Satish Krishnamurthy | Actionable Marketing Insights From India's Leading Brand Strategist | EP: 011

Advertising Stories

English - June 25, 2020 21:00 - 41 minutes - 28.7 MB - ★★★★ - 17 ratings
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Previous Episode: Matt Faulk | Want To Win More Webby Awards Than Any Other Agency? | EP: 010

Next Episode: Bob Hoffman | The Ad Contrarian Talks About How An Ad Agency Should Pitch For New Accounts | EP: 012

Satish is a Head Of Strategy at Mumbai's Sideways Consulting. He and his teams have grown some of India's and USA's leading brands... and he's helped solve major life and death cultural issues.

Not too shabby.

With his leading New York (including the fan-favorite Naked) and Mumbai agency background, Syracuse University advertising MBA, and brutally strategic approach, Satish can say that he does just a few things. Here are five: master of human insights; channel-agnostic communications strategy; behavior architecture; design thinking; and managing complex digital behavior.

Listen on to hear about Satish's stint as GM at India's gigantic 4G leading telecom Jio; how he managed business development in India and the USA and his personal journey from India to New York and back.

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.