Born To Influence: The Marketing Show | Daily interviews with super successful entrepreneurs | Marketing strategies that work! artwork

Born To Influence: The Marketing Show | Daily interviews with super successful entrepreneurs | Marketing strategies that work!

186 episodes - English - Latest episode: over 5 years ago - ★★★★★ - 143 ratings

Born To Influence is for those that want to build a legacy. Here, some of the best marketing minds on the planet share their strategies & tactics daily, Monday through Saturday. Each episode is full of actionable advice that works - so you can apply it in your business immediately. Join us for memorable stories & plain fun! And after you're done listening to your episode for the day, hop on over to BornToInfluence.com for a quick re-cap and surprise goodies!

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Episodes

Divya Parekh - The five tenets of successfully achieving your goals

August 07, 2018 23:51 - 28 minutes - 25.9 MB

Divya Parekh is a four-time #1 International best-selling author, international speaker, business leadership advisor and book writing muse who has had great success with leaders, entrepreneurs, and aspiring authors.  Divya’s books and strategies have been endorsed by the likes of Brian Tracy, Marshall Goldsmith, Kevin Harrington (Shark Tank), James Malinchak (ABC’s Secret Millionaire), Sherry Winn (Two-time Olympian) and many more.  Whether Divya is speaking, advising corporate clients, ...

Danny Iny on How to Build and Monetize Your Audience from Scratch.mp3

February 10, 2015 22:30 - 57 minutes - 52.3 MB

Welcome to our interview with Audience engagement expert Danny Iny of Firepole Marketing. Danny specializes in teaching small business owners and entrepreneurs simple and powerful tools so they can thrive in today's hyper-competitive marketplace. He teaches his students to tap into the power of engagement to create audience-driven businesses. Danny is the author of Engagement from Scratch! and creator of the Write Like Freddy training program. In today’s interivew, you’ll get to hear abo...

Madelleine Avon _ Mette Muller Says Goodbye to Born To Influence

February 10, 2015 22:00 - 55 minutes - 50.8 MB

Madellaine Avond shares her insights around the ultimate re-branding experience: legally changing your name (not due to marriage).  In this interview, we talk about: - How to clean up your list when rebranding - How to attract the right kind of clients - Hhow to get back to the creative flow in your business - How to get past the feeling of burnout in your work - The science of genius creativity and how to access it - How to find and access your genius within - The questions you need...

Ep 181: Dino Dogan on Growing Your Tribe and Connecting with Influencers Online (Part 2)

July 01, 2014 07:30 - 31 minutes - 15.5 MB

Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks. Also, he reveals why encouraging comments on your blog posts is not always the best course of action and what you should do instead, how to connect with influential people and how to get your audience to share your content. For pictures and...

Ep 180: Dino Dogan on Growing Your Tribe and Connecting with Influencers Online (Part 1)

July 01, 2014 06:00 - 28 minutes - 14.3 MB

Dino Dogan, CEO and founder of Triberr, shares his strategies on how to grow your tribe: how to find the right people to connect with online, how to find content to curate on your social platforms and how the trust factor differs across social networks. Also, he reveals why encouraging comments on your blog posts is not always the best course of action and what you should do instead, how to connect with influential people and how to get your audience to share your content. For pictures and...

Ep 179: Ben Simkin Shares His Lead Generation Secrets for Successful Online Marketing and Business Growth (Part 2)

June 28, 2014 07:00 - 31 minutes - 15.7 MB

Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to make FaceBook ads work for you, how to do targeting correctly for your FaceBook ads and the number one thing you must avoid in your advertising. For pictures and more, go to: http://borntoinfluence.com/BenSimkin

Ep 178: Ben Simkin Shares His Lead Generation Secrets for Successful Online Marketing and Business Growth (Part 1)

June 27, 2014 20:00 - 30 minutes - 15.1 MB

Ben Simkin, Managing Director of BusinessNET shares how to maximize your profits from each client, how to choose the right joint venture partners, how to create recurring income and how to profit from your unconverted leads. Also, he reveals how to make FaceBook ads work for you, how to do targeting correctly for your FaceBook ads and the number one thing you must avoid in your advertising. For pictures and more, go to: http://borntoinfluence.com/BenSimkin

Ep 177: Andrew Lermsider on How To Increase Your Website Conversions for Higher Profits (Part 2)

June 26, 2014 07:30 - 31 minutes - 14.3 MB

Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test in your email marketing. Also, he reveals the truth about Google quality scores, how to lower your ad spend by 30% while improving your results and the number one thing you need for better conversions & sales. For pictures and more, go to: ht...

