Latest Inbound 2019 Podcast Episodes

Marketing Mic Drop: The 3 C's of Creativity

HBCU Admissions & Marketing Mic Drop - August 24, 2020 21:00 - 40 minutes
The Stratagon creative team discusses the 3 Cs of creativity from the perspective of design, copy, and video: curiosity, collaboration, and courage. Join us for a deep dive into how creativity is an important aspect of marketing and how it aligns with strategy and technology. Creative case stud...

Content Marketing- How to create good content and promote it well.

HBCU Admissions & Marketing Mic Drop - July 21, 2020 20:00 - 30 minutes
Looking to create content and promote it well? Join Abigail Lind, Emily Murphy, and Melissa Campbell as they discuss creating stellar content and ways you can promote it well! See more content resources at stratagon.com/blog 

What You Should Know About Account Based Marketing

HBCU Admissions & Marketing Mic Drop - June 17, 2020 16:00 - 50 minutes
Listen as Alex Moore, Kelly Buck, Ryan Burkett, and Melissa Campbell walk you through everything ABM! In this podcast we talk about tools of the trade, where to start, and why Account Based Marketing matters in the long run! Here's a list of some of our favorite ABM Tools:  Hubspot Marketo Lis...

Marketing Diversification w/ Michael Christian, Alex Moore & Ryan Burkett

HBCU Admissions & Marketing Mic Drop - May 18, 2020 13:00 - 40 minutes
HBCU Admissions and Marketing Mic Drop, a podcast presented by Stratagon Higher Ed, is where HBCU admissions and marketing professionals gather to share insights and strategies for success. Each episode explores innovative trends, offers expert advice, and introduces tools to enhance the impact ...

Michael Christian on COVID-19 Impacts and Beyond

HBCU Admissions & Marketing Mic Drop - March 23, 2020 14:00 - 21 minutes
More than half of US B2B marketers said that in-person events and trade-shows were an effective channel for driving conversions. What's going to happen now that those trade shows are no longer taking place? On this episode of Marketing Mic drop, hear from Stratagon's business development lead M...

Meet the Stratagon Business Development Team!

HBCU Admissions & Marketing Mic Drop - August 22, 2019 10:00 - 20 minutes
Listen to our new Marketing Mic Drop as Ginny Scheer interviews our Business Development (BD) team: Michael Christian and Abigail Lind. We cover everything from a typical workday to client expectations when they decide partner with us. If you missed our first podcast on INBOUND19, check it out h...

What to Expect From Inbound 2019

HBCU Admissions & Marketing Mic Drop - July 08, 2019 18:00 - 16 minutes
Inbound 2019 is right around the corner, and we are preparing for the greatest digital marketing conference of the year! As our team grows, this year we will have a few new faces attending Inbound, as well as a couple of us joining the “five-timers” club. Inbound has more than 24,000 attendees a...