193: How to start growing revenue with Ted Miracco, CEO of Approov
The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams
English - February 28, 2023 14:00 - 39 minutes - 27.4 MB - ★★★★★ - 8 ratingsMarketing Business Education Self-Improvement sales selling b2b sales leader marketing marketing leader demand gen startup b2 startup sale Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
This week on Sales Bluebird, we sat down with Ted Miracco, CEO of Approov Mobile Security. Hear what he has to say about the future of mobile security and why his company is so well-positioned to make an impact.
In this episode, you will learn the following:
1. Why Approov is so well positioned
2. Ted’s main focus as the new CEO for the next few quarters
3. The challenge Approov faces with reaching application developers and getting noticed in a very noisy market
Resources:
https://www.linkedin.com/in/tedmiracco/
Sponsor
This episode was brought to you by IT-Harvest.
With over 3,200 vendors in cybersecurity, it is hard to keep track of all the latest developments as well as researching and analyzing categories and subcategories…that’s where the IT-Harvest cybersecurity platform comes in.
IT-Harvest is the first and only research platform dedicated to cybersecurity. And it’s run by Richard Stiennon who has done it all in cybersecurity. Find out more by going to salesbluebird.com/research
Other episodes you'll enjoy:
72: Top 8 reasons why great sales people leave
71: Why you should hire lines not dots (and what the heck that means!)
192: How to transform a boring case study into a compelling story
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