677: Growing a Niche Dating App with Noa Gutterman
App Marketing by App Masters
English - August 27, 2018 07:02 - 36 minutes - 33.7 MB - ★★★★★ - 118 ratingsTechnology Education How To mobile app games marketing business development entrepreneur Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing campaigns for a niche app and how retro looking ads are outperforming any other ad creative.
Noa Gutterman is Head of Growth at HER Social App.