Agency Journey
297 episodes - English - Latest episode: 4 days ago - ★★★★★ - 27 ratingsHow do world-class agencies continue to grow profitably and hit their goals, even through the choppy waters and challenges of agency life?
How do leaders like Tiffany Sauder, Marcus Sheridan, Jay Acunzo, Shama Hyder, David C. Baker, Nikole Rose, and Zeb Evans think?
Join Agency Journey host Jakub Grajcar as he interviews agency operators and leaders to share insights, actionable tips, and hilarious stories from the builders who live in the agency trenches.
Each episode focuses on crucial aspects of growing an agency like building the right team, delegation, project management, client success and retention, and operating frameworks like EOS.
Brought to you by ZenPilot: we help lead your agency through the final project management implementation you’ll ever need. Book a call to learn more at ZenPilot.com/Call.
Don’t forget to rate + follow the podcast if you enjoyed it!
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Episodes
Mentorship, Global Talent, Golden Handcuffs, and Hunters vs Farmers with Kasim Aslam
April 25, 2024 12:42 - 41 minutes - 76.2 MB“All of my successes massively outpace my capabilities. Like when you meet me, you're like, ‘I can't believe that guy did all the shit that he did’. Because I look homeless and I'm not really as bright as I pretend to be. I'm not self-deprecating—it's a fact. My success outpaces my capability because I found other people that were more capable than me." Kasim Aslam is the CEO of Solutions 8, co-founder of Driven Mastermind, and co-host of the Perpetual Traffic podcast. He has built...
Crafting a Winning Hiring Process for Your Agency – Lessons Learned From Our Recent COO Recruitment
April 17, 2024 12:25 - 51 minutes - 93.5 MB“Candidate expectations have certainly accelerated. There's a difference today versus 10 years ago in terms of what people's expectations are and how fast other processes are going. And so moving quickly is an advantage in a hiring process—and figuring out how to move quickly without sacrificing on the process is a little bit of an art.” In this episode, our very own Gray McKenzie discusses the process of hiring the right people for an agency. He shares his recent experience of hir...
Paid Assessments, Collective Knowledge, and HubSpot's Future Trajectory with Adam Sharrow
April 04, 2024 17:51 - 28 minutes - 52.3 MB"I think the hardest thing that all HubSpot agencies are trying to solve for is… 500 product updates this year. How do you keep it all straight? How do you share that knowledge? How much knowledge do you have to know as a team, to what level? One thing that I practice and preach is: not everybody's going to know everything, but that collectively as a team and as an agency, we've got people in certain areas that are experts in those areas that we can rely on." Adam Sharrow is the fo...
A Special Announcement About the Future of Agency Journey
March 26, 2024 10:39 - 16 minutes - 29.7 MBWe’ve got an announcement to share about the future of the podcast. 👉 Don’t forget to follow and rate us on your preferred podcast platforms. We’re also on YouTube: @ZenPilot
Fixing Underperforming Businesses, Crafting Equity Deals, and Reclaiming Time with Casey Cavell
March 21, 2024 10:00 - 30 minutes - 56.3 MB“In today's day and age people are scared to be measured. But your athletes, they love it because that's how they grew up. How do you know who are the best players on the team? You look at the box score, you look at the stat sheet. So I like bringing a sports mentality to everything I do.” Casey Cavell is a serial entrepreneur. He’s built a $40,000,000 portfolio from a $9,000 investment by founding, buying, or investing in dozens of small businesses over the last two decades. He a...
Overprioritizing Your Business, Setting Boundaries, and Finding Balance with Carlos Hidalgo
March 07, 2024 10:15 - 23 minutes - 43.4 MB“I had bought into this idea that you had to sacrifice everything you had to kill yourself for growth. And it cost me dearly. I made some really poor decisions.” Carlos Hidalgo is co-founder & CEO of Digital Exhaust, a Utah-based data-driven, AI-enabled agency with a belief that "growth is a state of being, not just a goal to be achieved". But he's also a man with a dramatic story of putting his business ahead of his other life priorities—and learning some very hard lessons from t...
