Ep 58: [Q&A] Politics, repurposing and being spontaneous with your copy

The secrets to great content (and more).

The key takeaways: Being organised and being entrepreneurial are not mutually exclusive. An entrepreneurial mind dreams the dreams, an organised mind makes the dreams happen. Ride the waves of inspiration if you can, but always be strategic. Talking politics is a great way to showcase your values and polarise your audience, but if that’s the way you want to go, you need to be prepared to deal with the keyboard warriors. The three things you NEED for great content are clarity, personality and consistency. I dig into each of these in more detail in the ep, so do give it a listen. You can repurpose a great piece of evergreen content until the end of time, but get creative with the way you do it. --------------------

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For the full show notes, including all the links mentioned in this episode, go here >> http://dairepaddy.com/episode58

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