BBQ, Bourbon and Business Podcast Show
15 episodes - English - Latest episode: over 2 years ago -This podcast is for business owners who want to stop being slaves to their business. Who want to take back their lives and time. Who want to build a valuable and efficient business that they can, one day, cash out for maximum profit. In between sharing some of our favourite backyard BBQ tips and sipping on some fine bourbon we are untangling the common misconception that hustle and hard work is all it takes to build a successful and valuable business.
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Episodes
010 - Marketing tips to become the business customers want to buy from
December 05, 2021 20:00 - 27 minutes - 19.1 MBMaybe your marketing message doesn’t seem to be landing as well as it did in the past. Or is your business is a little stagnant because of an inconsistent marketing strategy? Whether you’ve been in business for 3 months or 30 years, there is always room for improvement when it comes to your marketing. Marketing for some business owners is a challenge because of time, budget, and knowledge constraints. But marketing is an essential component to growing your business and to keep new custo...
009 - Work smarter not harder – Systemising & optimising your sales process
November 24, 2021 22:00 - 29 minutes - 20.5 MBYou don’t sleazy sales tactics to convert leads into paying customers. You just need a well thought out sales process. Adopting a systemised sales structure not only leads to greater efficiency for the sales team but also strengthens overall business performance and value. In this episode, we discuss - The mistake most business owners make with their products and sales - The 2 secrets to becoming a master salesman - Four things you need to be doing as part of y...
008 - The not-so-secret way to make your business stand out from the competition
November 17, 2021 10:00 - 35 minutes - 24.6 MBWhen there are many businesses doing the same things to grab the attention of the same niche of customers, it can leave you scratching your head and wondering ... "What can I do to make my business stand out?" It all has to do with your resonating message. An effective resonating message can help you stand out from your competitors, which allows you to gain ground over a sizable market and positions you to earn some major profits. It may be difficult at times to develop an effecting reso...
007 - Are you in a lucrative red-hot niche or are you digging for gold in a lead mine?
November 10, 2021 08:00 - 47 minutes - 32.4 MBDo you ever wonder why few successful businesses steam ahead effortlessly while others continue to struggle, day after day, and never seem to get anywhere? These business owners try strategy after strategy, year after year, yet they see very little results. To build a successful business, you need to start at the beginning. Seems logical but for many people in business, but they don’t start at the beginning. They skip the vital, first few steps and start somewhere down the road,...
006 - The moron scale. What's your reading?
November 02, 2021 22:00 - 50 minutes - 34.9 MBBelieve it or not, all of us are morons to a certain degree, and we all have a moron scale reading. Yes, we really do! Most of us just don’t know it, until our moron traits are brought to our attention. And then some of us don't believe this, won't accept this or simply deny this. Usually the ones who deny or won't accept this are the ones with the highest moron readings and deepest problems. Now, what does this have to do with business? Well.... everything! "People buy yo...
006 - Self Sabotaging Habits That Are Killing Your Business
November 02, 2021 22:00 - 50 minutes - 34.9 MBBelieve it or not, all of us are morons to a certain degree, and we all have a moron scale reading. Yes, we really do! Most of us just don’t know it, until our moron traits are brought to our attention. And then some of us don't believe this, won't accept this or simply deny this. Usually the ones who deny or won't accept this are the ones with the highest moron readings and deepest problems. Now, what does this have to do with business? Well.... everything! "People buy yo...
005 - Are you waiting for the stars to align? (The power of sequencing)
October 26, 2021 23:00 - 43 minutes - 29.6 MBEver heard this saying? Are you waiting for everything to line up before your next big thing happens? Here's how you can help your stars to align. Almost everything in life is a sequence. Cleaning your teeth, taking the kids to school, fixing your bicycle puncture, learning a sport, smoking a cigar and cooking brisket on your BBQ. And building a business is no different. If you want to build a successful business, you need to follow a sequence. If steps in the sequence are out of place, ...
005 - Are you waiting for the stars to align? - The power of sequencing
October 26, 2021 23:00 - 43 minutes - 29.6 MBEver heard this saying? Are you waiting for everything to line up before your next big thing happens? Here's how you can help your stars to align. Almost everything in life is a sequence. Cleaning your teeth, taking the kids to school, fixing your bicycle puncture, learning a sport, smoking a cigar and cooking brisket on your BBQ. And building a business is no different. If you want to build a successful business, you need to follow a sequence. If steps in the sequence are out o...
