Art Marketing Minute artwork

Art Marketing Minute

138 episodes - English - Latest episode: 3 months ago -

In the Art Marketing Minute Podcast, you’ll learn how to sell your art, how to market your paintings, and everything else you need to know in order to have a successful art career. Each episode answers questions from artists by host Eric Rhoads, author of “Make More Money Selling Your Art,” publisher of several art magazines and newsletters, and author of ArtMarketing.com.

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Episodes

Art Marketing Minute Podcast: Episode 36

October 05, 2020 04:00 - 4 minutes - 4.31 MB

Eric Rhoads shares advice on the idea of setting out a tip jar while painting in public, and marketing tips for getting into fine art galleries.

Art Marketing Minute Podcast: Episode 35

September 28, 2020 04:00 - 10 minutes - 218 MB Video

Eric Rhoads shares insights on using social media for marketing (even if you avoid social media), and networking tips for freelance artists.

Art Marketing Minute Podcast: Episode 34

September 21, 2020 04:00 - 9 minutes - 9.16 MB

Eric Rhoads shares how to use marketing to make your art stand out from the rest, and ways to protect your art when it’s being sold through a gallery.

Art Marketing Minute Podcast: Episode 33

September 14, 2020 04:00 - 10 minutes - 9.8 MB

Eric Rhoads explains how to handle it if the gallery representing you isn’t focused on selling paintings, and how we can educate “art voyeurs” to become art buyers at galleries and festivals.

Art Marketing Minute Podcast: Episode 32

September 07, 2020 04:00 - 11 minutes - 10.7 MB

Eric Rhoads shares why you might want to reconsider writing exhibition proposals to get into art galleries, and how to build your own mailing list.

Art Marketing Minute Podcast: Episode 31

August 31, 2020 04:00 - 5 minutes - 5.19 MB

Eric Rhoads shares advice for making prints of your artwork, and how licensing works to help you make more money from your art.

Art Marketing Minute Podcast: Episode 30

August 24, 2020 04:00 - 9 minutes - 8.78 MB

Eric Rhoads explains how “building celebrity” can propel your art career, and how to get better results from your mailing list.

Art Marketing Minute Podcast: Episode 29

August 17, 2020 04:00 - 7 minutes - 6.87 MB

Eric Rhoads explains where you should advertise your art when you’re ready to start selling it, and he gives a quick overview of the complicated subject of “branding” and how it affects selling your art to the right buyers.

Art Marketing Minute Podcast: Episode 28

August 10, 2020 04:00 - 5 minutes - 5.13 MB

Eric Rhoads shares advice on how to know when your paintings are “good enough” to sell and when to start marketing your art, and tips for building your first website so you can sell your art online. 

Art Marketing Minute Podcast: Episode 27

August 03, 2020 04:00 - 7 minutes - 6.96 MB

Eric Rhoads explains how to manage your time to fit in both marketing and creating art, and whether or not you should donate art for silent auctions (the answer may surprise you!).

Art Marketing Minute Podcast: Episode 26

July 27, 2020 04:00 - 7 minutes - 6.59 MB

Eric Rhoads explains what to do if your art is “taboo” for most galleries and collectors, and why galleries might not give you the names of buyers.

Art Marketing Minute Podcast: Episode 25

July 20, 2020 04:00 - 13 minutes - 12.1 MB

Eric Rhoads explains what it means to “pay to play” and why you should avoid the practice; and the benefits of having an art agent and how to find one.

Art Marketing Minute Podcast: Episode 24

July 13, 2020 04:00 - 10 minutes - 9.32 MB

Eric Rhoads explains the best way to know your buyer / market / target audience, and how to stay motivated to focus on both painting and the business side of art.

Art Marketing Minute Podcast: Episode 23

July 06, 2020 04:00 - 6 minutes - 6.11 MB

Eric Rhoads explains what to do if you hit a "price ceiling" when selling your art, and how to advertise your art to a targeted audience.

Art Marketing Minute Podcast: Episode 22

June 29, 2020 04:00 - 5 minutes - 5.09 MB

Eric Rhoads gives advice on quitting your "day job" to become a full-time artist, and the best way to approach established art galleries.

Art Marketing Minute Podcast: Episode 21

June 22, 2020 04:00 - 4 minutes - 3.98 MB

Learn if you should change your medium if it seems less popular than oil, for example; and what percentage you should be spending on advertising your art.

Art Marketing Minute Podcast: Episode 20

June 15, 2020 05:00 - 4 minutes - 4.64 MB

Eric Rhoads explains the best practices for selling art prints, and if it's a good idea to give away your art for auction fundraisers.

Art Marketing Minute Podcast: Episode 19

June 08, 2020 05:00 - 6 minutes - 6.31 MB

Learn how to get a good price for your paintings even if you live in a "bargain" town, and why it's worth your time to set up at small art shows.