YouTube Content Ideas, Owner Mindset, and Recognizing Your Leadership Style with Ali Schwanke
February 21, 2024 13:00 - 28 minutes - 51.7 MB“I have long seen myself as: I’m a very good marketer. I'm a very good communicator. I'm a good content creator. That's my lane. I know how to drive in that lane very, very well. And this has been a challenge for me to say: how do I become the best president, owner of a services business? Versus the best marketer anybody knows.” Ali Schwanke is founder and CEO of Simple Strat—a Diamond HubSpot Solutions Partner and premium B2B content marketing agency. You may know them from the H...
Becoming Optional at Your Agency, Building Personal Warmth, and Leadership Development Programs with Karl Sakas
February 08, 2024 10:45 - 40 minutes - 74.1 MB“If you don't like managing people, one of the things to consider is: do you want to run an agency? The management portion will never go away. But it also doesn't have to be so hard.” Karl Sakas, agency advisor and founder of Sakas & Company, has served as “agency therapist” for over 600 clients in 36 countries. He was also our recent guest on Agency Journey. His fourth time on the show! You can guess why we had Karl on so many times—his insights are always on point. If you want ...
Humble Experts, Partnerships, and Managing Creative Work with Arianne Foulks
January 24, 2024 13:00 - 28 minutes - 53 MB“We all consider ourselves humble experts. So we all know that we're good at what we do, but ego does not get in the way around our workplace.” Arianne Foulks, CEO and founder of Aeolidia, a one-stop shop agency for creative ecommerce brands with 20+ years of market presence, was our recent guest on Agency Journey. If you want to build an efficient, adaptable agency that builds strong relationships with clients and employees—this episode will be perfect for you. Episode Insights:...
[Perpetual Traffic Feature] Project Management 101: Tools, Processes, and Habits with Gray MacKenzie
January 17, 2024 13:00 - 52 minutes - 95.9 MB[This is a special feature of Gray's recent appearance on Perpetual Traffic—reposted on the Agency Journey feed so you don't miss this informative discussion!] Kasim chats with Gray MacKenzie, the co-founder of ZenPilot, a company that helps agencies master project management. Gray reveals why project management is more than just software, and how to create effective processes and habits. He also shares how to set up your scorecard, track your client health, and deliver an awesome ...
Working in Pods, Nurturing Talent, and Scaling a Full-Service Agency with Jesse Resnick
January 11, 2024 16:33 - 37 minutes - 68.5 MB"Small groups of highly skilled, highly motivated, well communicating people can just achieve more than you can at a large organization." Jesse Resnick, co-founder of Ei Digital, a full-service digital agency, was our recent guest on Agency Journey. This episode is a must-listen for agency owners and managers looking to build a high-performing team culture. Episode Insights: 💡 Jesse's journey from working in larger agencies to establishing EI Digital. 💡 The journey of EI Digita...
The Cookieless Future, pLTV AI, Personal Branding Tactics, and Running a ClickUp CRM with Paris Childress
November 26, 2023 09:41 - 33 minutes - 60.8 MBIs your agency prepared for the cookieless future that threatens to “tank” advertising performance? Paris Childress, CEO of SaaS-focused performance marketing agency Hop Online, was our recent guest on Agency Journey. He shared insights on crafting first-party data strategies that can help agencies avoid disrupted campaigns when third party cookies expire. Paris also discussed expanding service offerings with data science capabilities; making use of new privacy-focused technologi...
Productizing Design Services, Adopting EOS Mid-Growth, and Shopify Partnerships with Matthew McIver
November 22, 2023 14:13 - 31 minutes - 58.2 MBWant to take your agency to the next level? Learn how Matthew leveraged EOS, strategic partnerships, and custom ecommerce solutions to optimize operations and expand offerings over 9 years in business. His proven strategies can help your agency demonstrate ROI and pave the path to sustainable growth. Matthew McIver shares his journey evolving Commence Studio from a service-based creative agency into a productized business selling themes on Shopify. Learn how EOS and Traction shape...
