Latest Marketmanager Podcast Episodes
Ep 301: Wendy Chen: Volunteering to Keep it Legal
Tent Talk - July 08, 2024 08:44 - 41 minutes ★★★★★ - 29 ratingsVolunteers are the lifeblood of many farmers markets and we know that even market managers are sometimes labeled as volunteers. That labor of love is admirable. Is it legal? That depends, and it's complicated. Wendy Chen joined us at InTents, the National Farmers Market Conference earlier this y...
Ep 300: Celebrating 300 Episodes of Tent Talk
Tent Talk - July 01, 2024 08:44 - 37 minutes ★★★★★ - 29 ratingsIt's hard to believe that we've produced 300 episodes of Tent Talk, the farmers market podcast, since we started almost five years ago. You'd think we might run out of things to talk about, but nope! There are so many ideas to explore, questions to ponder, and issues to delve into. We love creat...
Ep 299: Market Interns: Eat, Work, Learn!
Tent Talk - June 24, 2024 08:44 - 31 minutes ★★★★★ - 29 ratingsCall it internship, apprenticeship or learning by doing, it's all about training the next generation of farmers, foodmakers and market managers on the job. On this week's episode we talk about how interns can help your market and ways to make those programs beneficial for both sides. A true inte...
Ep 298: Nino Budabin McQuown: National Farmers Market Week Prep
Tent Talk - June 17, 2024 09:00 - 27 minutes ★★★★★ - 29 ratingsIt's the 25th anniversary of National Farmers Market Week. Get ready to get ready with the Farmers Market Coalition Toolkit, it's available now. Get ahead of the game with early press releases and outreach to your local policy makers. Order your temporary I Love Farmers Market tattoos. Plan a ce...
Ep 297: Sagdrina Brown Jalal: Juneteenth is Just a Beginning
Tent Talk - June 10, 2024 09:00 - 41 minutes ★★★★★ - 29 ratingsJuneteenth is coming up, are you ready? With the mid-week holiday coming up, we're seeing observances and events scheduled this coming weekend also the following Saturday and Sunday, June 22nd and 23rd, in addition to June 19th itself. Sagdrina Brown Jalal joined us last year to discuss how to h...
Ep 296: Vendor Story: Not Your Nonna's Sauce Co.
Tent Talk - June 03, 2024 09:00 - 51 minutes ★★★★★ - 29 ratingsWe love a good vendor story almost as much as we love Not Your Nonna's nut-free pesto, full of locally grown basil. Adrianna Zizzo operates her pasta sauce business in six farmers markets a week. Her fledgling business weathered pandemic protocols shortly after she launched. This summer her busi...
Ep 295: David Thayer: America's Farmers Market Celebration 2024
Tent Talk - May 27, 2024 09:00 - 40 minutes ★★★★★ - 29 ratingsIt's a celebration, it's a contest, it's two exciting things at once and it kicks off this coming weekend. American Farmland Trust has operated America's Farmers Market Celebration for 16 years now. It offers a great chance to make your market more visible and engage your shoppers. The cash priz...
Ep 294: Welcome Back to Tent Talk
Tent Talk - May 20, 2024 09:00 - 41 minutes ★★★★★ - 29 ratingsWe’re baaaaack! Did you miss us? After our short recording hiatus, listen in to find out where we’ve been and where we’re growing next.🌱 It’s been a busy spring, and we’ve got a lot cookin’ over here. Follow along as we answer burning questions, including: How Catt and Brijet keep it real ...
Ep 293: Brent Preston: Farming for Good
Tent Talk - May 13, 2024 09:00 - 38 minutes ★★★★★ - 29 ratingsThe work you do farming, or bringing small farmers and shoppers together, is vitally important. Brent Preston spoke at InTents: The Farmers Market Conference 2019 about his time as an organic farmer, the effects of farming on the environment and how farmers and consumers can change those. His bo...