Ep 176: Andrew Lermsider on How To Increase Your Website Conversions for Higher Profits (Part 1)

June 25, 2014 08:30 - 32 minutes - 15 MB

Andrew Lermsider, CMO at Q Link Wireless shares how he built a highly profitable business in a market that is literally on food stamps, how to create a landing page that converts, the best tools for split testing and the number one thing you must test in your email marketing. Also, he reveals the truth about Google quality scores, how to lower your ad spend by 30% while improving your results and the number one thing you need for better conversions & sales. For pictures and more, go to: ht...

Ep 175: Tyler Collins Shares his SEO Strategies (Part 2)

June 24, 2014 07:00 - 32 minutes - 16.1 MB

Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and their value for your site's rankings. Also, he reveals how to choose a great SEO consultant or provider, how to use Google news for newsjacking to get better rankings for your site and how to use Google authorship when building your expert status...

Ep 174: Tyler Collins Shares his SEO Strategies (Part 1)

June 23, 2014 07:00 - 32 minutes - 16 MB

Tyler Collins, founder of Orange County SEO shares how to differentiate your content in an over-saturated niche, the pros and cons of buying pre-owned web sites and domain names from an SEO stand point and the truth about backlinking strategies and their value for your site's rankings. Also, he reveals how to choose a great SEO consultant or provider, how to use Google news for newsjacking to get better rankings for your site and how to use Google authorship when building your expert status...

Ep 173: Geoff Ronning on Webinars that Convert (Part 2)

June 21, 2014 10:30 - 34 minutes - 16.9 MB

Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws people in at the top of your webinar, how to segment your list in your follow up for massive conversions and why you must avoid offering replays for your webinars. "Think of what you could be in terms of... superhuman ~ Geoff Ronning via @born2in...

Ep 172: Geoff Ronning on Webinars that Convert (Part 1)

June 21, 2014 04:30 - 31 minutes - 15.5 MB

Geoff Ronning, co-founder of Stealth Seminar reveals how to create profitable webinars, the four biggest mistakes webinar presenters make and how to keep your webinar quality and results consistent. Also, he reveals how to create a hook that draws people in at the top of your webinar, how to segment your list in your follow up for massive conversions and why you must avoid offering replays for your webinars. "Think of what you could be in terms of... superhuman ~ Geoff Ronning via @born2in...

Ep 171: Los Silva on Marketing StartUps and Creating Rapport with Your Community, Jungle Style (Part 2)

June 19, 2014 07:30 - 29 minutes - 14.5 MB

Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for, how to do market research the right way and how to diversify your marketing channels. For pictures and more, go to: http://borntoinfluence.com/LosSilva

Ep 170: Los Silva on Marketing StartUps and Creating Rapport with Your Community, Jungle Style (Part 1)

June 19, 2014 04:30 - 27 minutes - 13.6 MB

Los Silva, co-founder of StartUp Jungle, shares how to find out who your buyers are, how to price your initial offer and how to nurture the relationship with people on your list. Also, he reveals what corporate sponsors and advertisers are looking for, how to do market research the right way and how to diversify your marketing channels. For pictures and more, go to: http://borntoinfluence.com/LosSilva

Ep 169: Brett Campbell Shares The FaceBook Marketing Strategies That Allowed Fiit Chicks To Become the Market Leader in Australia (Part 2)

June 17, 2014 16:30 - 32 minutes - 15.9 MB

Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself immediately. Also, he reveals what to avoid when running FaceBook ads, how to create viral FaceBook contests and the non-negotiables of FaceBook marketing. For pictures and more, go to: http://borntoinfluence.com/BrettCampbell

