Subscription Secrets: Trial Cancellations & Localized Pricing

App Marketing by App Masters

English - May 20, 2024 09:17 - 1 hour - 59.7 MB - ★★★★★ - 118 ratings
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Previous Episode: Strategies to sell your cash-generating app

Next Episode: App Exit: How to Maximize Your Valuation

Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations.

Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups and established players like Elevate Labs, Automattic/WordPress.com, Amwell, and LevelUp/Grubhub.

He's also the brains behind Balance, the 2021 Google Play Award winner for Best App in Meditation.

In addition to his impressive track record, Jacob shares his expertise through his weekly newsletter, Retention.blog, focused on real, actionable insights for mobile app retention and monetization.

You will discover:

Proven tactics to supercharge your subscription retention

Expert guidance on crafting localized pricing models to win international markets

Insights to reduce trial cancellations

Learn more:

https://www.retention.blog/

https://www.linkedin.com/in/jacob-rushfinn/

App Audits:

www.parentsense.app

https://play.google.com/store/apps/details?id=nikhil.widi

You can also watch the video: https://youtube.com/live/oe_lA1V6XHo

Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/

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Twitter Mentions

@appmastersco