businesses and our experience with community-focused content marketing. Resources Content Inc by Joe Pulizzi Content Inc Resources Book Review: ‘Content Inc.’ by Joe Pulizzi Lost and Founder by Rand Fishkin, Founder of Moz Lea...
EP06 | Recognising False Success, Resilience and Tapping Into Your Full Potential with Karen Ruimy
February 15, 2019 17:53 - 47 minutes - 46.8 MBOur guest this week is Karen Ruimy, founder of Kalmar and all-round creative superwoman. A former banker at Finacor in Paris, she pivoted in her career at age 30 to follow a more spiritual and creative path. Karen is now a published author, dancer and philanthropist, on top of running her fashion and wellness business. Find out more about Karen Ruimy http://karenruimy.com https://kalmarlifestyle.com https://itunes.apple.com/app/id1398485663?mt=8 To find out more about this podcast and t...
EP05 | Competition, Community and the Danger of Marketing Over Substance
February 07, 2019 08:16 - 51 minutes - 51.4 MBThis week we highlight some of our favourite female communities, we talk about the importance of understanding your competition and why in the case of Elizabeth Holmes, founder and CEO of Theranos, celebritising her as an entrepreneur caused her to not only believe her own hype but to be totally disengaged from reality and the risks she was taking ultimately with people’s lives. We share our top reads and listens of the week, focusing on the importance of investing and why we should be educ...
EP04 | Debating "Girl Boss", Feminist Language and Self-Expression
January 31, 2019 13:11 - 1 hour - 61 MBThis week we debate the term “Girl Boss” and the language we use to describe women in business with opinions from the Found & Flourish community. We share our top reads and listens of the week, discussing the focus on women’s weight in the media, the expression of anger and emotional competence, and the recent statistics on female founder funding. Resources Funding For Female Founders Stalled at 2.2% of VC Dollars in 2018 Feminists Don’t Wear Pink: Jameela Jamil The power of women’s ang...
EP03 | The Power of Thought, Giving Less F*cks and Finding Work You Love
January 24, 2019 07:25 - 44 minutes - 101 MBFound & Flourish presents Bossing It, the weekly podcast for women in business hosted by entrepreneurs Frankie Cotton and Lara Sheldrake. EP03 | The Power of Thought, Giving Less F*cks and Finding Work You Love This week we talk about how our thinking affects our experience in business, how anyone can make the decision to do the impossible and how to take back control of our time by giving fewer f*cks. With a peppering of discussion on AI, sleep, being robbed and an athlete's winning m...
EP02 | Our Dos and Don’ts of Selling B2B Services, Knowing Your Value and Facing Fear
January 16, 2019 21:46 - 47 minutes - 35.3 MBFound & Flourish presents Bossing It, the weekly podcast for women in business hosted by entrepreneurs Frankie Cotton and Lara Sheldrake. EPO2 | Our Dos and Don’ts of Selling B2B Services, Knowing Your Value and Facing Fear In this episode, we share how we set up our service-based businesses, what we would have done differently and the challenges we faced along the way. We also offer some top tips, the tools we found useful starting out on a shoestring budget and what we’ve been reading...
EP01 | Meet Your Hosts: Becoming Self-Employed, Working Smart & Saying Goodbye to 2018
January 09, 2019 23:18 - 52 minutes - 39.6 MBFound & Flourish presents Bossing It, the weekly podcast for women in business hosted by entrepreneurs Frankie Cotton and Lara Sheldrake. EPO1 | Meet Your Hosts: Becoming Self-Employed, Working Smart & Saying Goodbye to 2018 In this first episode, we share our own entrepreneur journeys, the catalysts for starting our businesses and how we came together to create Found & Flourish. Plus, we share what we've been reading and listening to over the NY break, our goals for 2019 and time manag...