Ep 168: Brett Campbell Shares The FaceBook Marketing Strategies That Allowed Fiit Chicks To Become the Market Leader in Australia (Part 1)

June 16, 2014 07:30 - 32 minutes - 15.9 MB

Brett Campbell, Director at Fiit Chicks shares how he built his fan base to over 185,000 people on FaceBook, how to manage a FaceBook group that leads to sales day after day and the thank you page strategy that makes your advertising pay for itself immediately. Also, he reveals what to avoid when running FaceBook ads, how to create viral FaceBook contests and the non-negotiables of FaceBook marketing. For pictures and more, go to: http://borntoinfluence.com/BrettCampbell

Ep 167: Gail Woodard on Publishing Your Book to Grow Your Business (Part 2)

June 15, 2014 07:00 - 29 minutes - 14.6 MB

Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies for generating buzz for your book, how to create a reader group for feedback during the writing process and how to use your book for prospecting and customer retention. For pictures and more, go to: http://borntoinfluence.com/GailWoodard

Ep 166: Gail Woodard on Publishing Your Book to Grow Your Business (Part 1)

June 14, 2014 07:00 - 27 minutes - 13.7 MB

Gail Woodard, founder of Dudley Court Press, shares what writing a book can do for you and your business, common mistakes when self-publishing a book and the truth about ISBN numbers and why it matters. Also, she reveals creative marketing strategies for generating buzz for your book, how to create a reader group for feedback during the writing process and how to use your book for prospecting and customer retention. For pictures and more, go to: http://borntoinfluence.com/GailWoodard

Ep 165: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 2)

June 13, 2014 07:00 - 33 minutes - 16.6 MB

Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, he reveals what kind of content to put in your email marketing campaigns, how to build a connection with your audience, how to conduct strategy sessions that convert, and how to close the sale without being pushy. For pictures and the bonuses...

Ep 164: Ian Brodie on Persuasion via Email and the Psychology of Conversion (Part 1)

June 12, 2014 07:00 - 33 minutes - 16.7 MB

Ian Brodie, author of Email Persuasion shares how to get your value across even if you're introvert or shy, how to offer a "test drive" to demonstrate your skills (without doing free coaching sessions) and how to create a good value proposition. Also, he reveals what kind of content to put in your email marketing campaigns, how to build a connection with your audience, how to conduct strategy sessions that convert, and how to close the sale without being pushy. For pictures and the bonuses...

Ep 163: Brandee Sweesy on Using Google Hangouts for Business (Part 2)

June 11, 2014 07:30 - 33 minutes - 16.4 MB

Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how to promote you Google Hangout events, how to get comfortable on camera and how to use Hangouts for marketing offline businesses. For pictures and more, go to: http://borntoinfluence.com/BrandeeSweesy

Ep 162: Brandee Sweesy on Using Google Hangouts for Business (Part 1)

June 11, 2014 03:30 - 33 minutes - 16.5 MB

Brandee Sweesy, Google Hangouts expert shares how to increase engagement with your clients & customers, Google Hangouts vs YouTube Live Events and how to title your Google Hangouts correctly for great keyword search results. Also, she reveals how to promote you Google Hangout events, how to get comfortable on camera and how to use Hangouts for marketing offline businesses. For pictures and more, go to: http://borntoinfluence.com/BrandeeSweesy

Ep 161: Nick Nanton on Branding Yourself Like a True Celebrity Expert (Part 2)

June 09, 2014 04:00 - 23 minutes - 12.1 MB

Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals how and when to use press releases, the mindset that creates a roadblock to your growth, how to create a fusion between branding and direct response marketing and much much more... For show notes and links to the resources mentioned, go to: ht...

Ep 160: Nick Nanton on Branding Yourself Like a True Celebrity Expert (Part 1)

June 07, 2014 08:00 - 26 minutes - 13.3 MB

Nick Nanton, CEO of the Celebrity Branding Agency shares what you need to have in place to build a true personal brand, the formula for succeeding with using media in your marketing and how to get your first media appearances booked. Also, he reveals how and when to use press releases, the mindset that creates a roadblock to your growth, how to create a fusion between branding and direct response marketing and much much more... For show notes and links to the resources mentioned, go to: ht...