Ep 292: Encore Episode: Promotional Vendors at Your Service
Tent Talk - May 06, 2024 09:00 - 25 minutes ★★★★★ - 29 ratingsWould you get a chiropractic adjustment or purchase a time share at the grocery store? If you answered no, then why would you expect to find those services at the farmers market? This week on Tent Talk we discuss the pros and cons of hosting service providers and informational/promotional booths...
Ep 291: Encore Episode: Pirate Vendors
Tent Talk - April 29, 2024 09:00 - 32 minutes ★★★★★ - 29 ratingsPirate vendors, aargh! No, we’re not talking about buccaneers that sail the seven seas, we’re talking about sellers and solicitors that set up in or around a farmers market as unofficial vendors. Though usually well-intentioned, hawkers, buskers, petitioners, and street vendors can confuse shopp...
Ep 290: Encore Episode: Make Your Farmers Market Opening Grand
Tent Talk - April 22, 2024 09:00 - 37 minutes ★★★★★ - 29 ratingsOpening a new farmers market or starting a new season at an existing one is exciting. A lot goes into getting ready to launch, and building up to a truly grand opening. Building awareness and anticipation for both the community and your family of farmers and vendors means a busy opening day. Pla...
Ep 289: Encore Episode: Communicate with your Market Community
Tent Talk - April 15, 2024 09:00 - 58 minutes ★★★★★ - 29 ratingsCommunicating with your farmers market community can take a lot of forms nowadays. Do you send emailed vendor advisories? Use a private Facebook or Instagram group? Smoke signals or carrier pigeons, maybe? One way or another it's important for farmers, vendors and managers that everyone stays in...
Ep 288: Market That Merch
Tent Talk - April 08, 2024 09:00 - 38 minutes ★★★★★ - 29 ratingsWhat do farmers market people bring home from vacation? Our first stop is always is the local market, and farmers market merch is our favorite souvenir. Selling shopping bags, t-shirts, water bottles and magnets can add to your income stream and also provide a valuable marketing tool. Depending ...
Ep 287: Welcome to the Info Booth
Tent Talk - April 01, 2024 09:00 - 33 minutes ★★★★★ - 29 ratingsYour Info or Welcome Booth is your market home away from home. It's often the place that shoppers and farmers and vendors find your team, where you sell fun merchandise, and where you process SNAP EBT transactions. All the things that apply to making farmers' and vendors' booths effective apply ...
Ep 286: Taking Funding for Granted with Melissa Siwiec
Tent Talk - March 25, 2024 09:00 - 40 minutes ★★★★★ - 29 ratingsWhat project could you complete if you had funding? The deadline for submitting Farmers Market Promotion Program grants is just 51 days away. This week, we chat with Melissa Siwiec, executive director of Pennsylvania's historic Lancaster Central Market, about the process of applying for and then...
Ep 285: Live From InTents 2024
Tent Talk - March 18, 2024 09:00 - 34 minutes ★★★★★ - 29 ratingsOur Live from the InTents Conference episode has become an annual tradition, and it's one of our favorites every year. Tent Talk producer Leandra Hays sat down with conference attendees and asked them to share the best part of their market day. They made us laugh, and cry and sometimes say, "Wh...
Ep 284: Moving Your Market
Tent Talk - March 11, 2024 09:00 - 30 minutes ★★★★★ - 29 ratingsMoving a market is not as simple as scooting a tent or two down the street (not that scooting any tents is without drama.) Sometimes you lose part of your site to a construction project, sometimes a conflicting annual event happens and you have to move the entire market for a day. Finding a new ...
Ep 283: Best of Tent Talk: Application Excavation
Tent Talk - March 04, 2024 10:00 - 55 minutes ★★★★★ - 29 ratingsAre you a farmer or small food business trying to navigate finding spaces to sell at farmers markets? Are you a farmers market manager buried in application emails and trying to find the perfect needles in that haystack? In this episode we're chatting about how we process applications for our ma...
Ep 282: Social Media is a Team Sport
Tent Talk - February 26, 2024 10:00 - 37 minutes ★★★★★ - 29 ratingsPlenty of us have a love-hate relationship with social media.There's nothing like it right now for keeping shoppers up to date on market offerings days and times, and helping your farm or bakery stand out at a busy market. It's free, sort of. It takes so much time. It's so effective, until they ...
