Bob Hoffman | The Ad Contrarian Talks About How An Ad Agency Should Pitch For New Accounts | EP: 012

Advertising Stories

English - June 29, 2020 12:00 - 4 minutes - 3.2 MB - ★★★★ - 17 ratings
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Previous Episode: Satish Krishnamurthy | Actionable Marketing Insights From India's Leading Brand Strategist

Next Episode: Patrick Peduto | How To Lose An $80 Million Advertising Account Overnight | EP: 013

Bob Hoffman Delivers The Ad Contrarian View On How To Pitch For New Advertising Agency Accounts.

In this podcast interview, we share the A.I. version of Bob Hoffman's interview with me about the advertising agency pitch process. Bob tells it like it is. The interview is from my extremely best selling book, "The Levitan Pitch. Buy This Book. Win More Pitches."

Bob Hoffman is the Chief Aggravation Officer at The Type A Group, and much more. I'll just save some time and let Bob tell you himself: "Bob is the author of five Amazon #1 selling books about advertising. He is also one of the most sought-after international speakers on advertising and marketing. One of his books, "BadMen: How Advertising Went From A Minor Annoyance To A Major Menace" exposed many of the dangerous data abuse practices that are now making international headlines. It was selected "Best of Marketing 2017."

He is the creator of the popular “The Ad Contrarian” blog, named one of the world's most influential marketing and advertising blogs by Business Insider."

A nice thing for me… Feedspot has already recognized Advertising Stories as being a top 15 advertising podcast.

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