699: How to Build Tools for Content Marketing
App Marketing by App Masters
English - November 12, 2018 08:02 - 29 minutes - 26.9 MB - ★★★★★ - 118 ratingsTechnology Education How To mobile app games marketing business development entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How to Get Good Rankings in the iOS App Store
Next Episode: How Color Switch Creator Generates Mobile Game Ideas
Today's guest will share how they have used web tools and mobile apps as a content marketing strategy. You will discover how to come up with the right ideas, what constitutes a successful campaign and finally listen to how one tool worked better as a chat bot versus a microsite.
Justin Adler is the Co-Founder and COO at NorthOne.
Carter Grieve is the Head of Growth at NorthOne.