Will Gardens Grow Their Walls Even Higher?
Real Talk about Real Marketing
English - March 12, 2024 09:00 - 34 minutes - 23.4 MB - ★★★★★ - 7 ratingsTechnology Business acxiom real identity data data guru technology marketing insights customer experience people-based Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: #48 - The Actual Impact of AI
Next Episode: #50 - Diving into Composable CDPs
Gabe Richman of TheTradeDesk joins the podcast to discuss all aspects of cookie deprecation and its impact to the industry – from Google’s Privacy Sandbox and at-risk signals to the changing approaches to authentication and measurement. The team jumps into the details of UID 2.0, AI as a tool, and how a CMO should best spend their next marketing dollar.
LinkedIn profile: linkedin.com/in/gaberichman/
Twitter: twitter.com/TheTradeDesk
Company website: thetradedesk.com
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