Video Case Studies, Writing a Business Book, and Running a Partnership Program with Ian Garlic
November 01, 2023 13:57 - 30 minutes - 56.5 MBRunning a professional services agency? You need compelling case studies to close sales. But most video case studies end up dry, boring, and forgettable. So how do you create video case studies that captivate prospects and accelerate deals? In this episode of Agency Journey, host Gray MacKenzie interviews Ian Garlic, founder of Video Case Story. Ian shares his proven process for producing video case studies that get results. He also talks about writing a book, starting a partnersh...
Managing a Remote Marketing Agency Team Across 7 Time Zones with Janet Mesh
October 24, 2023 14:00 - 36 minutes - 67.4 MBRunning a marketing agency is hard. Running one remotely across several time zones? Even harder. So how do you keep a distributed team aligned, motivated, and growing together? In this episode of Agency Journey, host Gray MacKenzie interviews Janet Mesh, CEO and co-founder of Aimtal, a fully remote marketing agency. We dig into the keys that accelerated Aimtal’s growth over the past 5 years. Janet shares how Aimtal has doubled its team and revenue each year through an intentional...
How Rocket Clicks Streamlined Operations And Improved Client Retention with EOS
September 10, 2023 14:00 - 31 minutes - 72.3 MBAsk any agency owner and they’ll tell you—growth doesn’t happen by accident. It takes strategy, systems, and support. So how do you choose the right blueprint to guide your agency’s growth? What if that blueprint could help you smash through plateaus and scale your team 10x? In this episode of Agency Journey, host Gray MacKenzie interviews Tyler Dolph, CEO of Rocket Clicks. We'll dig deep into how EOS (The Entrepreneurial Operating System) helped transform Rocket Clicks into the A...
How to Build a Resilient and Empowered Company Culture with Mark Abbott
August 27, 2023 09:00 - 40 minutes - 36.7 MBStruggling to get your team aligned on goals and metrics? Wish your company culture was more productive and humane? Mark Abbott, founder and CEO of Ninety, shares how and the importance to implement tools to empower employees and build a resilient organization. In this episode, Mark discusses the specifics of designing effective scorecards, setting targets vs goals, and getting team member buy-in and so much more. Episode Insights: Why companies are complex adaptive systems. The...
How to Build Your Agency's Brand Through Your Team's Personality and Expertise with Jakub Grajcar
July 02, 2023 10:00 - 39 minutes - 35.9 MBIn this episode, Kuba shares his vision for ZenPilot Marketing. He details his strategy to transition ZenPilot's perception from merely a ClickUp implementation partner to a team of agency operations experts. Kuba emphasizes the importance of promoting the ZenPilot team and using platforms like YouTube and LinkedIn to highlight their expertise and unique personalities, fostering a more connected audience. Kuba also offers valuable insights into "low-hanging marketing fruit" for age...
Building Your Creative Fingerprint: Four Ways to Communicate with Your Audience Through Storytelling
June 18, 2023 12:00 - 45 minutes - 105 MBDo you struggle to create work that truly resonates with your audience? The ability to craft stories and messages that forge meaningful connections is what separates good creators from great ones. In today’s episode, host Gray MacKenzie sits down with storytelling expert Jay Acunzo. Jay Acunzo, The founder of the Creator Kitchen, a membership program helping you push yourself creatively. He's also an author, speaker, and host of the award-winning podcast Unthinkable, where creative...
How to Source, Screen and Select the Best Candidates for Your Agency
June 04, 2023 21:00 - 28 minutes - 65.5 MBIn this episode, Erika Zeigyte, CEO of a consulting & recruitment agency called Prosana. joins Gray Mackenzie to discuss the intricacies of hiring an A+ talent for your agency. Erika also shares her insights into what makes for great agency candidates, how to build an effective hiring process, the benefits of using a recruiting agency, interview techniques, and recommended tools for recruiting. In this episode, you'll learn: What makes someone a good fit for an agency? How to ve...
How Roger West Gained Structure and Scale Without Losing Creativity
May 14, 2023 12:00 - 29 minutes - 54.7 MBMisti Ferris holds the “Integrator” seat at digital marketing agency Roger West Creative & Code, which means she ensures that everyone is dancing to the same beat called EOS (even the creatives). In addition to the Integrator role, Misti serves as Vice President of Operations, where her “3 M” mantra: marketer, minimalist and mom (of 4 daughters) is the driving force behind all things requiring structure, process and a firm yet loving nudge. In this episode, you'll learn: How EOS...
