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SE4 EP40: How Death Wish Coffee Use Newsletters to Grow Customer Loyalty • Klaviyo:BOS
2X eCommerce Podcast
English - October 01, 2019 12:00 - 31 minutes - 30 MB - ★★★★★ - 51 ratingsMarketing Business Entrepreneurship business digitalmarketing ecommerce etail etailers magento marketings multichannelretail omnichannel onlineretail Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: SE4 EP39: Klaviyo:BOS 2019 Conference
So this is interview #1 at the Klaviyo:BOS 2019 conference with Will Critcher, Head of Direct Marketing, Death Wish Coffee.
Will explains,
Death Wish Coffee's newsletter strategy Their Monday 8 am morning emails How they only engagement with 350,000 from over 500,000 subscribers Huge open rates at 33% How Death Wish Coffee times content Why click rate is the most important metric in emails (pay attention to this one) How to talk to customers-----------
FACEBOOK GROUP...CONTINUE OUR CONVERSATION
The eCommerce GrowthAccelerator Mastermind Facebook Group has just launched. It is a community... ✔️ for founders and experts passionately involved in eCommerce ✔️ for the truly ambitious wanting to make an impact in the markets they serve ✔️ for those willing and open to help and share with other members Here is where to apply to join the Facebook group >>http://bit.ly/ecommercefb