Latest Marketing innovation Podcast Episodes

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6 Tips for Analyzing Competitive Pricing Data

The Weekly Consult - January 17, 2023 12:00 - 5 minutes ★★★★★ - 1 rating
If your price is too high, you risk missing out on sales. But if your price is too low, you leave money on the table. That's why analyzing competitive pricing data is essential for competitive analysis. Hi, I'm Stewart Swayze, and this is The Weekly Consult where we help you become a better ma...

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How to Get Competitor Pricing

The Weekly Consult - January 12, 2023 11:00 - 2 minutes ★★★★★ - 1 rating
You need competitive pricing data to stay up to date in the market. But how do you get competitive pricing? I'm Stewart Swayze, and this is The Weekly Consult, where we help you become a better marketer by sharing the latest information on marketing innovation, training, technology, and insights...

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12 Signs You're Ready for a Career in Digital Marketing

The Weekly Consult - December 15, 2022 16:00 - 4 minutes ★★★★★ - 1 rating
12 Signs You're Ready for a Career in Digital Marketing Do You Have What It Takes To Become A Digital Marketer? Are you looking for a career that's constantly changing and growing? Do you want to work with some of the brightest minds in the world? If so, digital marketing may be perfect for yo...

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What Is Marketing Research | Why Is It Important?

The Weekly Consult - December 15, 2022 16:00 - 9 minutes ★★★★★ - 1 rating
What is marketing research? Marketing research is the process of gathering, analyzing, and interpreting information about markets, customers and competitors. Subscribe to our newsletter: https://bit.ly/weeklyconsultnewsletter Visit our website: https://weeklyconsult.com/

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Rebrand to The Weekly Consult

The Weekly Consult - December 09, 2022 19:00 - 59 seconds ★★★★★ - 1 rating
It can be tough to keep up with all the innovations going on in marketing. And if you're not keeping up with technology, training, and advice, you could be at a huge disadvantage in your marketing career. That's why I've decided to rebrand and make a podcast dedicated to helping marketers, lik...

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Share Your Gift With the World

The Weekly Consult - March 23, 2020 15:00 - 8 minutes ★★★★★ - 1 rating
On Episode 18, we discuss how to share you gift with this world. Now, more than ever, people are searching for answers during this time of uncertainty. You have the opportunity to help so many people. Listen to this episode to learn how to share you gift, build your brand, and change people's li...

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How to Create a Lead Magnet

The Weekly Consult - March 10, 2020 08:00 - 10 minutes ★★★★★ - 1 rating
On Episode 17 of Content Marketing for Coaches, I'll discuss how to create a lead magnet. Generating leads Is one of the most difficult challenges for coaches. I'll break down the process into 6 simple steps.  Plus, you'll learn what is a lead magnet, why create a lead magnet, types of a lead m...

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How to Build Your Brand

The Weekly Consult - March 03, 2020 08:00 - 12 minutes ★★★★★ - 1 rating
On Episode 16 of Content Marketing for Coaches, you'll learn How to Build Your Brand. I'll provide you 5 Steps to Build Your Brand Online and stand out from the crowd of other coaches.  Building your brand is one of the most important activities you can do as a coach and small business owners. ...

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17 Techniques to Speed Up Your Content Creation

The Weekly Consult - February 25, 2020 08:00 - 16 minutes ★★★★★ - 1 rating
On Episode 15 of Content Marketing for Coaches, you'll learn 17 techniques to speed up your content creation process. As a coach and business owner, we don't have a ton of time or a team to create content for us. But, by using these techniques, you'll learn to create valuable content in less tim...

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4 Psychological Tips to Improve Your Content

The Weekly Consult - February 17, 2020 19:00 - 10 minutes ★★★★★ - 1 rating
On Episode 14 of Content Marketing for Coaches, you'll learn 4 psychological tips to improve your content. I'll walk through each tip and teach how you can use them for your content marketing. If you want to get more clients online, this episode is for you! But, make sure you only use these tip...

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Why You Need a Distinctive Coaching Niche to Stand Out Online

The Weekly Consult - February 10, 2020 20:00 - 14 minutes ★★★★★ - 1 rating
On Today's Episode of Content Marketing for Coaches, you'll learn why you need a distinctive coaching niche to stand out line. I'll go through the advantages of having a coaching niche and the disadvantages of not having a niche.  I'll also provide some crazy statistics that you don't want to m...

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Why You Need a Coaching Niche

The Weekly Consult - February 10, 2020 20:00 - 14 minutes ★★★★★ - 1 rating
On Today's Episode of Content Marketing for Coaches, you'll learn why you need a coaching niche. I'll go through the advantages of having a coaching niche and the disadvantages of not having a niche.  I'll also provide some crazy statistics that you don't want to miss. Last, I'll give you a qui...

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Overcoming Sales Objections to Grow Your Coaching Business

The Weekly Consult - February 04, 2020 07:00 - 18 minutes ★★★★★ - 1 rating
On Today's Episode of Content Marketing for Coaches, you'll learn how to overcome sales objections to grow your coaching business. In this episode, I'll discuss the 4 most common sales objections you'll face as a coach. I'll provide you a framework to help you overcome those objections. Plus, ti...

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What To Do If Nobody Is Reading Your Coaching Blog (7 Ideas to Consider)

The Weekly Consult - January 27, 2020 18:00 - 12 minutes ★★★★★ - 1 rating
On Today's Episode of Content Marketing for Coaches, you'll learn what to do If nobody Is reading your coaching blog. Which sucks! You want to get coaching clients online, right? That's why you blog. I'll give you 7 ideas to consider to improve your blogs and increase your readers. If you follow...