The Blueprint for Building a High-Growth Marketing Agency
April 30, 2023 09:00 - 31 minutes - 28.5 MBWilliam Ferreira is the founder of Social Buff, a full-service digital agency that builds and scales direct-to-consumer (DTC) e-commerce brands. Since its launch in 2019, the business has taken countless companies to multi-million pounds in revenue. In this episode, William and Gray discussed the tools and strategies Social Buff uses to operate efficiently while providing high-impact results, including a focus on metrics, process, and hiring the right talent. In this episode, you'...
The Art of Building a Profitable and Effective Agency Mastermind
April 16, 2023 09:00 - 50 minutes - 115 MBIn this power-packed episode, we are joined by JJ Rusell, Partner and Director at Best Damn Agency Mastermind. Together with Gray, they delve into the importance of having a clear vision for mastermind groups, the value of strong connections within the community, and overcoming self-limiting beliefs. They also discuss strategies for building a successful agency and fostering an entrepreneurial mindset in children. Tune in for an insightful conversation that's sure to leave you inspi...
The 5 KPIs for Sustainable Agency Growth with Karl Sakas
April 02, 2023 04:00 - 40 minutes - 73.6 MBIn this episode, Karl Sakas, Author, Speaker, Agency Consultant and Founder of Sakas & Company, joins Gray MacKenzie to discuss strategies & key metrics that agency owners should start tracking, and how it contributes to achieve sustainable growth and increased profits. Karl Sakas helps people at agencies make smarter decisions for smoother growth. Drawing on his background in agency operations, Karl has personally advised hundreds of agencies on every inhabited continent. He is t...
How Pilothouse Scaled to 170+ Employees in Under 3 Years
March 19, 2023 09:00 - 31 minutes - 71.9 MBIn this episode, Andrew Stern, Partner, and COO at Pilothouse, a full-service digital marketing agency that helps DTC brands scale through performance marketing. Andrew shares insights into Pilothouse's unique partnership model with clients, how they've scaled to over 170 employees in just a few years, and the key sales and marketing strategies that have fueled their growth. In this episode, you'll learn: How to Focus on true alignment of incentives between the agency, clients, ...
How to Build a Profitable Agency that Runs Without You
March 05, 2023 10:00 - 37 minutes - 34.3 MBMike Rose, Founder and CEO of Return On Energy, is a highly successful entrepreneur who has built multiple profitable agencies that can run without him. With a track record of accolades, including being named INC Best Places in America and a 3X Inc 5000 Fastest Growing Private Company, Mike shares his insights and strategies for creating a sustainable agency that can thrive even when the founder steps back. As a HubSpot Diamond-Certified Partner and DFW American Marketing Associat...
How To Boost Your Agency's Productivity and Efficiency with Soulful Leadership
February 19, 2023 10:00 - 34 minutes - 32 MBIndividuals with soulful character approach leadership with tremendous fervor. They possess a deep understanding of their organization's structure and prioritize bottom-up motivation over top-down. They recognize the importance of all team members. These leaders also value open communication with all employees, recognizing that each person plays a crucial role in the organization and is equally valuable. In this episode, Kenny Lange, CEO of Kenny Lange Coaching, Kenny helps agency ...
How to Build Profitable Agency Partnerships with Charlie Gaudet
February 05, 2023 10:00 - 38 minutes - 70.8 MBIn this episode, Charles "Charlie" Gaudet II, CEO of Predictable Profits. He is also the author of “The Predictable Profits Playbook" and host of The Beyond 7-Figures Podcast, joins Gray MacKenzie to explore the strategies and best practices for building successful and profitable agency partnerships. In this episode, you'll learn: Why it is important to understand the benefits of agency partnerships How to identify the right partners for your agency How to establish clear expect...
How Implementing EOS Transforms Agencies to Ascend with Anne Shenton
January 22, 2023 10:00 - 24 minutes - 55.7 MBIn this episode, Anne Shenton, CEO of Ascend Strategy & Design, a HubSpot Diamond and Advanced CMS Implementation certified solutions partner, joins Gray MacKenzie to dig deeper into the impact of implementing EOS. Whether it's self-implementation or with a professional implementer, you will learn how an agency quantifies the impact of implementing EOS. Topics discussed in the episode: How Ascend balances using ninety.io and ClickUp and their approach on how to leverage using bo...