Ep 159: Aaron Fletcher Shares His Geek-Free Content Marketing Strategies (Part 2)

June 06, 2014 10:30 - 32 minutes - 16 MB

Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your content marketing strategy. Also, he shares what are the mistakes business owners make when getting started with content marketing, how to maximize the traffic to your site, how to curate content for your social media pages the right way and much mu...

Ep 158: Aaron Fletcher Shares His Geek-Free Content Marketing Strategies (Part 1)

June 06, 2014 02:30 - 31 minutes - 15.7 MB

Aaron Fletcher, author of Stand Out! reveals what you must do before building a web site, how small businesses can create an effective marketing and sales funnel, how to engineer referrals and reviews and how to create a content roadmap for your content marketing strategy. Also, he shares what are the mistakes business owners make when getting started with content marketing, how to maximize the traffic to your site, how to curate content for your social media pages the right way and much mu...

Ep 157: Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media (Part 2)

June 04, 2014 04:00 - 28 minutes - 14.4 MB

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, she reveals how to create your content marketing plan ahead of time for the month, what mistakes you must avoid when launching a product and how to do PR where you can leverage it into sales. For show notes and links to everything mentioned i...

Ep 156: Kim Walsh-Phillips on FaceBook ads, Direct Response and How She Got Dan Kennedy on Board with Social Media (Part 1)

June 03, 2014 04:00 - 29 minutes - 14.9 MB

Kim Walsh-Phillips, CEO of the IO Creative Group, shares how to test your new ad campaign with just $50, how to generate buyers at the point of opt-in, when to ask for a referral from your customers and how to send business gifts that stand out. Also, she reveals how to create your content marketing plan ahead of time for the month, what mistakes you must avoid when launching a product and how to do PR where you can leverage it into sales. For show notes and links to everything mentioned i...

Ep 155: Lars Hedenborg on Lead Generation, Productivity and Building a Successful Real Estate Business (Part 2)

June 02, 2014 04:00 - 29 minutes - 14.9 MB

Lars Hedenborg, real estate expert and the owner of  a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to do with your leads if you can't reach them on the phone. Also, he shares how to streamline your business, how to filter your leads and how to generate good leads even in a bad economy. For pictures and more, go to: http://borntoinfluence.com...

Ep 154: Lars Hedenborg on Lead Generation, Productivity and Building a Successful Real Estate Business (Part 1)

May 31, 2014 06:30 - 30 minutes - 15.2 MB

Lars Hedenborg, real estate expert and the owner of a highly successful ReMax real estate agency reveals how to use Craigslist to generate targeted leads, how often to call your prospects (depending on how long they've been in your funnel) and what to do with your leads if you can't reach them on the phone. Also, he shares how to streamline your business, how to filter your leads and how to generate good leads even in a bad economy. For pictures and more, go to: http://borntoinfluence.com/...

Ep 153: Nathan Latka on Lead Generation from FaceBook, Heyo Style (Part 2)

May 29, 2014 17:00 - 28 minutes - 33.8 MB

Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real metrics if you have a lot of non-enaded fans / likes on FaceBook, how to decide what new social networks to use for your business and how to track your ROI on social media. For pictures and more, go to: http://borntoinfluence.com/NathanLatka

Ep 152: Nathan Latka on Lead Generation from FaceBook, Heyo Style (Part 1)

May 28, 2014 07:00 - 30 minutes - 36.7 MB

Nathan Latka, founder of Heyo, shares the issue with subscription businesses and how it can help you, how he increased retention at Heyo and what most small businesses get wrong in lead generation online. Also, he reveals how to figure out your real metrics if you have a lot of non-enaded fans / likes on FaceBook, how to decide what new social networks to use for your business and how to track your ROI on social media. For pictures and more, go to: http://borntoinfluence.com/NathanLatka

Ep 151: Pam Slim on Creating a Body of Work That You Can Be Proud Of (Part 2)

May 27, 2014 07:38 - 27 minutes - 32.9 MB

Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shares what she dislikes in other entrepreneurs, talks about setting priorities in your work and career goals, dealing with anxiety around working on new projects and the role of voulnerability in business. For pictures and more, go to: http://bo...

