Episode 19: How to build an award-winning team with PwC's Maria Jennings

B2B Marketing Podcast

English - April 01, 2021 14:57 - 33 minutes - 76.4 MB - ★★★★ - 8 ratings
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Previous Episode: Episode 18: The future of B2B agencies in 2021 with Chairman at Stein IAS & MSQ Tom Stein

Next Episode: Episode 20: Defining growth marketing with Scott Vaughan, Integrate’s chief growth officer

Need some tips on creating a more cohesive and high-performing team? In this week's episode, editor in chief for B2B Marketing, Joel Harrison, sat down with PwC's director of marketing and brand Maria Jennings to discuss their win for 'Marketing team of the year' at our most recent B2B Marketing Awards in November.

They break down how PwC handled Covid-19, some top tips to managing a strong team virtually, and their reactions to winning the coveted award. To do a deep dive of PwC's win, check out its case study here: https://www.b2bmarketing.net/en-gb/resources/b2b-case-studies/award-case-study-find-out-how-pwc-managed-win-marketing-team-year

In addition, this episode is dedicated to Jack Ryan, senior digital marketing manager, and friend to many at PwC, who very sadly passed away in January.