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Influencers with Taylor Lorenz
Wonks and War Rooms
English - January 31, 2024 14:00 - 34 minutes - 23.9 MB - ★★★★★ - 1 ratingEducation Science Social Sciences political communication technology news social media politicians journalists activists civil society education Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
This week Elizabeth chats with tech culture reporter and Washington Post columnist, Taylor Lorenz about influencers and the influencer industry. Taylor takes us from Ce-web-reties to influencers to content creators, telling us a bit about the history of folks who monetize their online presence. The two chat about the influencer industry beyond social media influencer marketing, the unique dynamics of political campaigning, smaller scale content creators as opinion leaders, and the ways in which having a perspective in the content you create meshes with expectations for authenticity and objectivity.
Additional Resources:
Taylor Lorenz’s social media info:
Instagram (@taylorlorenz)Facebook (Taylor P Lorenz) X (Formerly Twitter) (@TaylorLorenz) Threads (@taylorlorenz)Youtube (@TaylorLorenz)Tiktok (@taylorlorenz)Check out www.polcommtech.ca for annotated transcripts of this episode in English and French.