Latest Financialstrategy Podcast Episodes

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What to Do if You're Behind on Doing Your Taxes

Keep What You Earn - April 12, 2024 09:00 - 12 minutes ★★★★★ - 170 ratings
In this episode, Shannon discusses what to do if you're behind on doing your taxes. As the tax deadline approaches, Shannon provides a detailed blueprint for handling the situation, covering various scenarios and offering valuable advice for business owners. She emphasizes the importance of taki...

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Is Productivity the Same as Profitability?

Keep What You Earn - April 11, 2024 09:00 - 9 minutes ★★★★★ - 170 ratings
In this episode, Shannon discusses the mindset shift from valuing productivity to prioritizing profitability in entrepreneurship. She shares personal experiences and insights on how to focus on tasks that generate real results and revenue for your business. Shannon emphasizes the importance of u...

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Building an Aesthetic-Driven Brand with Tori Kruse

Keep What You Earn - April 10, 2024 09:00 - 23 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon continues her conversation with Tori Kruse, a personal stylist and founder of a mindset and confidence coaching company. Tori shares her journey from competing in Miss USA to founding her company, emphasizing the importance of internal discovery and...

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Investing in Brand Presence with Tori Kruse

Keep What You Earn - April 09, 2024 09:00 - 26 minutes ★★★★★ - 170 ratings
Today, Shannon interviews Tori Kruse, founder and CEO of Tori Kruse Enterprises. Tori shares her expertise in helping female speakers and leaders align their internal power with their external image. They discuss the importance of confidence in wardrobe choices and how it can impact one's perfor...

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Who Do I Ask?

Keep What You Earn - April 08, 2024 09:00 - 14 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon discusses the common dilemma faced by business owners of not knowing who to ask for important business and financial advice. She addresses the challenges of finding the right professionals to answer questions about setting up a business bank account...

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S Corp Salary Explained Like a 3rd Grader

Keep What You Earn - April 05, 2024 09:00 - 15 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon breaks down the complex topic of S Corp salary in a way that's easy for anyone to understand. She explains the important requirement for S Corp owners to pay themselves a reasonable salary and delves into the internal and external factors that come ...

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How Can Three Simple Steps Ease Tax Season Anxiety?

Keep What You Earn - April 04, 2024 09:00 - 18 minutes ★★★★★ - 170 ratings
Today, Shannon shares three simple steps to ease tax season anxiety. She emphasizes the importance of proactive bookkeeping and offers practical tips to make it more manageable. Additionally, she discusses the significance of organizing tax-related documents and suggests strategies to effectivel...

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What to Expect as a Franchisee with Liz Leonard

Keep What You Earn - April 03, 2024 09:00 - 23 minutes ★★★★★ - 170 ratings
In this episode of "Keep What You Earn," Shannon continues her insightful conversation with franchise expert Liz Leonard on the intricacies of being a successful franchisee. They delve into the challenges and experiences of franchise owners, including the importance of working capital and buildi...

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Is a Franchise Right for You? with Liz Leonard

Keep What You Earn - April 02, 2024 09:00 - 21 minutes ★★★★★ - 170 ratings
In this episode, Shannon dives into the world of franchise businesses with expert Liz Leonard. They explore the lesser-known side of franchising, beyond the typical fast food and restaurant models, and discover the wide range of opportunities available in home services, healthcare, education, an...

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3 Voices You Need to Silence to Succeed

Keep What You Earn - April 01, 2024 09:00 - 21 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon delves into the internal voices that entrepreneurs must silence in order to succeed. She identifies three key voices: comparison, overwhelm, and the fear of making someone feel bad. Through personal anecdotes and reflections, Shannon provides insigh...

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CFO Q&A - Tax Estimates

Keep What You Earn - March 29, 2024 09:00 - 14 minutes ★★★★★ - 170 ratings
In this episode, Shannon dives into the complex world of tax estimates and how they apply to entrepreneurs. Addressing a question from CFO On Demand, Shannon breaks down the intricacies of paying estimated taxes throughout the year as an S corporation, emphasizing the need to understand the prac...

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Investing in Businesses - What You Need to Know

Keep What You Earn - March 28, 2024 09:00 - 20 minutes ★★★★★ - 170 ratings
In this episode, Shannon shares her insights on what to consider when investing in businesses. She breaks down the essential questions to ask and factors to evaluate when approached for investment opportunities, providing valuable perspective for both potential investors and business owners seek...

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Cross-Generation Communication in Your Business with Lindsey Pollak

Keep What You Earn - March 27, 2024 09:00 - 31 minutes ★★★★★ - 170 ratings
Today, Shannon is into the second part of her enriching conversation with Lindsey Pollak, a renowned career and workplace expert. Shannon and Lindsey continue unraveling the complexities and opportunities of cross-generation communication within your business.   Last time, Lindsey gave valua...

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Appreciating and Working with Other Generations with Lindsey Pollak

Keep What You Earn - March 26, 2024 09:00 - 24 minutes ★★★★★ - 170 ratings
In today’s episode, Shannon dives into the intriguing world of generational differences with guest Lindsey Pollak, a renowned career and workplace expert. Together, they explore the impact of cross-generational communication and the various challenges that arise from miscommunication. Discover t...

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What to Track in Your Books

Keep What You Earn - March 25, 2024 10:00 - 15 minutes ★★★★★ - 170 ratings
Today, Shannon dives into the often overlooked aspect of bookkeeping - the customization and organization of accounts in QuickBooks Online. She shares valuable insights on how to create a chart of accounts tailored to your business, including tips on tracking income and expenses more effectively...

