In this episode of Your Future in Sales & Marketing I’ll be talking with Adam Ballesty, the new CMO of Dominos. 

Adam shares some of his thinking about his upcoming first 90 days in his new gig, reveals the best team he’s ever worked for and how staying as a specialist brand marketer is unlikely to enable you to take on the big CMO roles. 

Adam has more than 20 years’ experience in consumer and retail marketing, specialising in food and beverage marketing and brand leadership. Most recently, he spent two years as General Manager of Asia-Pacific for non-alcohol brand, Seedlip. Prior to this, he was the Director of Marketing for Sports at Foxtel, and before that held the Marketing and Innovation Director post at Diageo Australia for five years. Other roles on his resume include Group Marketing Manager at Pacific Brands and Marketing Manager for Skins.