Episode 49 - Leaving FMCG is NOT the career risk it once was with Amanda Schmidhofer, Chief Consumer Officer for Mrs Mac’s

Your Future in Sales & Marketing

English - August 24, 2022 21:00 - 43 minutes - 30 MB
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Previous Episode: Episode 48 - How to make the move from Agency to client side with Liam Loan-Lack, CMC

Next Episode: Episode 50 - From Tier 1 FMCG to PE with James Farrow, Sales Director for Upfield

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Amanda Schmidhofer, Chief Consumer Officer for Mrs Mac’s joins Mike Dickson to discuss, "Leaving FMCG is NOT the career risk it once was".

Amanda will share her story and insights around her own personal career goals and challenges to achieving success. With over 15 years of experience in leading flagship portfolios, Amanda is known for making the complex simple and mobilising teams to deliver a shared vision.

Amanda’s career has taken her from classic tier 1 FMCG with Nestle and Coke to the B2B world with Bingo Industries and back into FMCG with Mrs Macs. In years gone by, a move for a marketer out of FMCG was risky, would you get back in? But today, that view has changed, and Amanda is living proof.

So, let’s get into it! Enjoy.