A Lean Approach to Adapting Agency Changes and Innovation With Kevin Barber And Chris Dubois
January 08, 2023 10:00 - 37 minutes - 34 MBKevin Barber is the Head of Growth at Lean Labs, focused on helping innovative companies make their marketing profitable so they can scale. Father of 3, lives in Tampa, FL, and loves bikes, boats, and building brands. Chris DuBois is the CEO at Lean Labs, helping build growth teams and websites for brands that deserve to win. Father of 2, and husband of 1. Lives in Portland, Maine, and enjoys exploring the outdoors, and reading a good book. In this episode, Chris DuBois, CEO at Le...
The Keys To A Successful EOS Implementation with John Heritage
December 25, 2022 10:00 - 25 minutes - 46 MBJohn Heritage is the President at Evenbound, A Diamond-level HubSpot Solutions Partner, in 2012. Evenbound specializes in growth marketing and technical consulting. John discusses the benefits of professional EOS implementation and the importance of aligning your organization's goals and processes. Topics discussed in the episode: Evenbound's journey Evenbound's team and expectations How covid changed the way agencies work John's story on discovering EOS Their journey to se...
How Implementing EOS Fueled Fuelius' Growth And Efficiency with Paul Earnden
December 11, 2022 10:00 - 39 minutes - 72.9 MBIn this episode of Agency Journey, Paul joins Gray to discuss what EOS is and how it significantly contributed to Fuelius' growth. Paul Earnden is the Managing Director at Fuelius, an agency that works with scaling companies to provide end-to-end customer journey solutions. Fuelius offers a full suite of services, including CRM enablement, inbound marketing, and web development, designed to help scaling companies grow. Topics discussed in the episode: How Fuelius started and why...
Dark Social: What Is It, How Can It Be Measured and How Does It Work?
November 27, 2022 05:00 - 27 minutes - 25.5 MBOn this episode of Agency Journey, Shama Hyder, CEO of Zen Media, joins Gray to discuss what dark social is, the impact of dark social on your agency's buyer journey, and why it is important to pay attention to it. Topics discussed in the episode: The story behind Zen Media's and ZenPilot's name Zen Media's journey What is dark social? How dark social works and How dark social impacts your buyers' journey What the b2b buying journey looks like Presenting Sponsor: ZenPilot ...
What Blueprint Clients Implement in Their Own Businesses With Andrew Dymski
November 13, 2022 10:00 - 26 minutes - 24.5 MBAfter every project, we collect feedback, brainstorm ideas, and discuss how we can improve our services. Back at the beginning of 2021, we transformed our client journey and added in a discovery project called "The Blueprint". Why did we do this? The Blueprint is the discovery project that allows us to fully understand the agency's pains, frustrations, challenges, and goals for the project. We've received a lot of amazing feedback, and many agencies have even reverse-engineered...
5 Steps To An Amazing Hiring Process For Agencies
October 30, 2022 09:00 - 31 minutes - 28.8 MBAccording to the Bureau of Labor Statistics, demand for labor is at an all-time high. Earlier this year, there were on average 40 more jobs available than unemployed workers. And to make matters worse, most agency owners don't even begin the hiring process until they are well beyond capacity. They wait until their employees start to feel overwhelmed before they even write the job description. Hence the reason why burnout has become an even bigger factor in today's work environment....
What Makes A Great Agency ClickUp Champion with Andrew Dymski
October 16, 2022 09:00 - 28 minutes - 38.6 MBThey take ownership of: The system's design Habits and behaviors of the team inside the system Being a ClickUp expert to answer the team's questions Regardless of the platform you run on. You need to have an internal champion - Monday champion, Asana champion, Teamwork champion, etc. So, are you... A, an agency operator that has claimed the throne of [fill in the blank] champion? Or B, looking to hire or promote within to champion your project management platform? On this e...