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Stop Trying to Scale Everything

Keep What You Earn - March 22, 2024 09:00 - 14 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon explores the misconception of scaling in business. Providing insights into differentiating between growth and operational efficiency, Shannon emphasizes the importance of understanding when not to scale. Drawing from personal experiences, she encour...

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Compensation Plans - Commission or Flat Rate?

Keep What You Earn - March 21, 2024 09:00 - 20 minutes ★★★★★ - 170 ratings
In this episode, Shannon delves into the complexities of compensation planning, particularly exploring the dilemma of choosing between commission-based or flat-rate compensation plans. Unraveling the intricacies of cash flow forecasts, she provides practical insights and strategic considerations...

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Mastering Facebook Ads and Paid Content with Peter Vander Wall

Keep What You Earn - March 20, 2024 10:00 - 23 minutes ★★★★★ - 170 ratings
Today, Shannon continues her discussion with guest Peter Vander Wall about the intricacies of paid content, specifically focusing on Facebook ads. Shannon and Peter delve into the different strategies for using paid content to the advantage of professional service firms and provide valuable insi...

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Proven Methods for Organic Content with Peter Vander Wall

Keep What You Earn - March 19, 2024 10:00 - 28 minutes ★★★★★ - 170 ratings
In this episode, we dive into the world of organic content and how to make it work for your professional services firm. Our guest, Peter Vander Wall, a marketing consultant specializing in helping professional service firms scale their client acquisitions, shares insights on creating relatable a...

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What's the Best Way to Pour Money Into Your Business?

Keep What You Earn - March 18, 2024 10:00 - 6 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon tackles an important question for business owners: how to put more money into your business. She breaks down two key ways to inject capital into your business, highlighting the importance of understanding the accounting implications to avoid unneces...

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Building a Business with Exit Strategy in Mind

Keep What You Earn - March 15, 2024 10:00 - 11 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon discusses the importance of building a business with an exit strategy in mind, even if selling the business is not in your immediate plans. She emphasizes the need to create a business that is sellable and appeals to potential buyers, and shares her...

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Introducing Money to Kids: Where Do You Start?

Keep What You Earn - March 14, 2024 10:00 - 16 minutes ★★★★★ - 170 ratings
In this episode, discover how to empower your children with valuable money lessons, even if you're not a financial expert yourself. By actively involving them in financial decisions and experiences, you can lay the foundation for a healthier relationship with money and help shape their positive ...

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What to Look for in a Bookkeeper with Misa Bacon

Keep What You Earn - March 13, 2024 10:00 - 25 minutes ★★★★★ - 170 ratings
In this episode, Shannon continues the conversation with bookkeeping expert Misa Bacon. They dive into what to expect from a bookkeeper, how to vet the right professional for your business, and the importance of communication and personalization in the bookkeeping relationship. Misa shares valua...

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Simple Ways to Track Your Books with Misa Bacon

Keep What You Earn - March 12, 2024 10:00 - 20 minutes ★★★★★ - 170 ratings
In this episode, Shannon welcomes Misa Bacon, founder of Perfectly Kept Books, to discuss the misunderstood world of bookkeeping. Misa shares her passion for helping women entrepreneurs and creatives understand their finances and turn their data into decisions. The episode highlights the importa...

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Are Quarterly Taxes Necessary For You?

Keep What You Earn - March 11, 2024 10:00 - 14 minutes ★★★★★ - 170 ratings
On this episode of Keep What You Earn, Shannon gets into the topic of quarterly estimated taxes. Advocating for a nontraditional approach, she emphasizes the importance of good bookkeeping and understanding how to save money for taxes. Through real-life examples and practical advice, Shannon cha...

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Is Hiring Your Family the Right Thing to Do?

Keep What You Earn - March 08, 2024 10:00 - 17 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon gets into a topic that many entrepreneurs grapple with: the decision of whether to hire family members in their business. She discusses the potential benefits and drawbacks of this choice, offering insights into the unique dynamics and consideration...

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Mastering Recruitment: Marketing Strategies with Shannon

Keep What You Earn - March 07, 2024 10:00 - 16 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon shares her insights on mastering recruitment and marketing strategies. She discusses the value of being intentional in job descriptions and how it can enhance the hiring process. Shannon sheds light on the success she has had in attracting quality c...

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What We Left Behind in Corporate Career Life with Amanda Adams

Keep What You Earn - March 06, 2024 10:00 - 22 minutes ★★★★★ - 170 ratings
In this episode of Keep What You Earn, Shannon continues her conversation with guest Amanda Adams about their experiences in corporate careers and how they have shaped their approach to building their own practices as self-employed accountants. They discuss the importance of setting boundaries, ...

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Challenges of Succeeding in Corporate and Accounting with Amanda Adams

Keep What You Earn - March 05, 2024 10:00 - 36 minutes ★★★★★ - 170 ratings
Today we're joined by Amanda Adams, a fellow CPA and business owner who's here to share her journey and the trials we face in the corporate accounting world. Amanda sheds light on the demanding work culture in big accounting firms and we dive into our shared experiences as women navigating this ...

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The Power of Diverse Mastermind Groups for Comprehensive Growth

Keep What You Earn - March 04, 2024 10:00 - 16 minutes ★★★★★ - 170 ratings
In this episode of "Keep What You Earn," Shannon delves into the concept of mastermind groups and their potential impact on business growth. She breaks down three types of masterminds entrepreneurs should consider and provides valuable insights on how to approach each one for maximum return on i...

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