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How to Track Website Events with Google Tag Manager

App Marketing by App Masters

English - May 13, 2024 09:00 - 47 minutes - 37.8 MB - ★★★★★ - 118 ratings
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Previous Episode: The 10-Step Guide to Meta Ads Creative Testing
Next Episode: Strategies to sell your cash-generating app

In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding.


Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords.


You will learn:


The Basics: Container, Tag, Trigger, and Variable concepts


You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg


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