What Makes A Great Agency ClickUp Champion with Andrew Dymski - Draft
October 16, 2022 09:00 - 28 minutes - 38.6 MBThey take ownership of: The system's design Habits and behaviors of the team inside the system Being a ClickUp expert to answer the team's questions Regardless of the platform you run on. You need to have an internal champion - Monday champion, Asana champion, Teamwork champion, etc. So, are you... A, an agency operator that has claimed the throne of [fill in the blank] champion? Or B, looking to hire or promote within to champion your project management platform? On this e...
ClickUp 3.0 - Unlocking the Future of Productivity with Zeb Evans
October 02, 2022 09:00 - 27 minutes - 25.4 MBClickUp 3.0 is bringing: 500% increase in speed Supercharged reliability Universal search and 99.99% uptime As ClickUp's largest implementation partner we were super excited to bring Zeb Evans, CEO at ClickUp, to discuss ClickUp's journey to get here and his goal for ClickUp 3.0. Topics discussed in the episode: The phases of ClickUp's evolution - Product, Business and Scale How to enjoy the journey while you're in it Zeb's personal journey since the beginning of ClickUp C...
6 Keys To Agency Change Management with Andrew Dymski
September 18, 2022 14:00 - 21 minutes - 31.2 MBAt ZenPilot, we help agencies transform the system in which they operate on a day-to-day basis - the place they find their tasks, collaborate with their team, communicate with clients, and take their notes. Transforming a project management platform may be one of the biggest areas of change an agency goes through. It impacts the daily workflow of every individual in the organization - and their clients! Is it easy? Nope. Is there friction? Yup! If you're looking to implement cha...
How to Healthily Scale an Agency Over 4x in Less Than a Year
September 04, 2022 09:00 - 27 minutes - 25.3 MBThe Email Marketers help eCommerce brands flourish through Email and SMS marketing. Topics discussed in the episode: Melanie's journey from traditional consulting to starting her own agency. The power of combining email and SMS to grow eCommerce brands. How Klaviyo empowers marketing teams to drive their email and SMS marketing efforts. Klaviyo vs. Attentive How Melanie structures her team, so they don't get overwhelmed during a hyper-growth stage. How The Email Marketers h...
Implementing ClickUp for a 200-person Agency with Lauren Makielski
August 14, 2022 09:00 - 38 minutes - 35.7 MBWhen Lauren's not shoulders-deep in ClickUp at Hawke, she's likely finding something to add to her cookbook collection or looking at new parts for her next mechanical keyboard build. Topics discussed in the episode: How Hawke managed projects using Wrike and a disparate array of tools prior to implementing ClickUp in 2020. Lauren's experience of using ClickUp for 18 months and developing a strong expertise in the platform prior to undertaking the Hawke migration. Lauren's intens...
How To Scale Your Agency's Operations With The Right System And People With Yvonne Heimann
August 07, 2022 14:00 - 29 minutes - 27.4 MBTopics discussed in the episode: 00:25 - 02:40 The Story Behind Yvi's Branding 02:47 - 05:20 How Yvi is productizing her consulting business. 05:30 - 06:40 Helping people build their business in ClickUp 06:50 - 08:00 What is Minerva, and what is Minerva's current focus as a startup 08:00 - 11:50 Yvi and YouTube 12:00 - 13:20 The 10x10 Formula Strategy 13:21 - 15:00 Shifting her approach problem-based learning 15:15-16:50 The art of repurposing content 16:50-19:30 Client Acq...
Increasing Client Value with Productized Services
July 04, 2022 09:45 - 35 minutes - 32.8 MBTopics discussed in the episode: From bootstrapped to profitable exit VC funding vs targeted mentorship Creating a JTBD (jobs-to-be-done) framework Launching DFY services on top of software products Finding opportunities in churn surveys SOPs and KPIs: the cornerstones of team expansion The components of successful link building Infographics as a backlink-magnet Incorporating humor in outreach The future of Postaga Presenting Sponsor: ZenPilot And be sure to check out Ze...