Art Marketing Minute Podcast: Episode 18

June 01, 2020 05:00 - 6 minutes - 5.63 MB

Eric Rhoads advises if you should ever pay to get into a gallery, and what to do if a hot lead seems to suddenly disappear.

Art Marketing Minute Podcast: 18

June 01, 2020 05:00 - 6 minutes - 5.63 MB

Eric Rhoads advises if you should ever pay to get into a gallery, and what to do if a hot lead seems to suddenly disappear.

Art Marketing Minute Podcast: Episode 17

May 25, 2020 05:00 - 5 minutes - 5.53 MB

Eric Rhoads shares advice on focusing on one medium and style versus several, and how to develop a small town's market for art.

Art Marketing Minute Podcast: Episode 16

May 18, 2020 05:00 - 6 minutes - 6.06 MB

In this Art Marketing Minute, Eric Rhoads explains the best practices of sending a newsletter to your network, and the psychology to consider when pricing your art.

Art Marketing Minute Podcast: Episode 15

May 11, 2020 16:00 - 5 minutes - 4.8 MB

Eric Rhoads shares his thoughts on what problem art solves for collectors, and insights on selling art online and also through a gallery.

Art Marketing Minute Podcast: Episode 14

May 04, 2020 05:00 - 7 minutes - 6.88 MB

Eric Rhoads shares advice on selling art framed vs unframed, and tips on starting your list for direct mail and newsletters.

Art Marketing Minute Podcast: Episode 13

April 27, 2020 05:00 - 7 minutes - 7.34 MB

Eric Rhoads explains upselling and the best time to sell a painting (for you and the buyer), and how the law of reciprocity can apply to selling art.

Art Marketing Minute Podcast: Episode 12

April 20, 2020 10:00 - 5 minutes - 5.44 MB

Eric Rhoads explains how much art education you might want to consider if you want to make a living as an artist, and if you should consider hiring an agent or representative to help you sell your art.

Jay Abraham Special Episode

March 27, 2020 18:42 - 29 minutes - 27.4 MB

In this special edition, Eric interviews American business executive, conference speaker, and author Jay Abraham on what artists and galleries should be doing right now to stay in business during the pandemic.

Art Marketing Minute Podcast: Episode 11

January 28, 2020 16:17 - 5 minutes - 4.86 MB

Eric Rhoads shares advice for licensing your images to sell more art, insider info on if collectors care if you have a “day job,” and ideas for at least finding a job in an industry you love.

Art Marketing Minute Podcast: Episode 10

January 06, 2020 16:29 - 5 minutes - 4.7 MB

In this episode, Eric Rhoads talks about the validity of art marketing websites, and the balance of creating art for the love of it versus selling it to make money.

Art Marketing Minute Podcast: Episode 9

January 06, 2020 16:27 - 5 minutes - 5.37 MB

Eric Rhoads explains the benefits of joining an art society, and if you should ever give away your art.

Art Marketing Minute Podcast: Episode 8

January 06, 2020 16:26 - 9 minutes - 8.5 MB

Get advice for pricing your painting, especially if you’re new to selling your art, and when and if it’s smart to take on an exciting painting project that might not pay that much.

Art Marketing Minute Podcast: Episode 7

January 06, 2020 16:26 - 7 minutes - 6.86 MB

Listen and learn if you might want to consider using a different name, and how to make the most of Instagram.

Art Marketing Minute Podcast: Episode 6

January 06, 2020 16:24 - 12 minutes - 11.7 MB

Learn when it’s better to outsource your art-related marketing versus doing the work yourself, and advice for designing your own print ad, including the most important things to consider.

Art Marketing Minute Podcast: Episode 5

January 06, 2020 16:23 - 7 minutes - 6.59 MB

Advice for artists who have a difficult time with the sales aspect, and how you can get more people to buy your paintings.

Art Marketing Minute Podcast: Episode 4

January 06, 2020 16:23 - 6 minutes - 6.01 MB

Listen and learn how to build your confidence if you feel as though you’re “too shy” to begin selling your art and why it’s important to go to (and network at!) painting events.

Art Marketing Minute Podcast: Episode 3

January 06, 2020 16:22 - 6 minutes - 5.9 MB

In this episode, you’ll learn keys to selling art on Facebook on Instagram and how to get exposure through your local media outlets.

Art Marketing Minute Podcast: Episode 2

January 06, 2020 16:22 - 5 minutes - 5.39 MB

In this Art Marketing Minute, you’ll learn what you should be doing right now to plan for your yearly art goals and how the company you keep can affect your “halo marketing.”

Art Marketing Minute Podcast: Episode 1

January 06, 2020 16:22 - 7 minutes - 6.52 MB

In this Art Marketing Minute, you’ll learn a quick tip on where to start if you’re not selling art online yet, and specific ways to help your gallery sell your paintings.