How Nike, Rootine, Tarte, and other brands are capturing consumers’ hearts with personalization
BANKNOTES minted by #paid
English - October 25, 2021 15:42 - 22 minutes - 20.7 MBMarketing Business Entrepreneurship brands creator economy creator marketing dtc ecommerce influencer marketing marketing Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Brands like Starbucks, oVertone, and Nike + Run Club are using gamification to boost customer experiences–will it work for you?
Next Episode: IKEA's approach to marketing: Then and now
What’s the hottest marketing trend for ecomm brands? Personalized online shopping experiences.
Relevant stats say:
91% of consumers are more likely to shop with brands that provide relevant offers71% of consumers are frustrated with impersonal shopping experiencesWhile these stats are powerful alone, ... (Continue).