Ep 150: Pam Slim on Creating a Body of Work That You Can Be Proud Of (Part 1)

May 26, 2014 07:30 - 28 minutes - 34.3 MB

Pam Slim, author of Escape From Cubicle Nation and Body of Work, talks about defining your success metrics, the myth of following your passion, the reality around finding your mission and leaving a legacy vs building a lifesyle business. Also, she shares what she dislikes in other entrepreneurs, talks about setting priorities in your work and career goals, dealing with anxiety around working on new projects and the role of voulnerability in business. For pictures and more, go to: http://bo...

Ep 149: Adam Spiel Shares his FaceBook Advertising Strategies for Supercharged ROI (Part 2)

May 24, 2014 07:00 - 33 minutes - 39.4 MB

Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to make your FaceBook ads stand out, how to get around the 20% text rule on your FaceBook ads, how to use retargeting correctly and much much more... For show notes, pictures and links to the resources mentioned, go to: http://borntoinfluence.co...

Ep 148: Adam Spiel Shares his FaceBook Advertising Strategies for Supercharged ROI (Part 1)

May 23, 2014 10:00 - 31 minutes - 36.8 MB

Adam Spiel, the master of FaceBook advertising, shares the four things you need for a FaceBook ad strategy that works, how to use custom audiences to target hyper active fans and how to keep up with FaceBook's constant changes. Also, he reveals how to make your FaceBook ads stand out, how to get around the 20% text rule on your FaceBook ads, how to use retargeting correctly and much much more... For show notes, pictures and links to the resources mentioned, go to: http://borntoinfluence.co...

Ep 147: Joe Pulizzi on How to Do Content Marketing the Right Way (Part 2)

May 22, 2014 07:00 - 32 minutes - 38.1 MB

Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content marketing. Also, he reveals the truth about viral marketing, how long it takes for your content marketing to start generating results and how to get the Influencers in your niche to share your content. For pictures and more, go to: http://borntoi...

Ep 146: Joe Pulizzi on How to Do Content Marketing the Right Way (Part 1)

May 21, 2014 07:00 - 31 minutes - 37.3 MB

Joe Pulizzi, founder of The Content Marketing Institute shares the one thing you must do before creating new content, the step-by-step for creating a content marketing strategy and whether or not production quality matters in video in your content marketing. Also, he reveals the truth about viral marketing, how long it takes for your content marketing to start generating results and how to get the Influencers in your niche to share your content. For pictures and more, go to: http://borntoi...

Ep 145: Paul Hoffman on Creating Success with your Marketing (Part 2)

May 20, 2014 07:00 - 33 minutes - 39.5 MB

Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you. Also, he reveals how to create great strategic partnerships, how he got 10,000 opt-ins spontaneously and the one question you should ask yourself when writing your sales copy. For pictures and more, go to: http://borntoinfluence.com/PaulHof...

Ep 144: Paul Hoffman on Creating Success with your Marketing (Part 1)

May 19, 2014 09:00 - 32 minutes - 38.9 MB

Paul Hoffman, CEO of The Success Creation Institute, shares how to plan your day to set yourself up for success, his take on positive thinking vs realistic expectations for successful marketing and how to make it easy for your customers to buy from you. Also, he reveals how to create great strategic partnerships, how he got 10,000 opt-ins spontaneously and the one question you should ask yourself when writing your sales copy. For pictures and more, go to: http://borntoinfluence.com/PaulHof...

Ep 143: Steve Toth Shares his SEO and Content Marketing Secrets (Part 2)

May 17, 2014 07:00 - 34 minutes - 41 MB

Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old content the right way. Also, he shares whether you should really give away your best content for free, how to get new reviews for your brick & mortar through Google Maps and his take on SEO vs paid search for speedy results and better ROI. For pict...

