How should membership-focused companies think about marketing automation? In this episode, we talk to Blair Wadman, an email automation consultant specializing in membership-focused companies. You'll learn about the similarities and differences of these companies compared to the traditional SaaS model, the tools used to run these businesses, tips for email marketing, and more.

Visit our website for the detailed episode recap with key learnings.

Blair’s consulting websiteBrennan Dunn — founder of Double Your Freelancing, co-founder of RightMessageZapier — an integration platformMemberstack, MemberVault — popular membership systemsCircle, Tribe — popular community platformsMemberWise — an online community resourceUserlist — an email automation tool for SaaSPardot — a high-end email automation toolFizzle — a popular content siteMastering Email Software with Brennan DunnFollow Blair on TwitterAutomate Your Membership — Blair’s special newsletter

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This show is brought to you by Userlist — the best tool for sending onboarding emails and segmenting your SaaS users. To follow the best practices, download our free printable email planning worksheets at userlist.com/worksheets.

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