How do we make the most of our data in Google Analytics? It’s free and extremely powerful, but also intimidating. In this episode, we talk to Julian Juenemann, founder of MeasureSchool and a Google Analytics expert. You'll learn how Google Analytics has evolved over the years, the benefits of organizing your data, tips when using Google's entire suite of data tools, and more.

Visit our website for the detailed episode recap with key learnings.

MeasureSchool — Julian’s membership companyMixpanel, Kissmetrics, Amplitude — popular analytics toolsGA4 — the new version of Google AnalyticsGoogle Tag Manager, Google Data Studio, Google Search Console — adjacent Google data productsMeasure Masters — Julian’s MeasureSchool membership programSubscribe to the MeasureSchool YouTube ChannelFollow Julian on TwitterFollow MeasureSchool on Twitter

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