5 Steps to Win More Clients with Benchmark Data w/ Chris Nault
Agency Life
English - January 25, 2024 07:00 - 40 minutes - 27.9 MB - ★★★★★ - 22 ratingsBusiness digital agency inbound agency marketing agency inbound marketing agency digital marketing agency digital agency owner Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: How to Stop Overservicing Clients Next Year w/ Ken Yarmosh
Want to win more clients (and keep them longer) in 2024?
Of course you do!
Offering a free benchmark consultation as part of your sales process might just be the key to doing both this year.
In this episode with Chris Nault, Founder and CEO of Growth, he breaks down the process and results from his agency's 5-week experiment of adding a benchmark consultation into their sales and renewal processes.
In this episode, you’ll hear from Chris:
How it can impact your close rates (for both new & renewal business)s
The role benchmark data can play in on-going client management
How to leverage benchmark data to build a tight-knit community for your clients and prospects
Resources Mentioned in This Episode:
5 Reasons Your Firm Should Offer a Free Benchmark Consultation
The State of Agency Operations Report
Databox (Free) Benchmark Groups
How 200+ Agencies Invest in Their Own Marketing w/ Pete Caputa & Karl Sakas
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