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How to Handle Haters - 6 Tips

The Weekly Consult - January 20, 2020 20:00 - 14 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you'll learn How to Handle Haters Online. Online haters suck! But, you need to build your coaching brand and stand out from the crowd of 65,000 other coaches. When you truly market your coaching business, you'll run into haters. In this episod...

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Content Marketing vs Social Media Marketing - What's the Difference?

The Weekly Consult - January 14, 2020 18:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, we discuss the difference between social media marketing and content marketing. When you know the similarities, differences and how to use content and social media, you are well on your way to growing your business by getting coaching clients ...

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Content Marketing vs Social Media Marketing - What's the Difference?

The Weekly Consult - January 14, 2020 18:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, we discuss the difference between social media marketing and content marketing. When you know the similarities, differences and how to use content and social media, you are well on your way to growing your business by getting coaching clients ...

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CM 8: How Much You Should Charge for Coaching + Free Bonus

The Weekly Consult - January 07, 2020 19:00 - 10 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, we discuss how much you should charge for coaching. I'm going to give you my recommendation on how to price coaching and provide you with a free bonus at the end. If you're having trouble figuring out how much to charge as a coach or coaching ...

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How Much You Should Charge for Coaching + Free Bonus

The Weekly Consult - January 07, 2020 19:00 - 10 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, we discuss how much you should charge for coaching. I'm going to give you my recommendation on how to price coaching and provide you with a free bonus at the end. If you're having trouble figuring out how much to charge as a coach or coaching ...

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How Much You Should Charge for Coaching + Free Bonus

The Weekly Consult - January 07, 2020 19:00 - 10 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, we discuss how much you should charge for coaching. I'm going to give you my recommendation on how to price coaching and provide you with a free bonus at the end. If you're having trouble figuring out how much to charge as a coach or coaching ...

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CM 7: My Best Advice for a Financially Struggling Coach - Start 2020 Off Right!

The Weekly Consult - January 02, 2020 19:00 - 18 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, I'll provide my best tips for coaches that struggled during 2019. If you implement these tips and stay consistent, I have confidence you'll start signing clients and your 2020 will be amazing! 

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My Best Advice for a Financially Struggling Coach - Start 2020 Off Right!

The Weekly Consult - January 02, 2020 19:00 - 18 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, I'll provide my best tips for coaches that struggled during 2019. If you implement these tips and stay consistent, I have confidence you'll start signing clients and your 2020 will be amazing! 

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CM 6: How Straddling The Fence Is Costing You Coaching Clients

The Weekly Consult - December 17, 2019 02:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you will hear the story of Hunter the Life Coach that's struggling to attract ideal clients. Hunter is straddling a content fence that's hard to let go of ... but once you do, with a little time, your coaching business will take off.   

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How Straddling The Fence Is Costing You Coaching Clients

The Weekly Consult - December 17, 2019 02:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you will hear the story of Hunter the Life Coach that's struggling to attract ideal clients. Hunter is straddling a content fence that's hard to let go of ... but once you do, with a little time, your coaching business will take off.   

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CM 5: How to Curate Content That Attracts Customers

The Weekly Consult - December 05, 2019 04:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you will learn how to curate content that attracts ideal customers, builds your brand, and increases engagement. You'll discover the "right" way to curate and share 3rd party content to reduce your workload, but continue to market your coachin...

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How to Curate Content That Attracts Coaching Clients

The Weekly Consult - December 05, 2019 04:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you will learn how to curate content that attracts ideal customers, builds your brand, and increases engagement. You'll discover the "right" way to curate and share 3rd party content to reduce your workload, but continue to market your coachin...

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How to Curate Content That Attracts Customers

The Weekly Consult - December 05, 2019 04:00 - 13 minutes ★★★★★ - 1 rating
On today's episode of Content Marketing for Coaches, you will learn how to curate content that attracts ideal customers, builds your brand, and increases engagement. You'll discover the "right" way to curate and share 3rd party content to reduce your workload, but continue to market your coachin...

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CM 4: Aligning Content to the Buyer's Journey

The Weekly Consult - November 22, 2019 01:00 - 15 minutes ★★★★★ - 1 rating
On this episode of Content Marketing for Coaches, we're going to discuss the Buyer's Journey. You'll learn how to create content aligned to the Buyer's Journey that moves your Ideal Customer from a prospect to a coaching client. You can find the resource discussed at: www.stewartswayze.com/journey

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Aligning Content to the Buyer's Journey

The Weekly Consult - November 22, 2019 01:00 - 15 minutes ★★★★★ - 1 rating
On this episode of Content Marketing for Coaches, we're going to discuss the Buyer's Journey. You'll learn how to create content aligned to the Buyer's Journey that moves your Ideal Customer from a prospect to a coaching client. You can find the resource discussed at: www.stewartswayze.com/journey

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Aligning Content to the Buyer's Journey

The Weekly Consult - November 22, 2019 01:00 - 15 minutes ★★★★★ - 1 rating
On this episode of Content Marketing for Coaches, we're going to discuss the Buyer's Journey. You'll learn how to create content aligned to the Buyer's Journey that moves your Ideal Customer from a prospect to a coaching client. You can find the resource discussed at: www.stewartswayze.com/journey

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