56 - Young Influentials | Fall of Fearless Girl?
Yeah, That's Probably an Ad
English - October 09, 2017 02:43 - 56 minutes - 51.7 MB - ★★★★★ - 138 ratingsBusiness News advertising marketing media technology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: 55 - Why Brands Are Going Big on Experiential Marketing
Next Episode: 57 - The Year's Top Marketers | Women Boycott Twitter
It's time to honor some of the top talent under 40 in marketing, media in tech as Adweek unveils 2017's Young Influentials. We've even got one in the house: Bennett D. Bennett, BBDO copywriter, joins our editors and writers for a discussion of key influencers like multitalented HBO star Issa Rae. We also talk about the shadow cast over Fearless Girl with news that the client's parent company must pay $5 million for gender inequality.
Timestamps: 1:10: Can Fearless Girl's legacy endure the client's new PR debacle? | 12:45: How Las Vegas' messaging shifted after disaster | 20:40: Jackson Hole channels Charlie Chaplin | 27:55: Volkswagen gets real about family | 36:10: Issa Rae and 2017's other Young Influentials.