005 - Are you waiting for the stars to align?
October 26, 2021 23:00 - 43 minutes - 29.6 MBEver heard this saying? Are you waiting for everything to line up before your next big thing happens? Here's how you can help your stars to align. Almost everything in life is a sequence. Cleaning your teeth, taking the kids to school, fixing your bicycle puncture, learning a sport, smoking a cigar and cooking brisket on your BBQ. And building a business is no different. If you want to build a successful business, you need to follow a sequence. If steps in the sequence are out of place, ...
004 - Are you setting yourself up for failure? (But you just don’t know it)
October 19, 2021 22:00 - 20 minutes - 13.9 MBWhen I first started out, I went about building my business just like over 96% of all business owners - the wrong way. I was focused on making profits today, not creating wealth for my future. I was focused on doing tasks to get me through the day and month, not working on creating a valuable asset for life. These are two very different strategies that produce two very different outcomes. In this episode we breakdown the difference between being Self Employed and being a Business Owner. I...
004 - Are you setting yourself up for failure? (But just don’t know it)
October 19, 2021 22:00 - 20 minutes - 13.9 MBBusiness owners spend years building their businesses. Some go about building their business the right way. Most go about it wrong. Are you chasing profits and sales, or are you focused on wealth creation? Are you building your business to set yourself up for the future? Most businesses aren't! They make this same, everyday mistake. They do tasks to get themselves through the day. They don't do tasks to set themselves up for the future. Your focus should be on building a valuable asse...
001 - Pull up a chair, light the BBQ and let's get sippin'
October 12, 2021 03:00 - 14 minutes - 9.94 MBOnly 4 percent of all people who start out in business ever achieve their dreams. The rest, the other ninety-six percent, well they either fail, give up or they build their businesses the wrong way. They strap everything to themselves and create a pressure chamber of stress and exhaustion that they can't escape from. In this episode, we share 3 powerful lessons that will change your life and the way you think about your business. They are essential for long term success in your bu...
002 - Life lesson #1 Chasing Unicorns - What does real success look like?
October 12, 2021 03:00 - 18 minutes - 12.7 MBWhat does real success look like? The financial rewards that come from having a successful business are important to many business owners. Understandable. But what’s the point of killing yourself to get rich if you have no time, are stressed to death, filled with worry each day, and you miss out on the most important occasions of your life that you can never get back because you are too busy building your business for the wrong reasons. In this episode, we dissect what real succe...
003 - Life Lesson #2 Why you are closer to financial freedom than you think?
October 12, 2021 03:00 - 17 minutes - 12.3 MBSurely you need lots of money to have time freedom? And to make lots of money surely you need lots of sacrifice of time? Wrong. In this episode, we discuss what is financial freedom really and why you are a lot closer than you think. You only need a fraction of the amount of money you think you do. And you do not have to be stressed to death. You just have to think about things differently. Visit our website for a full episode transcript - https://bbqbourbonbusiness.com/episode-2-...
New Episodes Coming Soon!
September 02, 2021 05:00 - 30 seconds - 411 KB𝐒𝐌𝐎𝐊𝐈𝐍’ 𝐇𝐎𝐓, 𝐅𝐔𝐋𝐋 𝐏𝐑𝐎𝐎𝐅, 𝐁𝐔𝐒𝐈𝐍𝐄𝐒𝐒 𝐒𝐓𝐑𝐀𝐓𝐄𝐆𝐈𝐄𝐒 𝐌𝐀𝐃𝐄 𝐅𝐔𝐍. 𝐂𝐎𝐌𝐈𝐍𝐆 𝐎𝐂𝐓𝐎𝐁𝐄𝐑 𝟐𝟎𝟐𝟏! Subscribe to be notified of new BBQ Bourbon Business Podcast episodes. Join Luke & Helena as they discuss life and business strategies to make time your friend and how to build a business while enjoying the things you love. No bollocks, hype and same old everyday boring business tips here. Just straight to the core advice from the real world.