The word purpose is used frequently, especially in self-help content. It is often used interchangeably with mission but there are distinctions between the two. Your mission is the overlying arc of what you do; the business. Your purpose is the unifying principle and answers the question, why?

When you take the time to reflect upon your purpose (even if you aren’t actively pursuing a business), you make an invaluable investment in yourself and in those who you can impact by executing your mission.

While we’ve been taught that having a purpose is a good thing, what exactly is it? Purpose is the engine behind the decisive exit of your roundabout. Having a compelling purpose encapsulates what matters deeply to you. This purpose connects you with something greater than yourself. Here, we cover the definiton and benefits. Full article here: https://goalsforyourlife.com/blog/purpose-definition-benefits