167: 2 approaches to bringing on your first sales team

The Cyber Go-To-Market podcast for cybersecurity sales and marketing teams

English - October 20, 2022 16:00 - 24 minutes - 16.6 MB - ★★★★★ - 8 ratings
Marketing Business Education Self-Improvement sales selling b2b sales leader marketing marketing leader demand gen startup b2 startup sale Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Previous Episode: 166: Michelle Torrey-Teunissen, CRO at 6clicks: best practices for working with the channel

Next Episode: 168: Tom Miller, sales leader and author of Call Your Shots - knowing your value

You’ve won your first few customer and now you are ready to bring in your first sales team members. There are LOTS of ways to do it, but I have seen 2 models work more often than not.

In this episode:

I explain each of the 2 modelsGive pros and cons of eachExplain which model I prefer to seeWhat each model means for the CEO/Founder

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