Ep 281: Farmer Julie Stoner Has Eggs in a Few Baskets
Tent Talk - February 19, 2024 10:00 - 29 minutes ★★★★★ - 29 ratingsFarmers Julie of Stoner Family Farms has diversified her products to achieve better sales at her farmers markets. Her farm is a family operation, and the market business is her baby. Bringing her daughters into the tent helps lighten the load, and teaches them all the things that small business ...
Ep 280: 2024 InTents Conference Preview
Tent Talk - February 12, 2024 10:00 - 33 minutes ★★★★★ - 29 ratingsThe 8th annual InTents Farmers Market Conference is just around the corner, starting 3 weeks from today. Listen in to hear more about this year's schedule and what's coming up here in San Diego and live online. There's still time to register, just use the link in our bio or on the home page at f...
Ep 279: Maya Madsen: Black History Month and Beyond
Tent Talk - February 05, 2024 10:00 - 53 minutes ★★★★★ - 29 ratingsWe've known Maya Madsen since the beginning of her phenomenal Black woman-owned business' journey. You've heard from her before. We check in often enough to consider her an unofficial Tent Talk podcast co-host. From the start she told us she meant to create a vegan cookie empire and she's...
Ep 278: Hatching New Vendor Businesses
Tent Talk - January 29, 2024 10:00 - 33 minutes ★★★★★ - 29 ratingsHow can talented food makers learn to be successful farmers market vendors? In this week's episode of Tent Talk we're chatting about vendor education. Being passionate about your product is important; being fully prepared will increase sales and reduce stress. That makes small businesses endurin...
Ep 277: Chef Saeed is on Fire
Tent Talk - January 22, 2024 10:00 - 43 minutes ★★★★★ - 29 ratingsEnjoy this week's Vendor Story episode. Hot sauce is a fast growing category at our farmers markets nowadays, and Chef Saeed is on fire with his fermented sauces featuring unique flavor combinations. It's not just the taste that makes a food business successful though. In our Vendor-101 program ...
Ep 276: Back To Basics
Tent Talk - January 15, 2024 10:00 - 49 minutes ★★★★★ - 29 ratingsWith lots of new farmers markets ramping up for their first or second season, let's take it back to the basics. Experienced manager? Stay with us, sometimes a little refresher can be a great thing. Farmer or vendor? Let's see if you think this is sound advice. There's a lot to know and a lo...
Ep 275: 2024 InTENTions
Tent Talk - January 08, 2024 10:00 - 52 minutes ★★★★★ - 29 ratingsIt's a new year, a blank slate. January always feels like a good time to think about what's working, what's not, and create your list of things to change and things to do at your market, and personally. We're all about setting InTENTions (see what we did there?). Market managers and market vendo...
Ep 274: Ringing The Bell on 2024
Tent Talk - January 01, 2024 10:00 - 2 minutes ★★★★★ - 29 ratingsHappy New Year! 2023 was a lot, full of changes, excitement, highs and lows. We're welcoming 2024 and looking forward to focused growth, outreach and some exciting collaborations. Unless the universe throws us onto a whole new roller coaster of course, and then we'll do what farmers market pros ...
Ep 273: A Holiday Message
Tent Talk - December 25, 2023 10:00 - 1 minute ★★★★★ - 29 ratingsWhether and however you're celebrating Christmas today, we hope you're getting a day off from at least most of your duties and chores. Farmers are still feeding animals and food makers may yet be delivering holiday orders. 2023 has been a lot: happy, sad, bus...
Ep 272: Christy Campli: Managing All the Events
Tent Talk - December 18, 2023 10:00 - 42 minutes ★★★★★ - 29 ratingsHow do you go from zero to 60, or maybe 90, in a bit less than three short years? For Christy Campli, some keys were starting with experience in local food systems, and building on an established brand. Now she manages multiple year-round weekly farmers markets, regularly scheduled artisan marke...
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