Ep 165: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 2)

Born To Influence: The Marketing Show | Daily interviews with super successful entrepreneurs | Marketing strategies that work!

English - June 13, 2014 07:00 - 33 minutes - 16.6 MB - ★★★★★ - 143 ratings
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Previous Episode: Ep 164: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 1)

Next Episode: Ep 166: Gail Woodard on Publishing Your Book to Grow Your Business (Part 1)

Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition.

Also, he reveals what kind of content to put in your email marketing campaigns, how to build a connection with your audience, how to conduct strategy sessions that convert, and how to close the sale without being pushy.

For pictures and the bonuses promised in this interview, go to: http://borntoinfluence.com/IanBrodie