Ep 142: Steve Toth Shares his SEO and Content Marketing Secrets (Part 1)

May 16, 2014 07:00 - 32 minutes - 38.8 MB

Steve Toth, Content Marketing Manager at Techwyse, reveals how to use content marketing to create credibility, how to distribute content on your site for best results in SEO, how to create an effective blogging strategy and how to re-purpose old content the right way. Also, he shares whether you should really give away your best content for free, how to get new reviews for your brick & mortar through Google Maps and his take on SEO vs paid search for speedy results and better ROI. For pict...

Ep 141: John Jantsch on Selling and Marketing Duct Tape Style (Part 2)

May 15, 2014 07:00 - 29 minutes - 35.3 MB

John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketing into manageable chunks and how to use your strategy for decision making. For pictures and more, go to: http://borntoinfluence.com/JohnJantsch

Ep 140: John Jantsch on Selling and Marketing Duct Tape Style (Part 1)

May 14, 2014 07:30 - 30 minutes - 36.4 MB

John Jantsch, bestselling author of Duct Tape Marketing shares how to clarify your USP, what to do with customer reviews on Yelp, Amazon, etc and how to get more referrals. Also, he reveals how to stay out of price wars, how to break down your marketing into manageable chunks and how to use your strategy for decision making. For pictures and more, go to: http://borntoinfluence.com/JohnJantsch

Ep 139: Vinnie Tortorich on How He Became America's Angriest Trainer (Part 2)

May 13, 2014 07:00 - 34 minutes - 41.2 MB

Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a kid during the holidays, how he monetized his podcast and how talking about Oprah helped him sell his fitness book. For pictures and more, go to: http://borntoinfluence.com/VinnieTortorich

Ep 138: Vinnie Tortorich on How He Became America's Angriest Trainer (Part 1)

May 12, 2014 08:00 - 34 minutes - 40.6 MB

Vinnie Tortorich shares how and why he became “Internet famous”, the key to popularity online, how he grew his podcast got 350,000 downloads per month and the pitfalls of self-publishing a book. Also, he reveals how he made 30k in just a few days as a kid during the holidays, how he monetized his podcast and how talking about Oprah helped him sell his fitness book. For pictures and more, go to: http://borntoinfluence.com/VinnieTortorich

Ep 137: Patrick Precourt Shares His Marketing Secrets from the Worlds of BizOpp and Personal Development (Part 2)

May 10, 2014 07:00 - 27 minutes - 32.6 MB

Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a personal development business, how to find your passion and how to use your personal FB profile to bond with your community – and the issue of being controversial vs compelling your prospects. For pictures and more, go to: http://borntoinfluence.c...

Ep 136: Patrick Precourt Shares His Marketing Secrets from the Worlds of BizOpp and Personal Development (Part 1)

May 09, 2014 07:00 - 34 minutes - 40.5 MB

Patrick Precourt, founder of Life is Big, Live Big, shares how to market something intangible, how to get the prospects to convert when you're giving away too much for free and what's wrong with "doing your best". Also, he reveals how to market a personal development business, how to find your passion and how to use your personal FB profile to bond with your community – and the issue of being controversial vs compelling your prospects. For pictures and more, go to: http://borntoinfluence.c...

Ep 135: Scott Britton on Effective Selling and Cold Emailing for Start-Ups and Beyond (Part 2)

May 08, 2014 07:00 - 32 minutes - 37.9 MB

Scott Britton, former exec at SinglePlatform, shares how to sell effectively to local businesses, how to use cold emailing to get your foot in the door and the perfect cold call script that works. Also, he shares what numbers to expect with the right cold calling strategy, what the REAL goal of a cold call is (and it's NOT selling!) and how to how to overcome shyness. For pictures and more, got to: http://borntoinfluence.com/ScottBritton

Guests

Drew Canole
2 Episodes
James Schramko
2 Episodes
Jay Baer
2 Episodes
Joe Pulizzi
2 Episodes
Kim Garst
2 Episodes
Nathan Latka
2 Episodes
Neil Patel
2 Episodes
Pat Flynn
2 Episodes
Perry Marshall
2 Episodes
Chris Ducker
1 Episode