Latest Customer research Podcast Episodes

Jonathan Markwell on Customer Interviews

Empathy Deployed: Customer Interview Examples - December 09, 2021 16:53 - 46 minutes
Morgan Williams approached me to ask if he could interview me about my experience conducting customer interviews. I responded that I'd be happy to. But it might be fun if we recorded it for this podcast. Morgan agreed. So here's the interview of me, Jonathan Markwell. You can find Mo...

Megan Sayers on Toggl

Empathy Deployed: Customer Interview Examples - December 02, 2021 14:28 - 41 minutes
Megan Sayers is a customer of Toggl. Toggl is a time tracking tool. I’ll be trying to understand why Megan purchased Toggl, how she uses it and what alternatives she considered. Megan is one half of the design partnership, Make Good Design. Make Good Design is on a mission to elevate t...

Winne Man on Bob HRIS

Empathy Deployed: Customer Interview Examples - November 25, 2021 18:12 - 44 minutes
Winnie Man is a customer of Bob. Bob is an HR information system. I’ll be trying to understand why Winnie purchased Bob, how she uses it and what alternatives she considered. Winne’s the Human Resources Director at Acquired. Acquired provide payment processing and banking services in o...

Krista Melgarejo on Notion

Empathy Deployed: Customer Interview Examples - November 18, 2021 21:39 - 42 minutes
Krista Melgarejo is a customer of Notion. Notion is a tool for note-taking, project management and more. I’ll be trying to understand why Krista purchased Notion, how they use it and what alternatives they’ve considered. Krista’s a marine scientist turned writer and digital marketer. T...

Jacob Funnell on Semrush

Empathy Deployed: Customer Interview Examples - November 17, 2021 17:26 - 46 minutes
Jacob Funnell is a customer of Semrush. Semrush describes itself as an online visibility management platform. I’ll be trying to understand why Jacob purchased Semrush, how he uses it and what alternatives he’s considered. Jacob’s a freelance digital marketer with a decade of experience...

Carl Jeffrey on ProtonVPN

Empathy Deployed: Customer Interview Examples - November 16, 2021 16:16 - 40 minutes
Carl Jeffrey is a customer of ProtonVPN. ProtonVPN is an open-source privacy-first virtual private network. I’ll be trying to understand why Carl purchased ProtonVPN, how he uses it and what alternatives he’s considered. Carl’s a designer and he’s helped in the early stages of various ...

Welcome to Empathy Deployed

Empathy Deployed: Customer Interview Examples - November 15, 2021 17:29 - 8 minutes
Welcome to Empathy Deployed a podcast where you can experience an example customer interview every week. You'll discover new perspectives on different software products and improve your customer interview technique as I attempt to do the same. I’m Jonathan Markwell. This episode provid...

Trailer

Empathy Deployed: Customer Interview Examples - October 27, 2021 23:01 - 2 minutes
I’ve lost jobs, fallen out with cofounders and had my software products fail because I didn’t understand other people’s perspectives. I really enjoy writing software and tinkering with my own ideas. My comfort zone is not talking to anyone. Unsurprisingly, multiple colleagues have give...