How SmashBrand Gets Clients a 40x ROI
June 19, 2022 13:00 - 31 minutes - 71.6 MBTopics discussed in the episode: Going From a Lifestyle Business to Specialty Agency Narrowing Your Focus For Long-Term Agency Growth Driving Client Acquisition Without Outbound Sales Differentiation and Positioning: 2 Weapons For Lead Generation What to Do When You’re Losing Business to Competitors The Role of Performance-Based Guarantees Using Focus Group Data to Achieve Better Client Outcomes Data-Driven Creative Design Branding KPIs Prospect Theory: Subjectivity = Risk...
How to Build Your Agency on Proven Strategies and Existing Results
June 12, 2022 13:00 - 39 minutes - 91.3 MBTopics discussed in the episode: Addressing Obstacles Throughout The Agency Journey Not Having Enough Clients to Hire More Team Members: Escaping the Catch-22 Finding The Right Clients to Evade Price Errosion The Importance of Client Case Studies Should You Get Your Foot in The Door or Make Your Core Offer Sexier? The Cost of Investing Your Time on Upsells The Role of Satisfaction Guarantees: When to Drop It Giving Yourself Time to Think About Growth Finding 10 Extra Hours ...
How To Find The Right Project Manager For Your Agency w/ Galen Low
June 05, 2022 13:00 - 39 minutes - 91.3 MBTopics discussed in the episode: Approaches to Agency Consulting: ZenPIlot vs TheDPM The 6 Characteristics to Look For in a Senior Project Manager Why You Should Hire Paranoid Project Managers Common Misconceptions About Great Project Managers Should Project Managers Follow The Leader or Be a Leader? What Makes a Senior Project Manager Worth Their Salary? When to Involve Project Managers in the Sales Process How to Best Utilize Project Managers as an Agency Owner Finding a ...
Consultants, Courses, and ZenPilot: Layla Pomper's Take on ClickUp Implementation
May 29, 2022 13:00 - 39 minutes - 91.3 MBTopics discussed in the episode: ProcessDriven’s Business Model Balancing High-Level Strategies and Granular Tweaks When to Focus on One Product vs. Branching Out The PB&J Method to Separating Process From Software Choosing Tools For Clients: Self-Selection vs. Guided Vetting Engaging Service vs. Scalable Product: The Ideal Value Delivery Vehicle Setting Reasonable Implementation Timelines Self-Implementation, Guided Implementation, and DFY: Pros and Cons When to Send Clien...
Best ClickUp Implementation Path For Agencies with Layla Pomper
May 29, 2022 13:00 - 39 minutes - 91.3 MBTopics discussed in the episode: ProcessDriven’s Business Model Balancing High-Level Strategies and Granular Tweaks When to Focus on One Product vs. Branching Out The PB&J Method to Separating Process From Software Choosing Tools For Clients: Self-Selection vs. Guided Vetting Engaging Service vs. Scalable Product: The Ideal Value Delivery Vehicle Setting Reasonable Implementation Timelines Self-Implementation, Guided Implementation, and DFY: Pros and Cons When to Send Clien...
Best ClickUp Implementation Path For Agencies with Layla Pomper
May 29, 2022 13:00 - 39 minutes - 91.3 MBTopics discussed in the episode: ProcessDriven’s Business Model Balancing High-Level Strategies and Granular Tweaks When to Focus on One Product vs. Branching Out The PB&J Method to Separating Process From Software Choosing Tools For Clients: Self-Selection vs. Guided Vetting Engaging Service vs. Scalable Product: The Ideal Value Delivery Vehicle Setting Reasonable Implementation Timelines Self-Implementation, Guided Implementation, and DFY: Pros and Cons When to Send Clien...
The Tiger of SaaS: SEO and Growth Strategies For Agencies w/Jeremiah Smith
May 22, 2022 13:00 - 38 minutes - 88.4 MBTopics discussed in the episode: Niching Down: Chase What You Love Figuring Out Which Clients You Enjoy Working With Social Proof, NDAs, and The Logos You Don’t See How Jeremiah Would Tackle Agency Growth If He Had a Do-Over Practicing What You Preach: Agency Marketing 101 Firing Yourself From Sales Equipping Your Sales Team For Success SEO Investment: Building and Updating Pillar Articles How Good Content Brings Quality Leads Being So Good You Lose Clients? Working With ...